Women's Global Network Blogging Presentation
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Women's Global Network Blogging Presentation - Presentation Transcript
- Business & Blogging Get Connected Today Katie Skow & Bridget Ayers
- Connect: Bring your sphere & contacts together
- Engage: Start a conversation, talk to not at your networks Find out what matters to them & share your interests.
- Educate: Take your website from a large brochure to an educational and informational platform
- Businesses Should Use Blogs To
- Solve Problems
- Obtain user feedback on product/services
- Enable consumers to interact with the company brand
- Market to consumers
- Blogging
- 346 Million Readers
- Lower cost than traditional marketing
- Increased Search Engine Ranking
- Uniformity of message
- Education & Engagement
- Women & Blogging 79 million women in the US online 42 million women engaged in social media weekly: 55% of women participate in some form of blogging activity 45% of survey respondents decided to purchase an item after reading about it on a blog
- Blog Platforms
- Blogger.com
- Free Owned by Google
- Wordpress.com
- Free Owned by Wordpress
- Wordpress.org
- Monthly Hosting Owned by YOU
- Blog Content
- Categories (5 to 6)
- Industry Specific Business
- Tips / Money Saving Off Topic
- Local/Community Spotlight
- Topics
- No - Sales Relevant
- Trending Target Focused
- Content Structuring
- Short 200 to 500 Words
- Text Blocking
- Short Paragraphs Bold Headers
- Numbers Bullet Points
- Visual
- Photos Colors
- Multi-media
- Video Podcasts
- Time Blocking
- Number of posts a week
- 3 to 7 Mon - Thur
- Writing Time Per Post
- 15 minutes An Hour
- Writing Days / Times
- Weekends Once a Month
- Mornings Evenings
- Schedule Posts
- Automate Reevaluate
- Syndicate (Share) Content Online
- Social Networks
- Blog Networks
- Blogcatalog
- MyBlogLog
- Blogher
- Forums
- Business
- Women
- Niche Networks
- Digg, Mixx, Reddit
- ActiveRain
- Kirtsy
- Yahoo Buzz
- Google Groups
- Micro-Blogs
- Tumblr
- Postlets
- Article Sites
- Communities
- . Brand Exposure The world has the habit of making room for the man whose actions show that he knows where he is going ~Napoleon Hill
- Marketing Your Blog Offline
- Email Signature
- E-newsletters
- Voicemail
- Brochures
- Flyers
- Business Card
- Content Syndication
- (ROI) Measuring Your Success
- SEO
- Googlable
- Page Rank
- Keyword Authority
- Website & Blog Analytics
- Google Analytics
- Wordpress Stats
- Social Networking
- Facebook Analytics
- Twitter Link Tracking
- LinkedIn Interactions
- Brand Exposure
- Viral Component
- Multi-media
- Deeper Relationships
- More Interactions
- More Referrals
- New Client Pools
- Database Growth
- Extends Offline
- Networking
- Business Events
- Outsourcing Logo/Brand Design Website Blog Design Blog Content SEO Blog / Social Media Consultation Monthly Coaching Social Media Profiles Community Management
- . Long Term Relationships Communication The Human Connection Is the Key to Personal and Career SUCCESS ~Paul J Meyer
- Questions
- Business & Blogging Bridget Ayers * Get Smart Web Consulting www.thegetsmartblog.com katie Skow * Skovi Creative & Fresh Media www.entrepreneurgoddess.com
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GSW Consulting, 4 months ago
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A short presentation for the Women's Global Network more
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