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Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
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Social Media Overview

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An overview of the tools you can use to market yourself and your businesses on social media sites like: LinkedIn, Facebook, Twitter, Google, and YouTube. …

An overview of the tools you can use to market yourself and your businesses on social media sites like: LinkedIn, Facebook, Twitter, Google, and YouTube.

To have a FREE Overview at your company please call 623-556-3616 or email me at info@GJDMedia.com

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    • 1. Hands On! Guide to Creating Your Social Media World Gregory Drejza [email_address] (623) 556-3616 Overview <ul><li>CONNECT </li></ul><ul><li>MINGLE </li></ul><ul><li>LEARN </li></ul>
    • 2. Agenda <ul><li>INTRODUCTION </li></ul><ul><li>Overview - Your Tools </li></ul><ul><li>LinkedIn </li></ul><ul><li>Your Blog </li></ul><ul><li>FaceBook </li></ul><ul><li>Twitter </li></ul><ul><li>Google Profile </li></ul><ul><li>YouTube </li></ul><ul><li>Wrap Up </li></ul>
    • 3. Introduction <ul><li>Introduction, What is Social Media? </li></ul><ul><li>What is the business need? </li></ul><ul><li>Take these tools and apply them to YOUR business. </li></ul><ul><li>Learn the Mantra: Connect, Mingle, Learn </li></ul>
    • 4. The Big Picture The World Blog Facebook LinkedIn Twitter YouTube Web Site Internet Sphere of Influence YOU A subset is YOUR…. You Want to Grow Your Sphere Today Family, Friends, Classmates, etc
    • 5. Place to Get More Info – Mashable.com www.Mashable.com
    • 6. LinkedIn www.LinkedIn.com
    • 7. Using LinkedIn <ul><li>FIRST: Setup up Your Profile …. </li></ul><ul><li>CONNECT: </li></ul><ul><ul><li>Make business connections </li></ul></ul><ul><ul><li>Contact connections </li></ul></ul><ul><ul><li>Link your Facebook, YouTube and Twitter pages </li></ul></ul><ul><ul><li>Add your blog thru “application directory” </li></ul></ul><ul><li>MINGLE: </li></ul><ul><ul><li>Post some blog info to LinkedIn </li></ul></ul><ul><ul><ul><li>Create blog entry </li></ul></ul></ul><ul><ul><ul><li>Go to LinkedIn and re-post it with a link to your blog page </li></ul></ul></ul><ul><li>LEARN: Join relevant groups (your educational growth) </li></ul>
    • 8. Your Blog www.ActiveRain.com , www.WordPress.com , www.Blogger.com (Google)
    • 9. Using Your Blog <ul><li>Post entries to your blog on a regular basis </li></ul><ul><li>Use any personally created content (not someone else’s) </li></ul><ul><li>Post pictures, videos, audio or other non-copyrighted materials </li></ul><ul><li>CONNECT: Invite Your friends to your blog site (via email, etc) </li></ul><ul><li>MINGLE: </li></ul><ul><ul><li>Review other pertinent blogs and comment </li></ul></ul><ul><ul><li>Your blog will be shown on Linkedin, and posted to Facebook and Twitter pages </li></ul></ul><ul><li>LEARN: Read information from other blogs then SHARE it on your sites! </li></ul>
    • 10. Facebook www.Facebook.com
    • 11. Using Facebook (Personal Page) <ul><li>FIRST: Create Your Personal page info </li></ul><ul><li>CONNECT: </li></ul><ul><ul><li>Add “friends” </li></ul></ul><ul><ul><li>Group your “friends” into “friend lists”: contacts, friends, connections, clients, etc </li></ul></ul><ul><ul><li>Import your email addresses and invite everyone to be your friend (place in appropriate friend list) </li></ul></ul><ul><li>MINGLE: </li></ul><ul><ul><li>Post to your wall and comment on others’ posts </li></ul></ul><ul><ul><li>Connect to Twitter (using Twitter FB application) </li></ul></ul><ul><li>LEARN: </li></ul><ul><ul><li>Join relevant groups (your educational growth) </li></ul></ul><ul><ul><li>Read about others before becoming their “friend” or letting them become your “friend” </li></ul></ul>
