1120+emma web 2.0 presentation

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Emma Lawson, Dept Premier & Cabinet, SA at Frocomm 3rd Annual Gov 2.0 Conference 2011

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  • A refreshed website – new look and focus Visitors to the website find a welcoming, space in which to have conversations. The site features visually rich and engaging multimedia.We set up online groups to reflect back the consultation summaries from the face to face sessions – this added to the high degree of integration and cross promotion between the two spaces. Online groups called SpeakOuts (for example, SpeakOut Riverland) contained a summary of the session’s discussion themes, videos of the people who attended describing their visions and photographs of the consultation sessions.Without moderation or censorship, we created a space where members of the public could Watch vox pops with ordinary people about their hopes and dreams (policeman, nurse, teacher, student)Watch video of key figures about their vision for the futureView and post images of the consultationsView other people’s commentsVote on ideasPost your own content on forums within our site.
  • 1120+emma web 2.0 presentation

    1. 1. Gov2.0<br />South Australia’s Strategic Plan Update<br />
    2. 2. SOUTH AUSTRALIA’S STRATEGIC PLAN<br />
    3. 3. The Plan<br />Maintain equal or lower than the Australian average unemployment through to 2014<br />Lose no native species due to human impact<br />Halve the number of South Australians experiencing housing stress<br />Road safety – to reduce serious injuries <br />Increase number of people working in creative industries by 20%<br />Increase the life expectancy of South Australians by 5% for males and 3% for females<br />
    4. 4. Objectives<br />Meaningful<br />Increase awareness <br />Go “BIG” –10,000 people+<br />Best practice <br />Across government leadership<br />Controversy free<br />
    5. 5. Methodology<br />Three key underpinning principles <br />Integrated <br />Citizen Centric<br />Courageous <br />
    6. 6. Integrated<br />
    7. 7. Integrated Platforms <br />
    8. 8.
    9. 9.
    10. 10. Citizen Centric<br />
    11. 11. Maintain equal or lower than the Australian average unemployment through to 2014<br />Lose no native species due to human impact<br />Halve the number of South Australians experiencing housing stress<br />Road safety – to reduce serious injuries <br />Increase number of people working in creative industries by 20%<br />Increase the life expectancy of South Australians by 5% for males and 3% for females<br />
    12. 12.
    13. 13.
    14. 14.
    15. 15.
    16. 16.
    17. 17. Courageous<br />
    18. 18. Risks<br />1. Post moderation <br />2. New technology in short time frames<br />3. Quick response times<br />4. Building doesn't guarantee they will come<br />
    19. 19. Acceptable Terms of Use and Moderation<br />
    20. 20. Build it and they will come?<br />
    21. 21. Results ... Did we meet our objectives?<br />
    22. 22. Meaningful<br />?<br />
    23. 23. Premier’s Tweet – retweeted – 56,000<br />Increase Awareness?<br />Over 6,000 views on You Tube<br />Twitter reach – over 100,000<br />500,000 through Twitter and Facebook combo<br />36,578 visits and 139,112 page views in 5 months <br />
    24. 24. BIGGEST <br />Go “BIG”<br />9200<br />
    25. 25. Best Practice<br />?<br />
    26. 26. Leadership <br />
    27. 27. Risky – <br />Controversy Free<br />
    28. 28. Why didn't the risks materialise?<br />Independent website<br />Registration<br />Our site was socialised <br />Visioning<br />Comments were responded to <br />
    29. 29. Created a database of over 17,000 people <br />Keep engaging them – by partnering across government<br />So where to from here?<br />

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