Running your business in the cloud: Moneypenny and Penelope

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Rachel Clacher's presentation for the 'Running your business in the cloud' event on 17th July.

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Running your business in the cloud: Moneypenny and Penelope

  1. 1. Good afternoon. Rachel Clacher
  2. 2. 1999 Ed used a firm to answer calls for his graphics firm, when he went on holiday a major client was unable to fax through an order. On phoning, the client was told by the person taking the call, ‘I’m just an answering service’ and that was that, the client was lost. Ed used a firm to answer calls for his graphics firm, when he went on
  3. 3. 1999 We couldn’t find the answer…so decided we’d do it ourselves
  4. 4. We look after telephone calls. That’s all we do. We do it superbly.
  5. 5. Treat others as you would want to be treated yourself. Treat others as you would want to be treated yourself.
  6. 6. Wear your client’s shoes.
  7. 7. In a perfect world... As a result of asking the ‘perfect world’ question we have learnt so much about what our clients want. So now we have a range of additional services that help our clients operate as virtually as they wish – mailing addresses, meeting rooms, conference calls etc.
  8. 8. People buy from people. People buy from people they know and trust and who know them. They want real relationships and real understanding.
  9. 9. Recruit for attitude, not just for aptitude.
  10. 10. Make mistakes matter. We all make mistakes. We always will make mistakes. If we don’t then we are being complacent and not trying new things. The important thing is to make those mistakes matter.
  11. 11. Learn. Innovate. Reinvent. Wearing our clients’ shoes, asking the perfect world question, being open to ideas has resulted in some interesting developments for us Including opening our New Zealand office in 2012 where our PAs are seconded on 6 month placements to look after UK calls. Learn. Innovate. Reinvent.
  12. 12. Learn. Innovate. Reinvent. Penelope = Calls that follow you, a phone system, digital receptionist all in one – allowing you to manage your business calls via an app. You have a telephone number, or you choose one. From £21 – applicable to all size businesses.
  13. 13. Customers always have a choice. By loving your customers/clients, by treating them as you would want to be treated, by asking the perfect world question, by wearing their shoes make sure that they choose you.
  14. 14. Thank you. Rachel Clacher

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