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Free email-marketing-sw

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Transcript

  • 1. FREE Email Marketing SW www.demso.eu www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 2. Why shall I use Email Marketing?
    • the most growing industry
    • investment returns more than 50 times
    • most effective way of Marketing
    • no need of investment
    www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 3. What it can give me ?
    • know your customers
    • separate active and non active
    • reveal behaviour of your customers
    • target your sales effort
    www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 4. How I do it?
    • prepare good content of Newsletter
    • make professional design
    • monitor reading and clicking
    • evaluate the results
    www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 5. How do I profit?
    • separate your customers according the area of their interest
    • split and target the Newsletter campaigns
    • use follow up activities
    • feedback to sales
    www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 6. What are the rule s for Newsletter campaigns ? - get permission of your customers to send Email - identify yourself - give unsubscribe option www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 7. How to prepare good Newsletter? - always use HTML coding - u se Table to define margins - use images in combinantion with texts - active links in texts and images - attractive graphical design www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 8. How to evaluate the campaign? - see which products attracted your customers - see how many were forwarded - how many times customers opened Email - when they opened it? - how long they have read it www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 9. How to evaluate the campaign? - see which products attracted your customers - see how many were forwarded - how many times customers opened Email - when they opened it? - how long they have read it www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 10. How to evaluate the campaign? - see which products attracted your customers - see how many were forwarded - how many times customers opened Email - when they opened it? - how long they have read it www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 11. Which follow-up activities shall I use? - send Email Newsletters to limited groups - send catalogues by Post service - make a telephone call - invite customers for presentation www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 12. RESULT? Increasing sales! www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php
  • 13. Thank You Find FREE Email Marketing SW at www.demso.eu www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php