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TelitCompanyProfile2009_ENG_final.doc.doc TelitCompanyProfile2009_ENG_final.doc.doc Document Transcript

  • Telit Company Profile Telit Wireless Solutions is a global leader in the field of machine-to-machine (M2M) communications and subsidiary of Telit Communications PLC (AIM: TCM). Telit develops, manufactures and markets M2M modules which enable machines, devices and vehicles to communicate via cellular wireless networks. The company is a fast-growing wireless M2M company achieving steadily increasing sales in the last four years, addressing a €20+ billion market growing, and representing substantial business potential and upside. From its corporate headquarters in Rome (Italy), regional headquarters in EMEA (Trieste, Italy), North America (Raleigh, NC, USA), Latin America (São Paulo, Brazil), and APAC (Seoul, Korea), and a wide network of sales offices, Telit provides global sales, logistics, manufacturing and support to its customers worldwide. History Two decades of experience across the globe have helped the company establish strong channels and unfettered access to key players in all major world markets. From its beginnings in 1986 as Telital and Telital automotive, an engineering company providing research and development services to multinational telecoms, Telit emerged as one of the leading names in innovative cellular technology. In 1997, the company began manufacturing and marketing products under the now well known Telit brand. Since then, millions of cellular handsets and other mobile communications devices such as the first Globalstar satellite mobile phone have been supplied to users and operators worldwide. The Telit name has become synonymous with quality, innovation, style, and reliability – in Italy and across Europe and in the recent past also in Asia Pacific and the Americas. Fast-growing Market Telit recognized early on the potential of cellular M2M solutions and launched its first M2M module called Datablock in 1998. Allowing real-time monitoring and control, minimizing or dispensing with human intervention, M2M is gaining significant market traction as it addresses the ever-increasing demands, e.g. in terms of speed, savings, safety, environmental protection, localization, remote
  • control, accuracy and many others in the business world. The M2M market is growing rapidly, fueled by a healthy momentum on technological, economic and regulatory levels. According to ABI Research1, the compounded annual growth rate (CAGR) of the global M2M market during the forecast period between 2006 and 2012 is expected to be 31 percent. M2M is about enabling – it enables other segments and applications The chief value of M2M is to enable applications that allow businesses to enhance productivity and competitiveness through increased efficiencies, cost-savings, and improved levels of service.  Connecting machines to other machines – e.g. remote production environments.  Connecting machines to service centers – e.g. vehicles that automatically notify service centers of maintenance issues.  Connecting service centers to machines – e.g. vending machines that report the stock status to a central inventory system.  Connecting individuals or vehicles to machines – e.g. indicating their geographical position for enhanced personal security. M2M applications can be found in a wide range of industries and sectors including vending machines, automated meter reading (AMR), point-of-sales terminals, transport and logistics, pay-as-you-drive, telematics, healthcare, security technology, and a wealth of other vertical segments. A fair number of vendors presently offer M2M modules or industry-specific solutions. However, to ensure that value-chain players can profit from efficiency benefits afforded by the use of these modules, high quality, cost-effective, scalable and market-oriented solutions are needed. Additionally, the demands on M2M modules are steadily increasing – requiring substantial added versatility in use. The integration of complementary technologies such as Wi-Fi, GPS, Bluetooth and ZigBee, at module level is constantly gaining increasing importance while the demand for small and compact modules for terminals geared towards the consumer market will also steadily grow (e.g. vital-sign monitoring, localization and alerts for people with health conditions, and personal navigation). 1 ABI Research, The Cellular M2M Module Market, 2Q 2007. 2
  • Being the only M2M supplier to offer all the relevant wireless technologies in its product portfolio, Telit can therefore provide its customers with tailored solutions out of one hand. The company develops, manufactures and markets a wide range of enterprise communication modules comprising cellular technologies – GSM/GPRS, UMTS/WEDGE/HSDPA and CDMA/EVDO as well as an entire short- range module product portfolio such as Wi-Fi, ZigBee, Short Range RF (proprietary mesh and point-to-point for unlicensed frequency bands), Wireless MBus and GPS M2M modules. Customers benefit from a short time to market while at the same time enjoying a reduced total cost of ownership and time-to-market. Reliability, Quality and Customer Orientation Telit Wireless Solutions is known for its four core