emc world keynote gelsinger


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A presentation that has been provided by EMC top executive at the EMC World'10 convention which took place in Boston.

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  • The stuff you do is important (storage)
  • More detail on FAST….
  • Clariion’s + 3rd Party Crap.
  • Enterprise Console with Clouds on right hAnd side.
  • Broad set of reference architectures
  • VBlock0 announced @ Cisco
  • emc world keynote gelsinger

    1. 1. “Your Journey to the Private Cloud”<br />Pat Gelsinger<br />President and Chief Operating OfficerEMC Information Infrastructure Products<br />
    2. 2. Cloud<br />Web<br />Client / Server<br />Mainframe<br />A New Model For Computing<br />
    3. 3. Trust<br />Control<br />Reliability<br />Security<br />Multiple IncompatibleArchitectures<br />Attributes of Today’s Data Centers<br />
    4. 4. Dynamic<br />Trust<br />Cost-Efficient<br />Control<br />On-Demand<br />Reliability<br />Security<br />Flexible<br />Multiple IncompatibleArchitectures<br />Homogeneousx86 Architecture<br />Attributes of Cloud Computing<br />
    5. 5. Dynamic<br />Trust<br />Dynamic<br />Cost-Efficient<br />Control<br />Cost-Efficient<br />Trust<br />On-Demand<br />Reliability<br />On-Demand<br />Dynamic<br />Control<br />Security<br />Flexible<br />Flexible<br />Cost-Efficient<br />Reliability<br />On-Demand<br />vSphere = Cloud OS<br />Customers<br />Service Providers<br />Security<br />Compute<br />Private<br />Cloud<br />Public<br />Cloud<br />Flexible<br />The Best of Both Worlds<br />Storage<br />Network<br />
    6. 6. Delivering Unprecedented Levels of Business Continuity<br />VirtualApplications<br />Federation (vMotion + VPLEX)<br />vSphere = Cloud OS<br />Information<br />Private<br />Cloud<br />Public<br />Cloud<br />Security<br />Global Application Deployment . . .<br />
    7. 7. The Private Cloud: Why Now?<br />IT Infrastructure<br />Complex<br />Inefficient<br />Inflexible<br />IT budget<br />70% Maintenance<br />5%Infrastructure Investment<br />23%ApplicationInvestment<br />42%Infrastructure Maintenance<br />30%Application<br />Maintenance<br />Source: VMware Fortune 100 customers.<br />
    8. 8. Lower IT costs<br />Simplify complexity<br />Improved quality of service<br />Standardize infrastructure & process<br />Greater business agility<br />Flexible, Agile IT-as-a-Service<br />Private Cloud Computing<br />
    9. 9. 2010<br />2009<br />1<br />3<br />Virtualization<br />2<br />14<br />Cloud Computing<br />Source: Gartner - The 2010 CIO Agenda, Q4 2009<br />CIO Priorities<br />
    10. 10. Lower IT Costs<br />Better Utilization<br />Less Complexity<br />Virtualization<br />Virtualization<br />Virtualization<br />Virtualization<br />Virtual Infrastructure<br />File/Print<br />Exchange<br />Oracle CRM<br />SAP ERP<br />CPU Pool<br />StoragePool<br />Storage Pool<br />Virtualization: Silo Becomes Shared<br />
    11. 11. IT Production<br />Business Production<br />IT-As-A-Service<br />Lower Costs<br />Improve Quality Of Service<br />Improve Agility<br />Development, Test & IT OwnedApplications<br />85%<br />95%<br />% Virtualized<br />50%<br />30%<br />Platinum<br />15%<br />Gold<br />The Journey to The Private Cloud<br />
    12. 12. P H A S E O N E<br />IT Production<br />
    13. 13. Storage Infrastructure Requirements<br />Efficiency<br />Simplicity<br />“Virtualized” IT Production<br />
    14. 14. Efficiency in Mid-Tier Storage<br />20% less storage “out of the box”<br />Up to 50% less storage via compression<br />FAST enables performance and cost<br />
    15. 15. File, block & object<br />FAST simplifies tiering<br />Out-of-the-box integration<br />FASTCache, protection, VMware vCenter<br />Simplicity in Mid-Tier Storage<br />
    16. 16. IntroducingUnisphere<br />Single IntegratedPoint of Control<br />Simplicity in Mid-Tier Storage<br />
