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7
THE SOCIAL GENERATION
META TRENDS THAT DEFINE
The average American sees 170,000 marketing messages by age
17. What makes yours any different?
The human brain is apt at ...
This presentation will cover only one of the Meta Trends:
Disconnected Generation
You can get the rest of the Meta Trends,...
CLICK
HERE
GET FREE DOWNLOAD
7 META TRENDS THAT DEFINE
THE SOCIAL GENERATION
4
Disconnected Generation
Youth are not digital natives but offline immigrants
The Disconnected Generation care more about the inefficiencies
of daily life because these inefficiencies are the meaning th...
Why are youth willing to pay more
to stand in line & wait for hours?
Key Question
Finding the right answers is a function of asking the right
questions.
I’ve listed 6 other questions that you need to ask ...
Does your marketing help
the customer connect better?
Key Question
What does the Social Code
reveal about why youth buy?
Key Question
What is the role of technology
in finding Youth Social Spaces?
Key Question
Why do youth ‘waste’time with
friends doing nothing?
Key Question
What Social Benefit does your
product provide?
Key Question
Why do youth care about their
online privacy?
Key Question
Were they tough questions to answer?
(I know some of you might even think, “I don’t even understand
the question! ‘Social ...
CLICK
HERE
GET FREE DOWNLOAD
7 META TRENDS THAT DEFINE
THE SOCIAL GENERATION
@theGhani
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7 Meta Trends that define the Social Generation

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Trend #4 in of the 7 Meta trends that's redefining youth, mobile, and tech marketing

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Transcript of "7 Meta Trends that define the Social Generation"

  1. 1. 7 THE SOCIAL GENERATION META TRENDS THAT DEFINE
  2. 2. The average American sees 170,000 marketing messages by age 17. What makes yours any different? The human brain is apt at filtering out information. We filter out 95% of information at any one time.That means 95% of marketing and product development is lost to lack of attention. Getting into the 5% that gets noticed is not about turning up the volume.It’s about asking the right questions.It’s about understanding that today’s customers are part of the Social Generation “ 7 Meta Trends that define the Social Generation
  3. 3. This presentation will cover only one of the Meta Trends: Disconnected Generation You can get the rest of the Meta Trends,along with expert analysis and case studies by subscribing to mobileyouth.org “ 7 Meta Trends that define the Social Generation
  4. 4. CLICK HERE GET FREE DOWNLOAD 7 META TRENDS THAT DEFINE THE SOCIAL GENERATION
  5. 5. 4 Disconnected Generation Youth are not digital natives but offline immigrants
  6. 6. The Disconnected Generation care more about the inefficiencies of daily life because these inefficiencies are the meaning they seek. The basic interaction and social fabric afforded to previous generations is being lost and youth are leading the charge to reclaim these basic privileges through the products they buy. “ Disconnected Generation4
  7. 7. Why are youth willing to pay more to stand in line & wait for hours? Key Question
  8. 8. Finding the right answers is a function of asking the right questions. I’ve listed 6 other questions that you need to ask in order to tap into the true potential of the Social Generation “ 7 Meta Trends that define the Social Generation
  9. 9. Does your marketing help the customer connect better? Key Question
  10. 10. What does the Social Code reveal about why youth buy? Key Question
  11. 11. What is the role of technology in finding Youth Social Spaces? Key Question
  12. 12. Why do youth ‘waste’time with friends doing nothing? Key Question
  13. 13. What Social Benefit does your product provide? Key Question
  14. 14. Why do youth care about their online privacy? Key Question
  15. 15. Were they tough questions to answer? (I know some of you might even think, “I don’t even understand the question! ‘Social Code’,‘Social Space’ ... what are you talking about?”) But the best marketers out there already know the answers. We took what these marketers intuitively know and laid out the answers in the 7 Meta Trends document. Download it today Free “ 7 Meta Trends that define the Social Generation
  16. 16. CLICK HERE GET FREE DOWNLOAD 7 META TRENDS THAT DEFINE THE SOCIAL GENERATION
  17. 17. @theGhani
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