costume• The actors will be wearing these t-shirts with different social media logos on them, and some text below explaining the site. • The person running away from social media will wear this chequered shirt as they are popular amongst youth and our target audience will be able to relate.
location• We chose a location with grass and greenery as it was neutral and not distracting from the actors/concept.
Double page spreaD• These photos were poor as there was too much awkward spacing and the purpose of the people behind was not clear as they were out of focus. • Doesn’t look like person is being chased, so the whole concept is lost.
newspaper aDvert• Framing is poor and different in • The lighting is too dark and each photo. text on shirts is not readable. • The wires and brick colours are distracting and • Not enough room for take away from the image. the logo.
New locatioN – trial 5• After looking over the photos we realised the location wasn’t working.• The wires and poles on the fence were too distracting.• The greenery in the background represented nature too much.• So we decided to go with a plain brick wall and concrete floor.
props• We decided to make signs saying ‘Pick Me’ for the actors to hold in the newspaper advert• This will emphasis that social media is manipulative, to the audience.
double page spreadLayout: Centre of the page• We decided to try putting the person running away, in the centre and the chasers behind for a more dynamic layout.
iNdesigN trial • Black sub-title looks plain. • Too much awkward space.• Too • Text clashes distracting with light from image. background.• People too close together.
FiNal choseN photos• We narrowed it down to these three photos because:- They had the best framing.- Place for title and sub-title- Place for text- Logos on t-shirts were clear
Trial on indesign• Title on bottom right corner didn’t • This fact box made the page look too work as it got lost in the image. cluttered and was distracting. • We decided to replace the box • Dark blue font was too with the heading. distracting.
Trial on indesign • We altered the background on Photoshop and got rid of the blue door. • We also made the wall a more pale colour to stop it dominating the image.• Dark blue sub-title • Light blue sub-title • Blue drop cap.
ediTing on phoToshop• After looking over the newspaper advert images, we saw that the colours of the background were too bold and distracted you from the image and took away from the concept.• To fix this problem we edited the images on ‘Photoshop’. • We altered the colour of the brick wall. • We lightened the bottom of the image. Before: After:
newspaper adverTLogo placement:• We tested out the logo placement by putting at the top, middle and bottom.• We decided in the centre worked best and this is also wear channel 4 usually place it.
newspaper adverTOrange Channel 4 logo:• As we decided to go with an orange box for the information on the group photo and the titles on the double page spread, we tried out the same colour logo.
newspaper adverTWhite Channel 4 logo: • We then also tested out a white logo, however this would have to go with a white box for the text as channel 4 always match them.
newspaper adverTWhite Channel 4 logo: • Finally we tried out a black logo. • We decided to go with black as our text box is orange, and black worked best of all the colours. • White and orange was too distracting from the image.
people, cosTumes, props and locaTionActors/people: Gledis, Kaya, Rahel, Abigail, Maria, Debbie, Qauana, Luara, Nichole and MachalaCostume: The people chasing: T-shirts with logos Person being chased: Chequered shirtProps: ‘Pick Me’ signs – trial : 5Locations: Trials: 1-4 : Grass area Trial: 5 : Brick wall (tennis court)
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