    17. 17. IT Production<br />Business Production<br />IT-As-A-Service<br />Lower Costs<br />Improve Quality Of Service<br />Improve Agility<br />85%<br />95%<br />Mission CriticalApplications<br />50%<br />30%<br />Platinum<br />15%<br />Gold<br />The Journey to The Private Cloud<br />
    18. 18. P H A S E T W O<br />BusinessProduction<br />
    19. 19. What’s Important?<br />Scalability<br />Availability<br />Protection<br />Security<br />“Virtualized” Business Production<br />
    20. 20. Traditional IT Silo Solution<br />Scalability : Get A Faster Server<br />Availability : Get A Remote Data Center & Replicate<br />There Has to be a Better Way . . .<br />Scalability & Availability<br />
    21. 21. Virtual Infrastructure<br />Virtual Infrastructure<br />Virtual Infrastructure<br />Virtual Infrastructure<br />Virtual Infrastructure<br />Exe<br />t<br />P<br />Standalone<br />Consolidation<br />Pools of Cooperation<br />File/Print<br />Exchange<br />SAP ERP<br />Exe<br />t<br />AP ERP<br />StoragePool<br />Virtual Server Evolution<br />
    22. 22. Standalone<br />Consolidation<br />Pools of Cooperation<br />F<br />A<br />ST<br />Federation<br />Virtual Storage Evolution<br />
    23. 23. Server and Storage Federation<br />Exe<br />t<br />P<br />Unlimited scalability & availability<br />Coordinated resource pools<br />Movement of apps & data<br />Data Center<br />Data Center<br />Data Center<br />Data Center<br />
    24. 24. ANNOUNCEMENT<br />Introducing EMC VPLEX<br />
    25. 25. Advanced Data Cache<br />Open Storage Support<br />Array Aware<br />Distributed Cache Coherence<br />VPLEX<br />VPLEX<br />VPLEX<br />WAN<br />Data Center<br />Data Center<br />Data Center<br />EMC & Non-EMC Arrays<br />EMC & Non-EMC Arrays<br />EMC & Non-EMC Arrays<br />EMC VPLEX Capabilities<br />
    26. 26. VPLEXGlobal<br />VPLEXGeo<br />VPLEXMetro<br />VPLEXLocal<br />Access Anywhere<br />Data Center<br />Synchronous<br />Asynchronous<br />Anywhere<br />Enables The Virtual Data Center<br />Virtual Storage<br />
    27. 27. DEMONSTRATION<br />VPLEX Mega-Demo<br />
    28. 28. What Does it Mean to You ?<br />
    29. 29. What’s Important?<br />Scalability<br />Availability<br />Protection<br />Security<br />“Virtualized” Business Production<br />
    30. 30. Virtualization brings new requirements<br />Bare metal restore / DR via large virtual images<br />Busy VMware servers need extreme I/O efficiency<br />Online protection copies for agile recovery<br />New RequirementsForce Re-Architecture<br />Protection<br />
    31. 31. 2010<br />2009<br />1<br />3<br />Backup Redesign<br />Source: The InfoPro Wave 13 (12/09)<br />CIO Storage Priorities<br />
    32. 32. Retained Versions In Online <br />Deduplication Storage Systems <br />t<br />t<br />t<br />t<br />File/Print<br />File/Print<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />e<br />e<br />e<br />e<br />Exchange<br />Exchange<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />Virtualization<br />Virtualization<br />Restore / Use<br />DR<br />Backup<br />Dedupe Only<br />M<br />M<br />M<br />M<br />Oracle CRM<br />Oracle CRM<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />P<br />P<br />P<br />P<br />SAP ERP<br />SAP ERP<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />Dedupe Only<br />EMC Data Protection Vision<br />
    33. 33. #1 Dedupe Backup<br />#1 Dedupe Storage<br />#1 Disk-Based Backup<br />Retained Versions In Online <br />Deduplication Storage Systems <br />t<br />t<br />t<br />t<br />File/Print<br />File/Print<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />t<br />e<br />e<br />e<br />e<br />Exchange<br />Exchange<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />e<br />Virtualization<br />Virtualization<br />Restore / Use<br />DR<br />Backup<br />Dedupe Only<br />M<br />M<br />M<br />M<br />Oracle CRM<br />Oracle CRM<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />M<br />P<br />P<br />P<br />P<br />SAP ERP<br />SAP ERP<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />P<br />Dedupe Only<br />EMC Data Protection Today<br />
