Fujitsu Forum Munich 2013

Defining Your Workplace strategy:
Our Recommendation to IT
Meinolf Althaus
Director Client Port...
Fujitsu Technology and Services Vision
Enable innovation
through people
Power business and
society with
information
Optimi...
Todays Topics
 Change Happens
Increasing at an Exponential Rate

 Start at the Top
Analyse Your Users

 A Closer Look
U...
Change Happens
Increasing at an Exponential Rate

3

© FUJITSU LIMITED 2013
Huge Changes in the Way We Work
 Our Working behavior changes dramatically
Stationary Working

Mobile Working

1990

Toda...
Future Workplaces
Work & Live in the Future
Working from
everywhere

Understanding new
working environments

and diversifi...
What Does it All Mean to Me?
End User Centric Computing

One Size
Fits All





Increasing
Diversity

6



Service
Embe...
Start at the Top
Analyse Your Users

7

© FUJITSU LIMITED 2013
Example: Government, 250k Users, 12 Profiles
Basic

Administrative
Mobility

Mobility
Access to
applications
Equipment
spe...
Start at the Top
Reshaping the Workplace

User Profiles

Task Worker

Workplace Profiles

Infrastructure Profiles

Power U...
Walk the talk
Reshaping the Workplace

User Profiles

Task Worker

Workplace Profiles

Infrastructure Profiles

Power User...
A closer look at
 Unified Communication and Collaboration
 Future Workplaces

11

© FUJITSU LIMITED 2013
Bringing it all together
UC&C pulls together disparate communications, driving cost benefits and
employee satisfaction, wi...
Unified Communication and Collaboration
Client Devices

ESPRIMO Q

ESPRIMO X

FUTRO Z

Fully equipped PC

All-in-One PC

M...
Future Workplaces – CleanDesk
Which desk would YOU prefer ...

... Especially in a shared office environment
14

© FUJITSU...
Summary

15

© FUJITSU LIMITED 2013
Your Take Aways
 Analyze your users and create user profiles
 One size does not fit all

 Accommodate multiple
 Device...
Fujitsu Forum Munich
WPS Presence in both Areas
Area 1 –
Reshaping
ICT

Focus on Fujitsu's

Area 2 –
Reshaping
Business &
...
Thank you for listening!
18

© FUJITSU LIMITED 2013
19

© FUJITSU LIMITED 2013
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Defining Your Workplace Strategy: Our Recommendation to IT by Meinolf Althaus (Fujitsu)

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Defining Your Workplace Strategy: Our Recommendation to IT by Meinolf Althaus (Fujitsu)

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Defining Your Workplace Strategy: Our Recommendation to IT by Meinolf Althaus (Fujitsu)

