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[Youth Marketing Academy] Radio - Episode 8: Creating brand meaning

by VP Asia Pacific at mobileYouth on Oct 15, 2012

  • 356 views

http://www.YouthMarketingAcademy.com ...

http://www.YouthMarketingAcademy.com

Ghani Kunto and Graham Brown discuss Content vs Context, how story telling is now the domain of Fans not brands, and what that means to brands like Nokia.

Covers: memes, Chuck Norris, Indistructible Nokia and Gangnam Style

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[Youth Marketing Academy] Radio - Episode 8: Creating brand meaning [Youth Marketing Academy] Radio - Episode 8: Creating brand meaning Webinar Transcript