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Developing a basic presence on the top social network for professionals is important…but it’s just the first step. In this session, we’ll tap into LinkedIn’s powerful features that can help you find that dream job, move up the career ladder, or drive more traffic to your business. Optimize your profile, showcase your work, share links and updates, join and participate in groups, research companies and competitors, and so much more. If you’re looking to build your personal brand or improve your B2B marketing, this is one class you can’t afford to miss!