Get Response 6.0

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    Get Response 6.0 - Presentation Transcript

    1. GetResponse by Implix
      Product Release News: GetResponse 6.0 - Email Marketing Solution for SOHO & SMB
      Embargoed until July 06, 2009
    2. Agenda
      2
      • About Implix
      • Market Overview
      • GetResponse 6.0
      • Features
      • Pricing
      • Customer Testimonials
      • Summary
    3. Implix Mission
      3
      To be the premier provider of affordable, feature-rich, self-servicesolutions that help small and medium businesses around the globe improve efficiency, reduce costs, and increase profitability.
    4. Implix – Quick Facts
      10 years experience focused on SOHO and SMB space
      Privately funded, cash-flow positive with 27% ARG
      • Employs over 100 professionals in international offices in Wilmington, Delaware (U.S.), Halifax (Canada) and Gdynia (Poland)
      Experienced global management team
      4
      • Simon Grabowski- CEO - Internet marketing pioneerand enterpreneuer,established Implix in 1998 at theage of 18.
      • Piotr Gliwinski – Managing Director - Broad internationalmanagement experience, including HR executivewith Flextronics.
      • Krzysztof Milkowski – VP of IT & Operations -Previously senior IT manager at the largestPolish portal WP.PL.
      • Monika Rudnicka – S&M Director - Corporateand start-up experience. Previously managedglobal online initiatives at GE Money.
    5. Implix – Product Lines
      • Email Marketing
      5
      • Website Building
      • StreamingRich Media Solutions
      • Video Conferencing
      Coming soon...!
    6. Email Marketing Trends
      6
      • Largest spending increase - expected to balloon to $2B by 2014
      • $144M wasted on undelivered emails by 2014
      • Generates highest ROI ($1 spent = $45.06 generated)
      • Gets second best CPA (after SEO)
      • Strong in down economy (48% of companies to increase mailings to their lists)
      • Social inbox users to reach 47M in 2014(need to bridge social media and email marketing)
      * Source: 2009 Forrester: US Email Marketing Forecast, 2009 To 2014 / The Ad Effectiveness Survey commissioned by Forbes Media in Feb/March 2009
    7. SOHO & SMB Challenges
      • Crowded online marketplace
      • Poor email deliverability
      • No tools and resources for email optimization
      • Video email marketing too expensive
      • Inadequate customer research
      • Limited customer follow-up
      • Lack of affordable email analytics
      7
    8. GetResponse 6.0
      Every year GetResponse sends out the equivalent of one email for every personon the planet...
    9. 3-Tier GetResponse 6.0 Solution
      9
      Top-notch, easy-to-use email marketing features and best-in-class deliverability at the most affordable price.
      Email Marketing Platform*:
      • 413M Emails per month
      • 243K Campaigns
      • 68M Subscribers
      • 93K Active Users
      • Deliverability (99%)
      Expert Customer Support
      Professional Email Marketing Consulting
      *GR data from May 2009
    10. GR Multimedia Studio
      10
      -Marketing Sherpa 2009 Email Marketing Benchmark Guide
    11. Social Media
      11
    12. GetResponse for iPhone
      12
    13. More Power Features
      13
      New GUI Interface
    14. GetResponse Pricing
      14
      • Pricing depends on number of subscribers.
      *Pricing does not include GetResponse Multimedia Studio (extra $10 per month)
    15. The Ellusionist is one of the world's largest video sites, offering everything from the world of magic − from tricks, products and props, to training videos and updates on high-profile magicians.
      15
      "...GetResponse is the absolute best value per dollar spent for the features we needed...”
      • Challenge: The Ellusionist has an audience hungry for news about the world of magic, but a small staff, so they were struggling to keep up with communications.
      • The Solution: GetResponse automatically sends out Ellusionist training series and newsletters at pre-set intervals, freeing up time to focus on the business.
      • The Results: 5-part magic training series every 2 weeks increased conversion rates 10-fold!
      • Looking Forward: … GetResponse Surveys to learn more about Ellusionist members and to make newsletters even more relevant and interesting.
    16. 16
      16
      Michel Fortin is President and CEO of SuccessDoctor.com - an international copywriting and direct response marketing consultancy based out of Ottawa, Canada, with satellite offices across the United States. Michel has been a direct response copywriter and consultant for close to 20 years.
      "... GetResponse was instrumental in producingapproximately a quarter of a million dollars in sales in just over one year....”
      • The Challenge: Needed stronger email marketing solution to build and segment lists, publish articles, update blogs and newsletters, promote training programs, and automatically follow-up with prospects.
      • The Solution: GetResponseenabled easy set up and delivery of updates and articles, automatically returning subscribers back to the blog, and generating interest in customer’s copywriting and consulting services.
      • The Results: The number of monthly quote requests increased 12 fold. Mr. Fortin’s subscriber list grew from 3,000 addresses to over80,000.
       
    17. GetResponse 6.0 - Summary
      17
      • 10 years experience in email marketing
      • Reliable deliverability
      • Affordable pricing andFree Sign Up!
      • 100s of top-notch, easy-to-use features
      • Fully scalable from small to large lists
      Email Marketing Buyer’s Guide, 2008 Jupiter Research
    18. Thank you!
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