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British enthusiasm for Spain still strong - Gaspar Lino
1. PENINSULA | WHAT THE MEDIA SAYS
MONEY MARKET
SPAIN: SPECIAL COMMERCIAL SUPPLEMENT 16/10/2006
British enthusiasm for Spain
still strong says tour board
After more than 30 years of mass
tourism from the UK to Spain, the British
love affair with the beaches, cities and
astonishing landscape of the country
still rages.
More than 16 million Britons visit
Spain each year, making them the number
one holidaymaking nation by some
distance. “There has been a constant
slow rise in the number of British people
visiting Spain”, said a representative of
Turespana, the national agency with
offices in the Uk and around the world.
Yet there have been some important
differences in the destinations chosen
in recent years. The advent of budget
air travel to many new locationes has
encouraged visitors to look beyond the
Costas and branch out into previously
unfamiliar towns and cities, according
to Turespana. “Budget air travel has
opened up the city break market in
Spain”, says the representative. “While
numbers going to the Balearics are
slightly down, for example, Bilbao has
seen many more visitors. Overall numbers
are around the same as previous years,
but they are more eenly spreads”.
Spain´s 17 regions each offer
something distinct and exciting, from the
Spain has 17 distinct regions, each offering visitors something different
and unique.
local dining specialities to the historical
buildings, festivals and museums. “Each
region is like a separate country”,
as Turespana puts it.
Two future events in Spain are
already causing a stir among British
holidaymarkets: the Americas Cup–the
world´s premier yatching event- is to
be held off the coast of Valencia next
year, with more than a million visitors
expected to turn up as the fastest and
most expensive racing yatchs on earth
pit themselves against one another
in the breezy waters.
The city has been preparing for
the event in the way that others look
forward to the Olympics, with new
facilities and developments springing
up along the coastline.
Then in 2008 Zaragoza will host
an international Expo, once again
providing the impetus for fresh
development and new buildings in this
little known city in the Aragon region.
Many hundreds of thousands of
people are expected to visit the city
for this event.
Spain may be ever more familiar
to the British, but the love affair just
grows stronger.