Opening the Conversation - How Transparency Leads to Better Decision-Making

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    Notes on slide 1

    Have formal processes for doing handoffs- Quality checkpoints - training - MRD / PRD reviews

    Have formal processes for doing handoffs- Quality checkpoints - training - MRD / PRD reviews

    Leads to better decisions - more engaged employees -

    Have formal processes for doing handoffs- Quality checkpoints - training - MRD / PRD reviews

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    Opening the Conversation - How Transparency Leads to Better Decision-Making - Presentation Transcript

    1. Opening the Conversation How Transparency Leads to Better Decision-Making
    2. Who is Atlassian?
      • Aussie Software company
      • 15,000+ customers 110+ countries
      • $100+ million in cumulative revenue
      • Highly Transparent and open
    3. Let’s Talk About
      • Nature of Information Work
      • Transparency is key to Success
      • Example: Marketing Campaign
    4. The Industrial Era
      • IP is in the process
      • Strategic advantage from how things were made:
        • Cost
        • Quality
        • Variety
    5. The Information Age
      • IP is in the people
      • Strategic advantage from innovation :
        • Ideas
        • Listening
        • Adapting
    6. Yet we still think “Industrially” Develop-ment Product Mgmt Quality Assurance Marketing Sales Support Customer
    7. When in reality… Develop-ment Product Mgmt Quality Assurance Marketing Sales Support Customer
    8. Assembly lines not for information
      • Need to see upstream
      • Need to see downstream
      • Interactions too complex to formalize
      • What’s the answer?
    9. Extreme Transparency!
    10. Transparency requires: Fearless Feedback People Opt-In Kaizen Mindset Open by default Conversations Anywhere Subscribe to Conversations Low Barriers to Participation Discover People and Content Technology Culture
    11. To Connect All the Dots Develop-ment Product Mgmt Quality Assurance Marketing Sales Support Customer Enterprise Wiki
    12. Example: Marketing Campaign
    13. Started with an Ambitious Goal
      • Raise $25,000 for Room To Read
      • 5-user licenses of Confluence and JIRA
      • $5 each
      • 5 days only
      • Includes maint and support
    14. Campaign Planning
      • Wiki for:
      • Project plan
        • Timelines
        • Tasks
      • Conversation
        • 52 Comments From:
        • Sales, Marketing, QA
        • Internal Systems, Support, Engineering
    15. Campaign Monitoring
      • Wiki for:
      • Real-time sales metrics
      • Conversation
        • 122 Comments
        • “Let's shut if off!”
        • “ Hell No - take it as far as it will go!”
    16. The results
      • Exceeded our goal 4x ($100k vs $25k)
      • Transparency
        • Made everyone engaged
        • Gave Everyone has a voice
        • Provided Input from all areas of the business
        • Allowed us to make the right decisions
    17. THANK YOU
      • Learn More at:
      • atlassian.com/confluence
      • Contact me at:
      • t witter.com/barconati

    + Atlassian AtlassianAtlassian Atlassian, 4 months ago

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