values that play a key role in ensuring the customer’s success: business scalability, ease of integration, investment protection, and world class quality. These key competencies are represented by a wide range of advantages and services that Telit offers to its customers. One example embodying these principles is the unique family concept which provides customers with maximum compatibility with all cellular wireless technologies. Telit products are divided into families; each tailored to different levels of integration and volumes according to application size and production scale. Within one product family, all of the modules have the same size and shape, the same connectors or BGA and the same software interface. This means that they can be integrated and exchanged easily into existing customer designs with only minimal adaptation. As a result, customers can avoid additional development outlay and thus protect their previous development investments. 3 View slide
  • Telit Products Telit modules are priced to make them attractive for a wide variety of business cases. Every module addresses distinct application groups such as telematics, fleet management and automated meter reading, security, point-of-sales, and others. Depending on the application and the required level of integration, customers are able to select cellular modules from the GT, GM, GE, GC, UC, and CC product families. Moreover, modules of the GC, UC and CC product families offer GSM/GPRS, UMTS/WEDGE/HSDPA and CDMA 1xRTT with both the same form factor and identical mechanical and software interfaces as all products of these families. To system integrators, this means highest flexibility as the modules can easily be integrated into existing customer designs with only minimal adaptation. Telit’s short range product portfolio offers a wide range of innovative and reliable Radio Frequency (RF) solutions ranging from ready-to-use wireless radio modems to OEM RF modules and RF design services. The state-of-the-art radio solutions allow to significantly reducing the total cost of ownership and time-to-market. Telit Solutions operate in the license-free worldwide ISM frequency bands of 433 MHz (Europe, Australia, South Africa), 868 MHz (Europe), 915 MHz (USA, Canada, Australia), and 2.4 GHz (worldwide) and are available in both standardized and proprietary low-power, low-data rate RF technologies providing coverage from 70m up to 16000m. The UMTS/WEDGE/HSDPA product family The UC-UMTS/WEDGE/HSDPA product family features Telit’s UC864 module. Enabling extremely fast data transfer – up to 7.2 Mbit/s at 2100 MHz – it is one of the most powerful M2M modules presently on the market. With quad-band EDGE and GSM/GPRS capabilities, this module has the same form factor and identical mechanical and software interfaces as other products in the GSM/GPRS-based GC864 series and the CDMA 1xRTT-based CC864-DUAL series. This means that it can also be integrated into existing customer designs with only minimal adaptation. Thus, the UC864 provides an instant upgrade path for applications benefiting from higher data rates. The UC864-E-AUTO features a single-band 2100 MHz UMTS/HSDPA radio and is therefore especially designed for the European market. In addition, Telit also offers the WEDGE modules UC864-WD (at 900/2100 MHz for UMTS in EMEA) and the UC864-WDU (at 850/1900 MHz for the Americas for 4 View slide
  • UMTS) that comprise a down – and upstream data transfer rate of 384 kbps on a UMTS basis. They enable faster data transfer than EDGE modules and therefore are a cost-effective alternative solution to upscale HSDPA or HSUPA Telit modules because hardware and software of the WEDGE modules are perfectly compatible to a later integration. The GSM/GPRS product family The range of modules in the GE family, among them the compact GE864-QUAD and GE864-PY, continues as a successful centerpiece in high-volume terminals and other cost-sensitive applications including many on the consumer market. The GE modules feature the unique BGA (Ball Grid Array) assembly concept: Solder balls on the undersides of the modules facilitate simple, cost-saving assembly dispensing with the need for plugs or cables. As with SMD components, the modules can be applied in automated manufacturing using a pick and place process. In 2009, Telit introduced the GE865, the latest extension to its GE product range. The innovative BGA module with a form factor of just 22 x 22 x 3 mm is based on a single-chip solution from Infineon Technologies. This makes it the smallest globally available GSM/GPRS module. The GE865 can be incorporated perfectly into high- volume M2M applications in which the module size and low energy consumption play a key role. Thanks to quad-band technology, this module can be operated on all of the global GSM networks and makes all of the various data services possible over GSM/GPRS networks. An integrated TCP/IP protocol stack provides support for UDP, FTP and SMTP via AT commands. GE865 also features RUN AT Commands. This feature allows users to run any AT Command via SMS or TCP. Remote control of different events on the application side is possible by using text messages or IP protocol from any phone or PC for both activation commands and receiving replies. Some of the major applications are related to monitoring of GPIOs, roaming, battery level, voltage, or module state with the possibility to send alerts in the event that conditions change. The GE865-QUAD also enables its use in an extended temperature range from -30 to +80°C. Within the GE product range Telit also offers the GE863-SIM with the possibility to integrate an embedded SIM chip directly on the board of the module and the GE863-GPS which is the smallest GSM/GPRS module in the market integrating full 20-channel GPS functionality. The BGA module combines the high performance of 5
