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Zandra Zuno, SVP at GolinHarris and practice leader of the agency's multicultural practice, presented an All-Markets Strategy at the Boy Scouts of America NextConnect 'll National Marketing Conference.
The presentation covers:
- The importance of an "All-Markets" strategy
- Insights as to how corporate america is developing its strategies
- 5 things to do at the local council level using the resources Scouting has available