Big Couch Media Group Company Overview February 2011


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Big Couch Media Group Company Overview February 2011

  1. 1.   Company Overview February 2011  
  2. 2. Big Couch Media Group <ul><li>  </li></ul><ul><ul><li>South Florida based digital solutions company. </li></ul></ul><ul><ul><li>Principles former digital executive leadership in publicly traded and large organizations in online retail, travel, financial services, publishing, and health / wellness. </li></ul></ul><ul><li>  </li></ul><ul><ul><li>BCMG team has extensive experience in assisting emerging growth organizations develop, implement, and optimize results oriented digital strategies.   </li></ul></ul><ul><ul><ul><li>Digital Strategy </li></ul></ul></ul><ul><ul><ul><li>Digital Marketing </li></ul></ul></ul><ul><ul><ul><li>Interactive Development & Design </li></ul></ul></ul>
  3. 3. Our Portfolio
  4. 4. Digital Strategy <ul><li>BCMG works with many organizations to conduct a comprehensive strategic audit and evaluation of a company's current digital efforts and road map.  </li></ul><ul><li>This strategic audit includes thoroughly reviewing all aspects from digital marketing strategies to enabling technologies (IT & Infrastructure) needed to achieve your short term and long term digital goals.  </li></ul><ul><li>Typically this type of engagement includes BCMG principles on site meeting and interviewing key management and stakeholders to review current goals, objectives, strategies and tactics.   </li></ul><ul><li>As a result, BCMG provides management with a detailed strategic evaluation summary, and more importantly, move forward recommendations and ongoing strategic advisory services.  </li></ul>
  5. 5. Digital Marketing Planning, Management, and Optimization <ul><li>BCMG will develop, implement, and manage a customized digital marketing plan and roadmap based on your goals, objectives, and budget. </li></ul><ul><li>BCMG has assembled a diverse, dynamic, and experienced team in each of the following core areas: </li></ul><ul><ul><li>PPC campaign development and management - Google, Yahoo, and Bing </li></ul></ul><ul><ul><li>SEO - Ongoing on page optimization and off page optimization management </li></ul></ul><ul><ul><li>Display media planning and management </li></ul></ul><ul><ul><li>Affiliate program development and management </li></ul></ul><ul><ul><li>Lead generation program development & optimization </li></ul></ul><ul><ul><li>Location Based Services - Foursquare, Gowalla, Facebook Places, etc. </li></ul></ul><ul><ul><li>Daily Deal Marketing Channels, i.e. Groupon, Living Socially, etc. </li></ul></ul><ul><ul><li>Social media integration & engagement - Facebook, Twitter, YouTube, and others </li></ul></ul><ul><ul><li>Email Campaign development and management </li></ul></ul><ul><ul><li>Mobile strategy & promotional integration </li></ul></ul><ul><ul><li>Conversion Optimization - Funnel testing (offers, creative, channels, etc.) </li></ul></ul><ul><ul><li>Analytics Management </li></ul></ul><ul><ul><li>Partnership marketing / business development </li></ul></ul>
  6. 6. Interactive Development & Design <ul><li>BCMG suite of development services include: - Project Planning and Management - Design - CMS Application Development - Drupal - Social Media Application Integration - Mobile Application Development - eCommerce - CRM </li></ul>
  7. 7. About Drupal CMS <ul><li>BCMG is one of the leading Drupal developers in the South Florida area.  </li></ul><ul><li>Drupal is a robust open source project that serves as a content management system (CMS) and application framework. </li></ul><ul><li>Currently, the Drupal open source project has over 611,000 members. </li></ul><ul><li>The software has been downloaded 2,500,000 times, and Drupal just recently launched its seventh major release. </li></ul><ul><li>The technology is the power behind over 400,000 websites, including such notable sites as Benefits of Drupal include: - Zero software acquisition cost - Proven security track record - Thousands of add - on modules - Thousands of pre- built themes (designs) - Low cost maintenance - Inherently SEO friendly - Thriving development community - Primary web platform and framework for Federal Agencies and Global NGO's </li></ul>
  8. 8. All of us at Big Couch Media Group look forward to the opportunity to assist you with your digital growth initiatives.