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The Art of Enchantment--Top Ten
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The Art of Enchantment--Top Ten

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Slides for the Enchantment speech given at the Moto X introduction in Santiago, Chile.

Slides for the Enchantment speech given at the Moto X introduction in Santiago, Chile.

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    The Art of Enchantment--Top Ten The Art of Enchantment--Top Ten Presentation Transcript

    • The Art of Changing Hearts, Minds, and Actions Enchantment Guy Kawasaki guy@motorola.com
    • Hashtag: “MotoX”
    • Orbicularis oculi muscle Make a Duchenne smile1
    • Default to“yes”2
    • Bake, don’t eat3
    • Accept others4
    • Agree on something5
    • Do something DICEE Deep Complete Empowering Elegant Intelligent 6
    • Remove speed bumps7
    • Enchant everyone8
    • Build an ecosystem9
    • Reciprocate10
    • Get on your knees+1
    • Hashtag: “MotoX”