Dynamic Infrastructures – Flexibility for you Fujitsu Siemens Computers Speakersname
Fujitsu Siemens Computers Our strategy and approach
Your questions and needs
Business environment continues to change
IT continues to drive competitive edge
IT continues to become more complex
IT operations have become a burden
IT is a key asset for part of a business,but an utility for another part
What? I want an IT infrastructure that…
Is flexible and reliable
Meets my business needs
Opens up new ways of doing business
Is open to all delivery options
How? I want to…
Optimize the parts I continue to run myself
Control the installation others manage for me
Move into usage based pricing model
Access experts and keep my ability to innovate
Decide what is best, depending on business, case by case
How can IT drive my competitive edge…? I need an IT infrastructure that fits to me!
Our answer: Dynamic Infrastructures tailor-made Infrastructure Products & Services Infrastructure Solutions Managed Infrastructure Infrastructure- as-a-Service Dynamic Infrastructures Resources bound to the IT infrastructure Resources available for process and application innovation With Dynamic Infrastructures we can tailor an offer that fits to your strategy and priorities
How to build and run Dynamic Infrastructures Products and services designed for virtualized and automated environments Use building blocks designed for dynamism Benefit from evaluation and integration experience out of many projects Use pre-tested Infrastructure Solutions Delegate the responsibility to run your IT Utilize our expert support services for the operation of your dynamic infrastructure Run your applications on a shared environment Cut your IT costs down leveraging economies of scale by accessing a centrally shared infrastructure. Dynamic Infrastructures Infrastructure Products & Services Infrastructure Solutions Managed Infrastructure Infrastructure- as-a-service
Fujitsu Siemens Computers What we offer
Dynamic Infrastructures: Our Portfolio Network Storage Clients Server solutions FlexFrame BladeFrame Managed Data Center Managed Office Servers Storage Solutions CentricStor Client Solutions Virtual Workplace Workplace-as-a-Service Dynamic Infrastructures Infrastructure Products & Services Infrastructure Solutions Managed Infrastructure Infrastructure- as-a-service Services for - ROI - Integration - Maintenance Financial Solutions
Infrastructure products: Building blocks for Dynamic Infrastructures A complete array of servers, mainframes, and storage A complete range of business clients: notebooks, tablet PCs, thin clients, desktops, workstations
Services for Infrastructure Products
Hardware & Software Maintenance
Infrastructure Rollout Services and IMACD
Service 24 hours and 365 days of the year
Extensive service network worldwide
Proactive Remote Services
Short response times with spare parts on-site
Defined hardware recovery times
Best-in-class logistics
We ensure the desired availability of the IT infrastructure Standardized Maintenance & Support Services Installation Packs Financial Services Migration Service Integration Services
Infrastructure solutions: Designing Enterprise SOI Landscape
Analysis of IT strategy and environment
Evaluation of optimization potential for your current landscape
Identification of requirements for a future landscape
Detailed analysis of current landscape (load profile, bottle necks etc.)
Suggestion of various landscape designs
Report contains benefits and challenges of each design
Roadmap to your new landscape
Feasibility checks
Risk analysis
Final recommendation.
