Making the Leap from a Drupal Shop to a Product Company
There are natural limits on how your business scales as a consultant selling your time by the hour. Whether you want recurring revenue from a support service, to launch a SaaS product, or sell physical goods, there are many compelling reasons to build a business outside of the professional services model. But other business models come with their own unique set of challenges. Managing product development costs, marketing, or inventory is complex. During this session Zack will present on lessons learned making the leap from professional services at Chapter Three to retail Drupal Commerce at Mission Bicycle and SaaS recurring revenue at Pantheon. Ryan will present on his experience in ecommerce, Commerce Guys, Platform.sh, and Bellweather. We will cover these topics at a strategic level, and dive into the nuts and bolts as they apply to your day-to-day business: - Product, marketing, positioning, and sales - Managing co-founder relationships - Managing towards cashflow and profitability - Spinning out companies from corporate parents - Balancing time across multiple simultaneous ventures - Raising financing—from friends and family and professional VCs - Building and scaling teams Watch the session: https://www.youtube.com/watch?v=MhEcL_nuB08
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Making the Leap from a Drupal Shop to a Product Company
- 1. MAKING THE LEAP FROM A DRUPAL SHOP TO PRODUCT COMPANY ZACK ROSEN, RYAN SZRAMA
- 2. WARNING: WE’RE CRAMMING 35 HOURS OF LECTURE INTO 35 MINUTES
- 3. ZACK ROSEN CO-FOUNDER, CEO | PANTHEON Co-founder, Partner Co-founder, Owner @Zack zack@pantheon.io
- 4. RYAN SZRAMA CO-FOUNDER, CTO | COMMERCE GUYS ryan@commerceguys.com Co-founder, Drupal consultant Started in 2006 with co- maintainer Lyle Mantooth
- 5. 5 How to make the leap from Drupal Shop to Product Company ‣ Different Paths: The business models of Chapter Three, Commerce Guys, Mission Bicycle, Pantheon, Platform.sh, Node Squirrel, and Bellweather ‣ Venture Capital: What’s that all about? ‣ How to Bootstrap SaaS Business: and Spin it out of a Consultancy ‣ Product Development: at a SaaS company ‣ Management 101: Working with co-founders, values, and culture
- 6. Different Paths The business models and paths of: ‣ Chapter Three ‣ Commerce Guys ‣ Mission Bicycle ‣ Pantheon ‣ Platform.sh ‣ NodeSquirrel ‣ Bellweather
- 15. Venture Capital What’s that all about? “I can reliably turn $10 into $20” = Bad VC Investment “I have a shot of turning $10 into $1,000” = Good VC Investment
- 16. VC Alternatives: ‣ Grow from consulting profit ‣ Get a line of credit or bank loan ‣ Friends and family investment Venture Capital What’s that all about?
- 17. Great VC Resources: http://startupclass.samaltman.com/ http://ycombinator.com http://techstars.com http://venturehacks.com It’s a book http://paulgraham.com Venture Capital What’s that all about?
- 18. How to bootstrap a startup For a time 300 Beale St San Francisco was the home of Chapter Three, Pantheon, and Mission Bicycle
- 19. How to bootstrap a startup
- 20. How to bootstrap a startup
- 21. [IMAGE FOR BELLWETHER] Bootstrapping isn’t saying no to money… Product Development at Startups
- 22. [IMAGE FOR BELLWETHER] Bootstrapping isn’t saying no to money… It’s saying when. Product Development at Startups
- 23. Product Development at Startups Test your business hypothesis before writing any code. Lean Canvas, a one page business plan that identifies how your product solves a problem and how it will make money. See: http://leanstack.com
- 25. Finding your North Star: leading through vision and values. Management 101
- 26. CLOSING THOUGHTS