[Youth Marketing Academy] Radio - Episode 3 - How to (not) involve Fans
by Ghani Kunto, VP Asia Pacific at mobileYouth on Oct 08, 2012
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Ghani Kunto and Graham Brown discusses how involving customers instead of Fans invites vandals to hijacking your brand. Case study: Pittbull, Taylor Swift, and Roland Bunce.
Go to YouthMarketingAcademy.com for more
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