  • Telit’s GSM/GPRS technology with the latest SiRFstarIIITM high sensitivity single- chip GPS receiver. The GE863-PRO3 is Telit’s first dual-core module. Equipped with two powerful microprocessors, this quad-band module is suited for a wide range of applications requiring high processing power. The GE863-PRO3 has the same form factor and software interfaces as all other modules of the GE863 family, ensuring it can be easily integrated into existing customer designs with minimum adaptation. Thanks to its integrated ARM9 processor, software applications can take full control of the CPU, while the GPRS-based band processor handles time-critical communication tasks. The Telit GE863-PRO3 is therefore ideally suited to applications requiring high processing power such as point-of-sale terminals, fleet management systems and multimode Automated Meter Reading (AMR) applications. The GE863-PRO3 also features integrated memories (Flash and RAM) and independent energy management for both CPUs, eliminating the need for additional external memory in the application design. It is therefore easier and more cost-effective for Telit customers to incorporate the GE863-PRO3 into the design of their product. Telit´s GE863-PRO3 is available with embedded Linux software. Telit provides a dedicated Software Development Kit (IDE based on Eclipse) for Debug & Download on the target, dedicated Telit libraries for:  GSM  Bluetooth  Wi-Fi  additional packages on clients request available A large variety of subsystems and peripherals are already supported by Linux. By pointing on Linux, Telit is continuing its open source strategy. In 2008, Telit introduced the new WE865-DUAL, a dual-mode WiFi short-range wireless companion product to the PRO3 device family. This innovative module incorporates a complete 802.11 b/g WiFi device into a small 25 x 25 mm form factor. Based on the processing power of dual 60MHz RISC processor cores, the WE865-DUAL is a versatile addition to any GE863-PRO3-based design, instantly adding the power of Wi-Fi communications and the versatility of the SDIO interface. Tailored to the special needs of the automotive industry, Telit offers the new GE864-QUAD Automotive, which is based on the well-proven GE864. The use of the GE864 subcompact form factor allows its integration into cars and other 6
  • applications requiring an extended operating temperature range and mechanical ruggedness within the ever-shrinking space inside electronics bays in trucks, cars and other mobile platforms. For applications best suited to devices with plugs and connectors, Telit offers the GC product range boasting the same features and advantages as the GE product range but instead of the BGA, these modules feature an 80-pin main system connector and a low-loss RF antenna connector. The GT products are complete modem solutions and, given the low required level of integration effort, they are particularly suited for small-volume solutions and can even be implemented into existing systems. The modems in the GM product range feature an integrated SIM card reader and can operate in a wide temperature range. They are targeted at solutions in small to medium volumes, primarily in telematics, fleet management and security technology applications. Quad and Python versions for all GSM/GPRS modules Telit offers all of the modules from the GT, GM, GE and GC series in the Quad and Python versions. The quad-band modules can be used in all GSM/GPRS networks worldwide. With Python, users can develop software applications and run them directly on the module with no need for an external microcontroller. All Telit modules from the GT, GM, GE and GC series dispose of a Python script interpreter, i.e. the modules take the application code directly in the Python language. Python is a general-purpose high-level programming language whose design philosophy emphasizes programmer productivity and code readability. Python's core syntax and semantics are minimalistic, while the standard library is large and comprehensive. Its use of whitespace as block delimiters is unusual among popular programming languages. Python supports multiple programming paradigms (primarily object oriented, imperative, and functional) and features a fully dynamic type system and automatic memory management, similar to Perl, Ruby, Scheme, and Tcl. Like other dynamic languages, Python is often used as a scripting language. The language has an open, community-based development model managed by the non-profit Python Software Foundation, which also maintains the de facto standard definition of the language in CPython, the reference implementation. 7