    • 12. Using Facebook (Business Page) <ul><li>FIRST, Create your Business page and Business profile </li></ul><ul><li>CONNECT: Invite your personal page” friends” to become “fans” of your business page </li></ul><ul><li>MINGLE: </li></ul><ul><ul><li>Post to your Business page wall, add events, pictures, video </li></ul></ul><ul><ul><li>Connect to Biz page to Twitter </li></ul></ul><ul><li>LEARN: </li></ul><ul><ul><li>Become “a Fan” of businesses, organizations, Etc. that you like </li></ul></ul><ul><ul><li>Read information on what they offer: classes, webinars, books etc. </li></ul></ul>
    • 13. Twitter www.Twitter.com
    • 14. Using Twitter <ul><li>FIRST, setup your profile </li></ul><ul><li>CONNECT: </li></ul><ul><ul><li>Tweet daily to show you are active and worth “following” </li></ul></ul><ul><ul><li>Connect your phone </li></ul></ul><ul><ul><li>Invite “Facebook Friends”, “LinkedIn Connections” and others to follow you </li></ul></ul><ul><li>MINGLE: </li></ul><ul><ul><li>Follow others who interest you </li></ul></ul><ul><ul><li>Join www.Twellow.com to allow others find you and go </li></ul></ul><ul><li>LEARN: </li></ul><ul><ul><li>Read Tweets and follow links to learn new information </li></ul></ul><ul><ul><li>Join, download and use TweetDeck ( www.Tweetdeck.com ) </li></ul></ul><ul><ul><li>Use Twitter Search To Boost Your Follower Count, Meet New People And Improve Your Socialization </li></ul></ul>
    • 15. Using Google Profile <ul><li>Google is currently the #1 used search engine on the Internet </li></ul><ul><li>Search yourself </li></ul><ul><li>Where can someone find out about you and your business? </li></ul><ul><li>Set yourself up correctly on Google profile so no one else does. </li></ul>
    • 16. Google Profile Setup
    • 17. YouTube www.youtube.com
    • 18. Using YouTube <ul><li>FIRST, setup your profile </li></ul><ul><li>CONNECT: </li></ul><ul><ul><li>Invite “Facebook Friends”, “LinkedIn Connections”, “Tweeps” and others to follow you </li></ul></ul><ul><ul><li>Post a video weekly to improve your “findability” on Google and other Search Engines </li></ul></ul><ul><li>MINGLE: </li></ul><ul><ul><li>“ Subscribe” to others’ YouTube Channels who interest you and comment </li></ul></ul><ul><ul><li>Connect your Blog, Twitter and Facebook pages </li></ul></ul><ul><ul><li>Add YouTube to your personal or business Facebook page </li></ul></ul><ul><li>LEARN: </li></ul><ul><ul><li>Watch other’s videos </li></ul></ul>
    • 19. Wrap Up – Next Steps <ul><li>Complete all your information on all the sites </li></ul><ul><li>Connect everything together to create less activity across them all (i.e. blogs updates FB and LI, Tweets post on FB and your website, etc). Key once, link many </li></ul><ul><li>Daily use – blog, Twitter, Facebook, read other blogs, comments etc. & jump into the dialogue with other people. This is all about socialization. </li></ul><ul><li>Pretend you are attending a virtual “cocktail party” mingle by commented here or there. </li></ul><ul><li>Weekly use – YouTube videos, LinkedIn updates </li></ul><ul><li>Stay in touch with your people, activity promotes more users! </li></ul>
    • 20. All the Connections Post To: LinkedIn Blog Facebook Twitter YouTube Instant Updates to: Twitter LinkedIn Twitter LinkedIn Twitter Twitter LinkedIn Facebook Facebook LinkedIn Facebook Facebook Blog

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