Mac3 in the world Analyses of world market opportunities.
Who is Mac3 <ul><li>Company Profile </li></ul><ul><li>Mac3, world leader for float switches, is a solid Italian Industry o...
Who is Mac3 <ul><li>Technical and commercial growth in Mac3 is happening thanks to values which are guiding us from the be...
Vision <ul><li>We believe that the proper management of water resources will be increasingly strategic and important in th...
Mission <ul><li>The Mac3 goal is to create efficient and user-friendly products for hydraulic systems while striving to pr...
Company Commitment <ul><li>MAC3’s commitment is aimed at the market as well as our collaborators and partners (suppliers, ...
Marketing & Sales Hystory of Mac3 <ul><li>Started in Italy with little shops </li></ul><ul><li>Pumps manufacturer: ITT , U...
Today & tomorrow <ul><li>1 st  level  </li></ul><ul><li>Big dealer. Today actual customer are big dealers. </li></ul><ul><...
Strategy <ul><li>Identify interesting markets </li></ul><ul><li>Commit market analyses </li></ul><ul><li>Take operative de...
WHY PUMPS MAKERS MARKET <ul><li>Mac3’s products are complementary at pumps;  </li></ul><ul><li>Usually markets appeal are ...
WHY Pumps Makers (PMs) MARKET <ul><li>Pumps makers are often big industries </li></ul><ul><li>Pumps value is bigger than M...
Our Experience <ul><li>Spain </li></ul><ul><li>Mexico </li></ul><ul><li>Argentina </li></ul><ul><li>USA </li></ul><ul><li>...
Purpose of the research <ul><li>To reach a better knowledge about PM market </li></ul><ul><li>To identify quality and/or q...
Expected Results <ul><li>Defining PM market  </li></ul><ul><li>Understand market share for PM </li></ul><ul><li>Identify o...
Learning objectives <ul><li>To build a market profile analysis </li></ul><ul><li>To reach skills to deal with analysis of ...
Approach <ul><li>So collaborative approach … </li></ul><ul><li>We put the knowledge of hydraulic field and you the hard wo...
Regions <ul><li>Hereafter the markets to be analyzed. </li></ul><ul><li>Brasil </li></ul><ul><li>Russia </li></ul><ul><li>...
Mac3 Catalogue October 2010 Mac3 in the World Mac3 products are good quality and medium/high price. Mostly there are chose...
Product categories <ul><li>We can divide Mac3 production in the following categories: </li></ul><ul><li>Level controller <...
October 2010 Mac3 in the World
Float Switches <ul><li>Float switch allows electrical equipment to start and stop automatically (usually pumps, but also e...
Agma W <ul><li>Level regulator  very useful when used directly on pumps which must work in very small wells, for which the...
QuickStop Advance  <ul><li>Hydraulic level regulator of advanced design that eliminates the classic defects of such device...
Elettrosonda  <ul><li>Regulators for conductive fluid suitable for the minimum and maximum level control of deep well, tan...
Sensopress LCD <ul><li>A high technology gauge and electronic level regulator that can be used in several liquid. </li></u...
MWRC1-MWRC2 <ul><li>Rail Control Water: automatic system for use rain water in place of potable water.  </li></ul><ul><li>...
Control and Emergency Panel <ul><li>A broad range of electromechanical and electronic control panels and emergency panels....
MacPress <ul><li>Pressure switch for autoclaves.  </li></ul><ul><li>Pressure Switches automatically control the START and ...
SuperSimplex E <ul><li>Pumps electronic regulator with automatic reset for the extremely simple creation of pressurization...
Hydrocontroller <ul><li>Variable speed regulators for electro pumps. </li></ul><ul><li>Guarantees a constant pressure desp...
Conclusion <ul><li>Regards to our wide range of products we believe that Mac3 can be a strategic partner in the global sup...
The challenge <ul><li>For you and us to find the best way to  exploit  opportunities  and  reach  the goal </li></ul><ul><...
Thanks! Nicola De Rosa  [email_address]   October 2010 Mac3 in the World
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Corso usa 2

  1. 1. Mac3 in the world Analyses of world market opportunities.