    34. 34. What’s Important?<br />Scalability<br />Availability<br />Protection<br />Security<br />“Virtualized” Business Production<br />
    35. 35. Virtual Environments – More Secure ThanPhysical Environments?<br />
    36. 36. Virtual Infrastructure<br />3<br />RSA Secures Access To Information<br />File/Print<br />Exchange<br />Virtual Infrastructure<br />Data Leakage Prevention<br />Chip with TXT Boots Trusted Virtual Infrastructure<br />1<br />Information<br />Identity<br />Infrastructure <br />CPUPool<br />Oracle CRM<br />SAP ERP<br />RSA Data Leakage Prevention Secures Information Flow<br />2<br />StoragePool<br />StoragePool<br />Security in the Virtual World<br />
    37. 37. 3<br />Identity<br />Identity<br />Chain Of Trust<br />Infrastructure<br />Information<br />1<br />Infrastructure<br />4<br />RSA Archer Defines Security Policy And Collects Evidence<br />Public Cloud<br />5<br />RSA Archer Displays<br />Compliance For Private & Public Clouds<br />2<br />Information<br />Policy Ensures Compliance<br />
    38. 38. Standardize processes<br />Scalability, availability, protection, security<br />Standardize infrastructure<br />Virtual machine, server, storage, network<br />Standardization Improves Predictability<br />
    39. 39. Certified configurations<br />Vblock – Small, medium and large<br />Standard target platform for ISVs<br />VBlock2<br />Standardized Infrastructure<br />VBlock1<br />VBlock0<br />
    40. 40. IT Production<br />Business Production<br />IT-As-A-Service<br />Lower Costs<br />Improve Quality Of Service<br />Improve Agility<br />85%<br />95%<br />Run IT As A<br />Business<br />50%<br />30%<br />Platinum<br />15%<br />Gold<br />The Journey to The Private Cloud<br />
    41. 41. P H A S E T H R E E<br />IT-as-a-Service<br />
    42. 42. ATMOS Object Storage<br />Unlimited scalability<br />Open interfaces<br />Appliance, VMAX/Celerra, or software<br />REST<br />Storage-as-a-Service<br />
    43. 43. APP<br />APP<br />APP<br />APP<br />CustomersSee Data Protection Status And Cost <br />IT or Service ProvidersOne Solution Across All Customers for SLA Management<br />Data Protection<br />Advisor<br />Customer A<br />Monitoring<br />Alerting<br />Customer B<br />Troubleshooting<br />Customer C<br />Optimization<br />Capacity Planning<br />Reporting<br />NASSAN<br />Backup Clients <br />Replication<br />VirtualEnvironments<br />DeDupeVTL<br />Business Apps<br />Protection-as-a-Service<br />
    44. 44. Policy-driven<br />Manage outcomes, not elements<br />Fluid and elastic, but automated<br />Lower cost, better reliability<br />Chargeback for usage<br />Run IT as a business<br />What it Means to Run “as-a-Service”<br />
    45. 45. MeasureActuals<br />Chargeback<br />Gold<br />Bronze<br />DefineServices<br />ITManagement<br />Self-Service Portal<br />Platinum<br />HR Department<br />Gold<br />ITInfrastructure<br />Silver<br />Bronze<br />Copper<br />ITApplications<br />Infrastructure-as-a-Service<br />
    46. 46. DEMONSTRATION<br />Unified Infrastructure Manager<br />
    47. 47. …stopped working with “servers/network/storage”<br />
    48. 48. Availability<br />Security<br />Performance<br />Cost<br />SLA Driven Management<br />$<br />$500K<br />99.99%<br />High<br />.2 ms<br />VMware<br />vCenter<br />Application<br />Service Catalog<br />Platinum<br />UIM<br />Infrastructure<br />Service Catalog<br />Gold<br />Silver<br />Bronze<br />Copper<br />IT-as-a-Service<br />
    49. 49. IT Production<br />Business Production<br />IT-As-A-Service<br />Lower Costs<br />Improve Quality Of Service<br />Improve Agility<br />85%<br />95%<br />50%<br />30%<br />Platinum<br />15%<br />Gold<br />The Journey to The Private Cloud<br />
    50. 50. Scotty – Engine Room<br />Spock – Bridge<br />“She’s GonnaBlow Captain”<br />“Live LongAnd Prosper”<br />Your Journey Starts Today!<br />
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