Is Overall Tourist Satisfaction Broader Than The Cumulative Sum?
by Georgia Zouni on Nov 09, 2009
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This presentation is about to examine the notions of cumulative and overall satisfaction within the context of a tourism destination. ...
This presentation is about to examine the notions of cumulative and overall satisfaction within the context of a tourism destination.
This paper was presented in the 2BIC International Marketing Conference, held at Salonica on 04-06/11/2009.
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