  • The CDMA/EVDO product family The CC-CDMA 1xRTT product family features the innovative CC864-DUAL CDMA module. The CC864-DUAL features the same form factor and a similar AT command set as its GSM/GPRS counterpart, the GC864 Quad/PY. Due to this exceptional characteristic, integrators and developers can design their applications once and then mix and match the use of either GSM/GPRS or CDMA technology with only minimal adaptations for hybrid GSM/CDMA coverage markets such as North America and Asia. The innovative CC864-SINGLE CDMA module has been especially designed for the Korean local market and features the same form factor, fit, and function as its GSM/GPRS and UMTS/HSDPA counterpart product families, the GC864 and the UC864 respectively. The CC864-SINGLE provides capabilities of the CDMA2000-1xRTT standard on the APAC & Korean 800MHz CDMA networks. The Telit Infinita Services As one of the first players to do so, Telit has enhanced its existing service portfolio with its new service concept: the Telit Infinita Services. The primary target of this offering is the simplification of the M2M solution deployment and maintenance of software devices. The initial set of Telit Infinita Services feature both Premium FOTA Management with Extended Software Warranties and an Extended Hardware Warranty service. The integrated Premium FOTA Management solution is delivered via the RedBend vCurrent® Mobile Client agent, a proven, widespread technology powering hundreds of millions of cellular handsets world-wide. The firmware upgrade process is based on a patented algorithm sending only the "delta" of changes in the firmware. The recovery system allows resetting the module to the previous software version in case of problems during the update. Additionally, new features required by the application developer can be remotely deployed to the units over- the-air, quickly and reliably. Since product lifecycles on the M2M market are between five and ten years, this upgrade functionality is particularly important. Premium FOTA Management therefore significantly reduces the need for physical updates in the field to zero and therefore helps to optimize the total cost of ownership. Telit Premium FOTA Management Services are available for all GSM/GPRS Telit products powered with software version 7.03 or higher. 8
  • The Extended Hardware Warranty scheme addresses the increasingly complex requirements of M2M applications. This gives customers the option of extending their hardware warranty by up to four years and helps them to extend the lifetime of their M2M products while protecting their investments and saving money. Extended Hardware Warranty Services are available for all Telit products. Unlike many of its competitors, Telit developed its own protocol stack both with GSM/GPRS and short range network protocols. Telit has invested a total of over 400 man-years in the ongoing development of this software platform. As the sole proprietor of its module software, Telit can work with its customers to align modules with the requirements of individual applications or markets in the shortest possible time. The flexibility afforded by the total control over the protocol stack, the most critical software component in the makeup of the module architecture, allows Telit to respond quickly to individual needs, while customers benefit from the rapid market launch of their products. Telits R&D competence Another plus for Telit's customers is the access to a gamut of lab resources for testing their end products, preparing them for official certification procedures. As a former manufacturer of mobile telephones, Telit has extensive knowledge and equipment for preparation of virtually all common international testing procedures such as R&TTE/FCC, CE/UL and GCF/PTCRB. This increases the probability of a successful certification process, done right the first time. Certification of Telit Products Mobile Network Operators (MNOs) may require, in addition to full regulatory compliance, that devices like the Telit modules be tested and certified on their networks before activation is permitted. These MNO Certification Requirements vary on a regional and service provider basis. A large selection of Telit modules has already been certified by numerous network providers, including AT&T (USA), Rogers Wireless (Canada), Orange (France), Telefónica (Europe, Africa, Latin America), Vivo (Brazil) and Vodafone (worldwide) amongst others. For further information on the certification of Telit modules, please refer to http://www.telit.com/en/products/technical-support-center/certifications.php. Customers also avoid additional costs and schedule slips due to the need for repeated testing. All in all, customers can accelerate the market launch of their 9
  • products – which is a major advantage in the highly-competitive telecommunications market. Press contacts: Alexander Bufalino Veronika Ott VP Global Marketing Telit Wireless Solutions Maisberger GmbH Telit Communications PLC Kirchenstrasse 15 Via San Nicola da Tolentino 1/5 81675 Munich 00187 Rome – Italy Germany Tel.: 0039-335-87 45 34 5 Tel.: 0049-89-41 95 99 51 Tel.: 0049-160-96 00 46 13 Fax: 0049-89-41 95 99 12 E-mail: alexander.bufalino@telit.com E-mail: veronika.ott@maisberger.com 10