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Mobile Marketing allows business to connect with more consumers non-intrusively and in the customer’s preferred communication channel. Even in today’s struggling economy, Mobile Marketing spending is up; as Business recognizes that there is no better Return on Investment (ROI) in any other advertising vehicle. Businesses today want more customers, better and more lucrative relationships with their existing customers, and to reduce cost. Mobile Marketing produces an ROI, produces more customers and allows businesses to talk to their customer on a 1 to 1 basis.