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  • 1. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Click to edit Master title styleClick to edit Master title styleHOW TO BECOME A BEST PLACE TO WORK: 5 Traits of the Winners
  • 2. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Webinar Tips for Attendees  You can connect to audio using your computer’s microphone and speakers.  Or, you may select “Use Telephone” after joining the Webinar.  All lines will be muted to avoid background noise.  You can ask questions at any time by typing them into the Questions Pane.
  • 3. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Featured Allstars Alison Hadden Director of Product Marketing Alison.Hadden@Glassdoor.com @AlisonHadden Samantha Zupan Director of Corporate Communications Samantha@Glassdoor.com @SamanthaZupan
  • 4. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Agenda  The Power of Being a Best Place to Work  Common Misperceptions  The 5 Top Traits in Our Best Places to Work Champions – Case Studies – Action Plans  5 Questions that Every Employer Should be Asking  About Glassdoor  Questions?
  • 5. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar The Power of Being a Best Place to Work
  • 6. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar feel that being recognized as a Best Place to Work boosts employee morale82% believe being a Best Place to Work will help them recruit top talent this year95% Why Being A Best Place to Work Matters?
  • 7. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar NOT every company on the list is a Tech company Common Misperceptions
  • 8. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar What Traits Does It Take to Get There?
  • 9. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Trait #1: PEOPLE Matter
  • 10. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Case Study & Action Plan “Awesome family-like atmosphere.” Checklist:  Find people that enhance your culture  Have high hiring standards  Don’t let candidate quality be sacrificed
  • 11. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Trait #2: People FEEL HEARD
  • 12. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar “Management really listens to the concerns and suggestions of employees.” The Best Companies send company surveys and close the loop on their strategy to fix any existing problems Case Study & Action Plan
  • 13. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Trait #3: People CAN GROW
  • 14. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar “Learning is encouraged with internal training available at all levels.” Companies with engaged employees outperform those without by up to 202% Case Study
  • 15. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Action Plan Average Companies:  Approve any training  Keep employees in the same roles they were hired to do  Don’t have a clear action plan for growth in each review cycle
  • 16. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Action Plan The Best Companies:  Send employees to trainings that they’ll actively use on a day to day basis  Present new challenges and career opportunities to keep employees engaged  Have clear action plans to address each review period
  • 17. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Trait #4: LEADERS Matter
  • 18. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Case Study & Action Plan “The CEO is one call or email away, and replies.” Common themes among highest rated CEOs on Glassdoor:  Clear vision for the future  Strong leadership  Motivates employees  Personable and approachable
  • 19. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Trait #5: People FEEL APPRECIATED
  • 20. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Case Study “A management team who truly cares about their employees’ well-being.”
  • 21. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Top 5 Employee Motivators 40% Involved in Decision-Making Process 35% Recognition of Accomplishments 46% Unexpected Treats 37% Opportunities for Career Development 75% Pay Raise
  • 22. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Trait #5: People FEEL APPRECIATED HOW TO TRAIN FOR THIS YEAR
  • 23. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar 5 Questions Every Employer Should be Asking: 1) What differentiates my company from my competition? 2) What do my employees say are the pros about working here? 3) What do my employees say could be improved at our organization? 4) What do our employees think of our management team? 5) Do employees feel engaged at our company?
  • 24. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Helping People Find The Jobs & Companies They Love 6Mcontent 300Kcompanies 15Mjobs 190countries 22Mmembers has become the most trusted and transparent place for today’s candidates to search for jobs and research companies Member growth over 4 years 48% of job seekers use Glassdoor (Source: Software Advice Report, Jan 2014)
  • 25. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Reporting & Analytics
  • 26. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Reporting & Analytics
  • 27. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Reporting & Analytics
  • 28. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Resources Included: • Email from: employers@glassdoor.com • “How to Become a Best Place to Work eBook” • Link to sign up for your Free Employer Account • Webinar Recording
  • 29. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Questions?
  • 30. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #GDwebinar Get in Touch Website: http://glassdoor.com/employers Twitter: @Glassdoor Email: employers@glassdoor.com