To a business, kick-starting social media engagement may either appear to be too daunting, or too easy. It is neither. But a formalized process can help get it going without getting mired in the what-ifs, how-to’s and why-for’s.
Presenting B2Bento’s Quickstart Guide to Social Media for Business. It’s nothing new, nor is it rocket science nor holy writ/”best practice”, etc. It’s the distillation of our experience working with our clients, knowledge gleaned through our readings and interactions with some of the finest minds in the B2B marketing space.