  1. 1. Fujitsu Forum Munich 2013 Defining Your Workplace strategy: Our Recommendation to IT Meinolf Althaus Director Client Portfolio and Innovation Strategy meinolf.althaus@ts.fujitsu.com 0 © FUJITSU LIMITED 2013
  2. 2. Fujitsu Technology and Services Vision Enable innovation through people Power business and society with information Optimize ICT from end to end 1 © FUJITSU LIMITED 2013
  3. 3. Todays Topics  Change Happens Increasing at an Exponential Rate  Start at the Top Analyse Your Users  A Closer Look UC&C and Future Workplaces  Summary 2 © FUJITSU LIMITED 2013
  4. 4. Change Happens Increasing at an Exponential Rate 3 © FUJITSU LIMITED 2013
  5. 5. Huge Changes in the Way We Work  Our Working behavior changes dramatically Stationary Working Mobile Working 1990 Today  Some Examples  Paper mail  pneumatic mail  Fax  Email  Chats  Facebook  Telephone  Telephone Conferences  Web/Video Conferences  Work exclusively from the office  work also from home  work from everywhere  Fix working hours  flex time  mix working und personal life 4 © FUJITSU LIMITED 2013
  6. 6. Future Workplaces Work & Live in the Future Working from everywhere Understanding new working environments and diversified office rooms Shared CleanDesk: 5 seconds to work, 5 seconds for leave Integrate new devices to CleanDesk and IntelliDesk 5 © FUJITSU LIMITED 2013
  7. 7. What Does it All Mean to Me? End User Centric Computing One Size Fits All   Increasing Diversity 6  Service Embedding © FUJITSU LIMITED 2013
  8. 8. Start at the Top Analyse Your Users 7 © FUJITSU LIMITED 2013
  9. 9. Example: Government, 250k Users, 12 Profiles Basic Administrative Mobility Mobility Access to applications Equipment specialization Teachers Service level Service level Collaboration Equipment specialization Collaboration Equipment specialization Land technician Mobility Service level Access to applications Collaboration Equipment specialization Collaboration Equipment specialization Top Management Equipment specializ… Collaborati on Security Emergencies Mobility Service level Access to applications Service level Collaboration Equipment specialization Collaboration Security Health basic services Health specialized services Mobility Mobility Service level Security Security Security Mobility Collaboration Mobility Service level Access to applications Equipment specialization Security Access to applications Management Service level Security Security Security Access to applications Collaboration Equipment specialization Mobility Access to applications Service level Access to applications Office technician Mobility Mobility Access to applications Security Judiciary environment Mobility Service level Equipment specialization Access to applications Service level Access to applications Service level Collaboration Access to applications Equipment specialization Collaboration Equipment specialization Collaboration Security Security 8 Security © FUJITSU LIMITED 2013
  10. 10. Start at the Top Reshaping the Workplace User Profiles Task Worker Workplace Profiles Infrastructure Profiles Power User Applications / Software / Level of Collaboration & Mobility Virtualization Native Workflow / Process Security Cloud Integration LAN / WiFi / 3G / 4G / NFC / Wireless Display Smartphones / Media Tablets Notebooks / Tablet PCs / Hybrid PCs / Thin Clients / Workstations Products Peripherals / Accessories / Displays Customizing Services Maintenance Financial Mobile Management Unified Comm. & Collaboration Solution Connectivity HTML Workplace Assessment Services Applications and Delivery Models Knowledge Worker Workplace Management Service Desk Virtual Client Management 9 © FUJITSU LIMITED 2013
  11. 11. Walk the talk Reshaping the Workplace User Profiles Task Worker Workplace Profiles Infrastructure Profiles Power User Applications / Software / Level of Collaboration & Mobility Virtualization Native Workflow / Process Security Cloud Integration LAN / WiFi / 3G / 4G / NFC / Wireless Display Smartphones / Media Tablets Notebooks / Tablet PCs / Hybrid PCs / Thin Clients / Workstations Products Peripherals / Accessories / Displays Customizing Services Maintenance Financial Mobile Management Unified Comm. & Collaboration Solution Connectivity HTML Workplace Assessment Services Applications and Delivery Models Knowledge Worker Workplace Management Service Desk Virtual Client Management 10 © FUJITSU LIMITED 2013
  12. 12. A closer look at  Unified Communication and Collaboration  Future Workplaces 11 © FUJITSU LIMITED 2013
  13. 13. Bringing it all together UC&C pulls together disparate communications, driving cost benefits and employee satisfaction, with Presence as the key  Telephony Voice and data access for fixed and mobile devices  Unified Messaging Single Unified Inbox for Email, Calendar, Voicemail and Fax  Collaboration Instant Messaging, White boarding, Presentations, Audio, Video & Web conferencing, Web 2.0  Communication Enabled Business Processes (CEBPs) Application integration with a simple, consistent, familiar interface enabling click to call functionality from within applications 12 © FUJITSU LIMITED 2013
  14. 14. Unified Communication and Collaboration Client Devices ESPRIMO Q ESPRIMO X FUTRO Z Fully equipped PC All-in-One PC Multiprotocol Ultra-Thin client  Green Operation  Ring when display is off  Separate optical call indication  Accept call when system is locked  Initiate call when system is locked (handset) 13 © FUJITSU LIMITED 2013
  15. 15. Future Workplaces – CleanDesk Which desk would YOU prefer ... ... Especially in a shared office environment 14 © FUJITSU LIMITED 2013
  16. 16. Summary 15 © FUJITSU LIMITED 2013
  17. 17. Your Take Aways  Analyze your users and create user profiles  One size does not fit all  Accommodate multiple  Devices  Operating systems  Delivery technologies  Rely on a partner which offers an end-to-end portfolio  FUJITSU offers the entire stack and assessment 16 © FUJITSU LIMITED 2013
  18. 18. Fujitsu Forum Munich WPS Presence in both Areas Area 1 – Reshaping ICT Focus on Fujitsu's Area 2 – Reshaping Business & Society Scenarios of how Fujitsu is supporting individuals and organizations at home, at work (verticals) and in society product portfolio 17 © FUJITSU LIMITED 2013
  19. 19. Thank you for listening! 18 © FUJITSU LIMITED 2013
  20. 20. 19 © FUJITSU LIMITED 2013
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