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What's better than hearing from one content marketing superstar? Hearing from three of them – all in a single, information-packed panel discussion, featuring:
• Joe Pulizzi, Founder of the Content Marketing Institute
• Ann Handley, Author of Content Rules
• Ardath Albee, CEO of Marketing Interactions, Inc.
In this session, this all-star team will cover:
• Planning Your Content Strategy
• Deploying Your Content in the Right Formats
• Amplifying Your Content Across All Channels
This is a rare opportunity to hear from three of the industry's most respected leaders as they tackle questions every B2B marketer should be focused on answering.