  2. 2. Who is Mac3 <ul><li>Company Profile </li></ul><ul><li>Mac3, world leader for float switches, is a solid Italian Industry operating throughout the world, offering electronic and electromechanical products of excellent quality which have been developed specifically for the hydraulic field. </li></ul>October 2010 Mac3 in the World
  3. 3. Who is Mac3 <ul><li>Technical and commercial growth in Mac3 is happening thanks to values which are guiding us from the beginning of our history. </li></ul><ul><li>These values are strictly related to Corporate Social Responsibility and are listed and specified in our Charter of Values. </li></ul>October 2010 Mac3 in the World
  4. 4. Vision <ul><li>We believe that the proper management of water resources will be increasingly strategic and important in the future. </li></ul><ul><li>Our goal is to be ideal partners for those who must design and implement systems for pressurization and control of liquids. </li></ul>October 2010 Mac3 in the World
  5. 5. Mission <ul><li>The Mac3 goal is to create efficient and user-friendly products for hydraulic systems while striving to produce the best quality electronic and electromechanical hydraulic materials. </li></ul>October 2010 Mac3 in the World
  6. 6. Company Commitment <ul><li>MAC3’s commitment is aimed at the market as well as our collaborators and partners (suppliers, converters, etc....). </li></ul><ul><li>It is strongly linked to the development of the economy as well as enhancing company’s human resources, respecting the environment and producing a positive social impact through its products. </li></ul>October 2010 Mac3 in the World
  7. 7. Marketing & Sales Hystory of Mac3 <ul><li>Started in Italy with little shops </li></ul><ul><li>Pumps manufacturer: ITT , US producer, the first. </li></ul><ul><li>Mac3 in the world for pumps manufacturer and international fairs </li></ul><ul><li>Today about 60% income from export. </li></ul>October 2010 Mac3 in the World
  8. 8. Today & tomorrow <ul><li>1 st level </li></ul><ul><li>Big dealer. Today actual customer are big dealers. </li></ul><ul><li>2 nd level </li></ul><ul><li>Now go to international marketing! </li></ul>October 2010 Mac3 in the World
  9. 9. Strategy <ul><li>Identify interesting markets </li></ul><ul><li>Commit market analyses </li></ul><ul><li>Take operative decision on good knowledge </li></ul><ul><li>Analyses Pumps makers market </li></ul>October 2010 Mac3 in the World
  10. 10. WHY PUMPS MAKERS MARKET <ul><li>Mac3’s products are complementary at pumps; </li></ul><ul><li>Usually markets appeal are the same for pumps and Mac3 products; </li></ul><ul><li>Customer profile for mac3 and pumps maker is very similar </li></ul><ul><li>BUT </li></ul>October 2010 Mac3 in the World
  11. 11. WHY Pumps Makers (PMs) MARKET <ul><li>Pumps makers are often big industries </li></ul><ul><li>Pumps value is bigger than Mac3 products </li></ul><ul><li>SO </li></ul><ul><li>We would like to understand where are </li></ul><ul><li>pumps makers market and why. </li></ul>October 2010 Mac3 in the World
  12. 12. Our Experience <ul><li>Spain </li></ul><ul><li>Mexico </li></ul><ul><li>Argentina </li></ul><ul><li>USA </li></ul><ul><li>Cina </li></ul><ul><li>India </li></ul>October 2010 Mac3 in the World
  13. 13. Purpose of the research <ul><li>To reach a better knowledge about PM market </li></ul><ul><li>To identify quality and/or quantity data about PM market divided by region. </li></ul><ul><li>To identify quality and/or quantity data about PM market divided by typology. </li></ul><ul><li>To understand PM selling chain </li></ul><ul><li>To identify potential PM partners in selling useful for Mac3. </li></ul>October 2010 Mac3 in the World
  14. 14. Expected Results <ul><li>Defining PM market </li></ul><ul><li>Understand market share for PM </li></ul><ul><li>Identify opportunities and obstacles to get the market for Mac3 in relation with PM. </li></ul><ul><li>Define possible penetration strategy for Mac3 in each region. </li></ul>October 2010 Mac3 in the World
  15. 15. Learning objectives <ul><li>To build a market profile analysis </li></ul><ul><li>To reach skills to deal with analysis of an unknown market </li></ul><ul><li>To reach knowledge in scouting methods </li></ul><ul><li>To identify different behaviors in different cultures on commercial aspects of the same products . </li></ul>October 2010 Mac3 in the World
  16. 16. Approach <ul><li>So collaborative approach … </li></ul><ul><li>We put the knowledge of hydraulic field and you the hard work to scout the market. </li></ul>October 2010 Mac3 in the World
  17. 17. Regions <ul><li>Hereafter the markets to be analyzed. </li></ul><ul><li>Brasil </li></ul><ul><li>Russia </li></ul><ul><li>India </li></ul><ul><li>Canada and USA </li></ul>October 2010 Mac3 in the World
  18. 18. Mac3 Catalogue October 2010 Mac3 in the World Mac3 products are good quality and medium/high price. Mostly there are chosen for reliability, well design and comfort.
