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Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
Using Social Media To Promote Your Name Brand And Message
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Using Social Media To Promote Your Name Brand And Message

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Gerrit’s workshop slides on using Social Media to promote your name, brand and message at the PSA East meeting on Thursday 25th March 2010

Gerrit’s workshop slides on using Social Media to promote your name, brand and message at the PSA East meeting on Thursday 25th March 2010

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Transcript

  • 1. Gerrit van Deventer<br />Social Media Coach and Marketing Strategy Consultant<br />“Using Social Media to promote your name, brand and message”<br />PSA East - 25 March 2010 <br />
  • 2. Networking<br />
  • 3. Promoting<br />
  • 4. Advertising<br />
  • 5. Today's Objectives<br />Social Networking Etiquette<br />The Right Tools For You & Your Audiences<br />Using Social Media<br />
  • 6. Social Networks<br />
  • 7. facebook<br />
  • 8. Why facebook<br />
  • 9. facebook - Top 20 (January 2010) <br />Source: www.insidefacebook.com<br />
  • 10. Inside facebook Categories<br />Inside facebook<br />Inside Gaming<br />App Data<br />Page Data<br />Source: www.insidefacebook.com<br />
  • 11. facebook Marketing<br />Reports<br />Applications<br />Games<br />Events<br />Adverts<br />Source: www.insidefacebook.com<br />
  • 12. facebook’s own Fan Page<br />Latest updates <br />Customer services<br />Q & A<br />Source: facebook Page<br />
  • 13. facebook User Statistics<br />400 million active users<br />1 million mobile users<br />35 million status updates /day <br />5 billion photos uploaded / month<br />3.5 million events / month<br />20 million people join Pages / day<br />70% of users is outside USA<br />Average User Stats<br />130 friends<br />Active for 55 min per day <br />Participates in 3 events <br />Source: facebook Page (“Resources” Tab)<br />
  • 14. facebook Growth during Jan 2010<br />13 – 17 (47%f 28%m)<br />18 – 25 (31%f 52%m)<br />26 – 34 (49%f 18%m)<br /> 35 – 44 (37%f 42%m)<br />45 – 54 (12%f 8%m)<br />55 – 65 (16%f 36%m)<br />Source: www.insidefacebook.com<br />
  • 15. facebook Users by Age Group 2/1/2009<br />13 – 17 (12%)<br />18 – 25 (43%)<br />26 – 34 (23%)<br />35 – 44 (14%)<br />45 – 54 (5%)<br />54 – 65 (3%)<br />Source: www.insidefacebook.com/facebook-global-market-monitor/<br />
  • 16. facebook Features<br />Comments<br />Share<br />Stream Stories<br />Live Feed<br />Recent Friend Activity<br />Social Filtering<br />Single Sign On<br />Personalized Experience<br />
  • 17. facebook Category's<br />Blogs & Bloggers<br />Desktop Applications<br />Devices<br />Entertainment<br />Events<br />Influencers<br />iPhone Apps<br />News<br />Reviews<br />Videos<br />
  • 18. Members Log in<br />
  • 19. Facebook Connect<br />
  • 20. Twitter<br />
  • 21. twitdom.com<br />
  • 22. thetwitcleaner.com<br />
  • 23. truetwit.com<br />
  • 24. Thanks 4 Listening<br />http://bit.ly/c964pI<br />http://bit.ly/a559vV<br />

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