0
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
2014
Glassdoor Survey:
How to Recruit Software Enginee...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Webinar Tips for Attendees
 You can connect to audio ...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Luan Lam
Senior Director of Talent Acquisition
luan.la...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Agenda
 About the Survey
 Supply & Demand
 Recruitm...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
How to Recruit Engineers Infographic
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
About the Survey
Recruiting software engineers in toda...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Supply & Demand
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Supply & Demand
of software engineers
surveyed plan to...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
2 out of 5 software
engineers looking
for a job have b...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Recruitment Tactics that Work
of software engineers
he...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Recruitment Tactics that Work
value when a recruiter
i...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Recruitment Tactics that Work
“Understand my skills an...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Recruitment Tactics that Work
“Ask for me to contact m...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Recruiting Female Software Engineers
An even smaller n...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Recruiting Female Software Engineers
More females than...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Most Effective Recruitment Tactics
say blog posts from...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Most Effective Recruitment Tactics
say they appreciate...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Most Effective Recruitment Tactics
say social media ou...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
AppDynamics Recruitment Strategies for Software Engine...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
The Art of Story-Telling
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Branding & Advertising
Career Site Facebook Glassdoor
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Highlight Achievements
Glassdoor Best
Place to Work
20...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Diversity Campaigns
Become an
AppDynamo!
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Campus Recruiting
Campus Recruiting
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Leveraging Available Tools & Resources
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Running an effective recruiting process
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Awareness & Influence Over Competitors
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Monitoring Reputation Against Competitors
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Continuing to Thrive in Recruiting
A company’s Employe...
Confidential and Proprietary © Glassdoor, Inc. 2008-2014
#Glassdoor
Glassdoor Success Story
Challenge:
• Recruit qualified...
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How to Recruit Software Engineers Webinar

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How to Recruit Engineers: The Influence of Reviews, Friends and Social

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Transcript of "How to Recruit Software Engineers Webinar"

  1. 1. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor 2014 Glassdoor Survey: How to Recruit Software Engineers A Strategic Guide for Talent Acquisition Professionals
  2. 2. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Webinar Tips for Attendees  You can connect to audio using your computer’s microphone and speakers.  Or, you may select “Use Telephone” after joining the Webinar.  All lines will be muted to avoid background noise.  You can ask questions at any time by typing them into the Questions Pane.
  3. 3. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Luan Lam Senior Director of Talent Acquisition luan.lam@appdynamics.com Featured Speakers Steve Burton VP of Marketing steve.burton@Glassdoor.com @burtonsays
  4. 4. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Agenda  About the Survey  Supply & Demand  Recruitment Tactics  AppDynamics Case study – Recruitment Strategies – Diversity Campaigns – Influence over the competition  Retention Insights  Glassdoor Overview
  5. 5. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor How to Recruit Engineers Infographic
  6. 6. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor About the Survey Recruiting software engineers in today’s highly competitive tech environment can be one of the toughest assignments
  7. 7. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Supply & Demand
  8. 8. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Supply & Demand of software engineers surveyed plan to look for work this quarter
  9. 9. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor 2 out of 5 software engineers looking for a job have been with their current employer for 8-10 years Who Is Looking to Make the Jump?
  10. 10. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Recruitment Tactics that Work of software engineers hear about a new job through online sites like Glassdoor
  11. 11. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Recruitment Tactics that Work value when a recruiter is transparent about the pros and cons
  12. 12. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Recruitment Tactics that Work “Understand my skills and background and fit the job to me, rather than the other way around.” “Tell me about the good and bad of your company. Why do I want to work there over some other company?” “Be transparent about work culture and company values.”
  13. 13. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Recruitment Tactics that Work “Ask for me to contact my friends if I’m not personally interested in a position…it feels like you are asking me to do your job for you.” “Omit the salary package. How am I supposed to know whether the job is worth considering?” “Send a generic mass-email. It goes right to the trash.”
  14. 14. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Recruiting Female Software Engineers An even smaller number of female engineers plan to look for new jobs this quarter Only 17% of female software engineers plan to look for a job in the next 3 months compared to 26% of males
  15. 15. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Recruiting Female Software Engineers More females than males are likely to apply to a company that a friend recommends 48% of female software engineers are very likely to apply to a company that friend recommends compared to 38% of males
  16. 16. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Most Effective Recruitment Tactics say blog posts from engineers at the hiring company help entice them
  17. 17. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Most Effective Recruitment Tactics say they appreciate meet-ups at the company hiring where they have a chance to connect with other engineers
  18. 18. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Most Effective Recruitment Tactics say social media outreach from other engineers at the hiring company is most effective in learning about job opportunities
  19. 19. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor AppDynamics Recruitment Strategies for Software Engineers
  20. 20. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor The Art of Story-Telling
  21. 21. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Branding & Advertising Career Site Facebook Glassdoor
  22. 22. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Highlight Achievements Glassdoor Best Place to Work 2014!
  23. 23. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Diversity Campaigns Become an AppDynamo!
  24. 24. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Campus Recruiting Campus Recruiting
  25. 25. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Leveraging Available Tools & Resources
  26. 26. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Running an effective recruiting process
  27. 27. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Awareness & Influence Over Competitors
  28. 28. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Monitoring Reputation Against Competitors
  29. 29. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Continuing to Thrive in Recruiting A company’s Employer Brand Reputation directly impacts its ability to attract and retain top talent
  30. 30. Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor Glassdoor Success Story Challenge: • Recruit qualified engineers in a competitive market • Showcase employer brand and culture • Increase visibility with stronger messaging Results on Glassdoor: • 20 hires in 12 months • $700 cost-per-hire as compared to $4K on other sources • Top 25 best medium-sized company to work for Glassdoor Solutions: • Employer Profile • Job Ads • Spotlight & Display Ads
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