GoMobo Agency Briefing

GoMoboAgency Briefing
Mobile & Online Ordering
Noah N. Glass
CEO, GoMobo Online Ordering

Order
Pay

“GoMobo’s comprehensive online and mobile ordering system is the best on the market.”
Jonathan Feld – SUBWAY® Chairman, FAFT Market 1

+25%
No Online Ordering
Online
Ordering
Source: *http://www.qsrmagazine.com/articles/exclusives/0109/pizza-1.phtml

1-Touch Store Locator™

Remote Order & Pay

25%
40%
$100 $175

12M Gen Y Users*
67% earn $70k+**
1B Downloads***
* http://www.washingtonpost.com/wp-dyn/content/article/2009/06/08/AR2009060802169.html
**http://www.appleinsider.com/articles/09/06/12/new_study_shows_iphone_users_to_be_in_a_class_by_themselves.html
*** http://148apps.biz/

Avg Media Consumption
Restaurant Advertising
34 hours/week
Online
12 hours/week
41%
The Opportunity
Online Ads
67% CMOs say
<10% of budget
Close the Gap
Source: Time analysis from “Media Consumption Patterns” JupiterResearch (May 2007); Advertising spend from Universal McCann (June 2007) and eMarketer “US Online Overview” (Oct 2007); Google internal estimates

Digital Assets Today:

Restaurant websites
Email/mobile databases
Gift and reward cards

Goals:
Engage the customer
Help the customer locate stores
Discount
Empower the customer to buy

$
NO BUYING

Loyalty Programs
Location-Based iPhone Ordering
Text Ordering
Customer-facing
Online Ordering
Mobile
Web
3rd Party Apps
PCI
PCI Compliant Secure Network
Mobile Networks
Mobile Website
White Labeled Website Engine
Standards-compliant Website
Admin Tools
GoMobo Platform API
Sensitive Data Storage Vault
Distributed Common Web Framework
Payment Processor
Ordering & Payment Engine
Data Caching
Data Caching Layer
Primary Database
Reporting Engine
Monitoring & Escalation
Menu Import & Synchronization
Template Engine
Data Team
Restaurant Menu & Reporting Portal
POS API
IVR
Fax
Call Center Ticketing Tools
Deals & Rewards Qualification
Email & SMS Marketing Engine
Gift & Loyalty Card Integration
Connection Manager
24 Hour Call Center
POS Integration
Automatic IVR Notification Calls
Reporting & Feedback
to Restaurants
Restaurant Fax
Restaurant Point-of-Sale

Location-Based iPhone Ordering
Text Ordering
Customer-facing
Online Ordering
Mobile
Web
3rd Party Apps
GoMobo Agency™
Restaurant Point-of-Sale

GoMobo Agency™

In Summary:
You can
Increase Same Store Sales by 25%
by
Engaging Generation Y
Closing the Gap in Online Ad Spend
Making Digital Assets Transactional
GoMobo Agency™ can help

Emailnoah|at|gomobo.com