  19. 19. Product categories <ul><li>We can divide Mac3 production in the following categories: </li></ul><ul><li>Level controller </li></ul><ul><li>Autoclave products </li></ul><ul><li>And in </li></ul><ul><li>Electromechanical products </li></ul><ul><li>Electronic products </li></ul>October 2010 Mac3 in the World
  20. 20. October 2010 Mac3 in the World
  21. 21. Float Switches <ul><li>Float switch allows electrical equipment to start and stop automatically (usually pumps, but also electric control valves, alarms, etc.) when a prefixed level has been reached. </li></ul>October 2010 Mac3 in the World
  22. 22. Agma W <ul><li>Level regulator very useful when used directly on pumps which must work in very small wells, for which the common float switch would not have enough room to work; usable even in the presence of debris. </li></ul>October 2010 Mac3 in the World
  23. 23. QuickStop Advance <ul><li>Hydraulic level regulator of advanced design that eliminates the classic defects of such devices. </li></ul><ul><li>Main feature, patented, is the rapidity of operation of the system which goes from open to closed and vice versa in a fraction of a second </li></ul>October 2010 Mac3 in the World
  24. 24. Elettrosonda <ul><li>Regulators for conductive fluid suitable for the minimum and maximum level control of deep well, tanks, cisterns etc </li></ul>October 2010 Mac3 in the World
  25. 25. Sensopress LCD <ul><li>A high technology gauge and electronic level regulator that can be used in several liquid. </li></ul><ul><li>Measurement is made by a very sensitive pressure sensor </li></ul>October 2010 Mac3 in the World
  26. 26. MWRC1-MWRC2 <ul><li>Rail Control Water: automatic system for use rain water in place of potable water. </li></ul><ul><li>The device also checks the correct level needed, of rain water, and automatically switches to the aqueduct water if level is low or absent. </li></ul>October 2010 Mac3 in the World
  27. 27. Control and Emergency Panel <ul><li>A broad range of electromechanical and electronic control panels and emergency panels. </li></ul><ul><li>To pilot pressurization units with 1 or 2 pumps. </li></ul>October 2010 Mac3 in the World
  28. 28. MacPress <ul><li>Pressure switch for autoclaves. </li></ul><ul><li>Pressure Switches automatically control the START and STOP of electro pump under the pressure set point and its differential </li></ul>October 2010 Mac3 in the World
  29. 29. SuperSimplex E <ul><li>Pumps electronic regulator with automatic reset for the extremely simple creation of pressurization units for residential and irrigation systems. </li></ul>October 2010 Mac3 in the World
  30. 30. Hydrocontroller <ul><li>Variable speed regulators for electro pumps. </li></ul><ul><li>Guarantees a constant pressure despite flow variation and offers the users the benefit of constant water delivery (irrespective of the number of water collections) </li></ul><ul><li>Low energy consumption systems </li></ul>October 2010 Mac3 in the World
  31. 31. Conclusion <ul><li>Regards to our wide range of products we believe that Mac3 can be a strategic partner in the global supply of all devices related to the control of electric pumps and the level regulation of the liquids and pressurization systems. </li></ul><ul><li>We know to enter world market is very hard </li></ul>October 2010 Mac3 in the World
  32. 32. The challenge <ul><li>For you and us to find the best way to exploit opportunities and reach the goal </li></ul><ul><li>MAC3 in the World. </li></ul>October 2010 Mac3 in the World
  33. 33. Thanks! Nicola De Rosa [email_address] October 2010 Mac3 in the World

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