The Hybrid Hype - 10 of our best insights to use for your events instantly
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The Hybrid Hype - 10 of our best insights to use for your events instantly

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How to use the hybrid hype to maximize your event profit.

How to use the hybrid hype to maximize your event profit.

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The Hybrid Hype - 10 of our best insights to use for your events instantly The Hybrid Hype - 10 of our best insights to use for your events instantly Presentation Transcript

  • The Hybrid Hype10 of our best insights to use for your events instantly
  • The Hybrid Hype1. Check which % of your targetgroup is attending your live event Less than 30%? Online event elements increase your outreach immediately! 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 2. Put a no-option in your registration formAlmost 90% of the registration entries only serve a ‘’Yes, I will attend’’ option. Why not adding a ‘’No, I will not attend’’ option. Build your community and database with these potential online delegates. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 3. Identify people who don’t show upIf you know who they are you can send them a link to your online event. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype4. When choosing your event venue, check its internet facilities Make sure there is free, fast and stable wifi, especially for international conferences. Make the internet connection’s availibility (uploadspeed minimum 4MB) and affordibility a deciding factor if you want to livestream your event. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 5. Appoint an online chair(wo)manRegardless if hybrid for your event means Twitter, livestream, LinkedIn discussions, Google Hangout or truly hybrid (live&online from the start): you need someone to host and moderate the conversations. A new role: the online chair (wo)man. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype6. Connect your live & online eventReach out in many ways but at least: inform your speakers and ask them to engage with their own online audience. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 7. Design a programJust live streaming your event is totally boring. You need interaction, you need to integrate live & online, you need a specific online program design. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 8. Expect 33% extra audienceThis is our experience working business to business: without extended marketing campaigns we reach on average 1/3 extra audience real time! Bonus reach: extra exposure afterwards when the videos get posted online. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 9. Team up with experienced live streaming and technical partnersWe never met live stream partners who blew up. Possible troubles pop up with sound and lighting. A good indicator is TV experience of your AV partner. 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • The Hybrid Hype 10. Enjoy the ride and share your learningsWe are all newbies in hybrid events. Dare to experiment, recycle your content, give a voice to your online audience! 10 of our best insights to use for your events instantly Feedback? @gerdie @odeleeuw
  • Gerdie Schreuderswww.LiveOnlineEvents.comgerdie@live-online-events.nlOliver de Leeuwwww.nameshapers.comoliver@nameshapers.com