Homo CreativusAspects of Creativity and Serendipity Management !
General motto for the presentation“Discovery consists of seeing what everybody has seenand thinking what nobody has thought.”– Albert Szent-Györgyi(1893–1986, Nobel Laureate in Physiology)
“Innovation” has become “innoflation”• Too much hype, even taxi drivers are talking about it!• A critical view to the buzzwords needed, too much innoflation management around!!• New approaches for science and technology parks have to emerge, 3GSP as a solution
Innovative environments – key challenges(1) diversity (cf. Richard Florida)(2) flexibility(3) networking(4) serendipity(5) thinking “out of the box”(6) open innovation (cf. Henry Chesbrough)(7) intersectional innovations (cf. Frans Johansson)
Homo Creativus• Creativity is not only the outcome of an individual mind.• Rather, it is the result of a dynamic interaction among creative and even not so creative individuals.• The power of “convergent” and “divergent” processes.
3GSP = 3rd Generation of Science Parks• Focus on supporting open innovation and new management paradigms (“The Oasis Way”) Human centric! Open innovation! Serendipity management! Network incubation!
Characteristic Project Management Serendipity ManagementApproach Project Journey, explorationType of innovation Directional IntersectionalType of human resources Homo faber Homo faber, Homo ludens, Homo aestheticus-informaticus, Homo creativusOrganisation Fixed in the beginning Flexible during the processFocus Effective process Best possible result in the endStructure Closed innovation Open innovationMission Goal decided in the beginning Vision decided in the beginningCompetence search While defining the project Training camp approachResources, time schedule Fixed FlexibleManagement style Command and control Connectivity and collaboration
3rd Generation of Science ParksCase:netWork Oasis,Joensuu Science Park,Finlandwww.network-oasis.net