Assessing the Solution Portfolio Developing the Roadmap Designing the Landscape Analyzing the Infrastructure Integration and Migration services according to a proven phase model
Infrastructure Solutions for Business Applications
Application independent
Real / virtual servers are shared across applications
Application optimized
Solution stack is tuned for an application suite
FlexFrame for SAP FlexFrame for Oracle PRIMERGY BladeFrame
IT Management and operational services along the Data Center
Analysis, design and transformation of data center operation
Enable business agility and efficient resource allocation
Cost reduction through process automation
Utility based pricing models
Managed Office
Services for an efficient operation of workplace infrastructures
Planning, implementation and rollouts
Management and optimization of the client lifecycle
Efficient operation of physical and virtual IT workplace
“ Per-seat” billing models
Analysis of your requirements Define required service capabilities Define governance model and delivery responsibilities Implement aligned services and delivery Managed Infrastructure: Leverage the potential of our service catalog Service Portfolio
Assessment of service requirements and IT portfolio
Service Catalog
Assessment of services
Separation into local and global service delivery
Local Delivery Local
Common End-To-End Service Processes
Central Shared Services Implementation Central 7 Service automation enables cost effective service delivery from remote locations for dynamic infrastructures
Common End-To-End Service Processes
Governance Model
Service Management
Process Framework
Managed Storage Optimization Successful transfer of your storage infrastructure to regular operation Reactive Remote variable charging (GB per month) Managed Storage Capacity Management Capacity Provisioning Service Management Maintenance & Support Monitoring Storage Administration local Business reflection Remote data collection On Demand Multi Vendor Proactive Monthly charging Accounting ITIL – Based Integration &Transition Smooth hand-over to efficiently the operation Design Tailored storage concept Consulting Consulting services
As a service: The next step towards higher efficiency and flexibility
With 100’s of installations of infrastructure solutions customers have optimized their IT
It is their foundation of a service-oriented infrastructure (SOI)
Managed services for theses solutions further raise the efficiency of operations
The next efficiency gain can be achieved by sharing a central infrastructure between many customers:
Infrastructure-as-a-Service (IaaS)
Degree of efficiency Managed Services (Operations) Infrastructure- as-a-Service Service oriented Infrastructure Degree of Flexibility
Advantages of Infrastructure-as-a-service
Business view:
Choice: alternative IT delivery model
Little involvement to run and manage IT
Usage-based payment schemes
Benefit from economies of scale
Operational view:
Easy access to IT resources with few restrictions/limitations
Faster service delivery
Optimized usage of invested resources
SLA controlled quality of services
Fujitsu Siemens Computers expands its portfolio with “as a Service” offerings
“ As-a-Service” by Fujitsu Siemens
We help customers to implement “private clouds” where we maintain agreed service levels
We enhance customers’ IT efficiency without threatening their sovereignty
Off-premises IT infrastructure
Shared among multiple customers
Accessible through pre-defined methods standards, terms and conditions.
Shared IT infrastructure
Through on-demand services
Pricing based on service usage
Ongoing reductions in both fixed baseline (or subscription fees) and unit costs
Example: Workplace-as-a-Service (WaaS)
WaaS concept
Shared infrastructure on our premises
(Appears) infinite for customers
Hosting customer’s desktop infrastructure and applications inside
Standardized workplaces at fixed SLA
Orderable via internet
One-to-many approach
Pay-as-you-use model
Smooth migration
Customer benefits
Required services anywhere and anytime
Minimized capital expenditure
No investment in infrastructure
No administration, no management
Low barrier of entry
Fujitsu Siemens Computers About us
Fujitsu Siemens Computers at a Glance
Establishment:
1 Oct 1999 as Joint Venture of Siemens and Fujitsu covering EMEA
Financials (FY 07):
Revenue: 6.6 billion euros Profit before tax: 105 million euros
Employees:
10,500,
thereof about 5,000 in services business
Presence:
Strong presence in all key markets across EMEA
In co-operation with partners: offices in more than 70 countries and service delivery capacity in more than 180 countries
Business Composition (sales) Servers Services Business PC Other 24% 17% 28% 19% 12% Consumer PC
Fujitsu Siemens Computers Management Team
Chairman: Richard Christou
Corporate First Senior Vice President, Fujitsu
Fujitsu Services, Chairman
Global Business Group, President
Fujitsu North America, Chairman
President & CEO: Kai Flore
1982 joins Siemens AG
1999 joins FSC
2000 - Chief Information Officer
2003 – in addition CFO
2007 – in addition CSO
Fujitsu Siemens Computers: Strategy Evolution
Over the last 9 years we have transformed our company into an IT infrastructure provider, addressing more customer needs as customer expectations have risen
We have built know-how and experience in products, services, solutions, and in managing various combinations of these
We can now help customers to decide which IT infrastructure and which delivery model is best for them and deliver according to their needs
Time Value for our customers 1999 2003 2006 2009 Infrastructure Products + Infrastructure Solutions + Managed Services Becoming an Infrastructure Provider + Infrastructure as-a-service
The evolution goes on: New ownership structure
Fujitsu Siemens Computers will become a wholly owned subsidiary of Fujitsu
FSC will continue to operate as a 50:50 Joint Venture until the end of FY2008
On April 1, 2009 Fujitsu will acquire all of Siemens’s shares in FSC
EMEA and Germany remains key-markets and Fujitsu Siemens Computers will strengthen its product development capacities in Germany
Within the Fujitsu Group, Fujitsu Siemens Computers FSC will transform quicker and more efficient to a leading provider of IT infrastructures
Fujitsu and Fujitsu Siemens Computers will profit of mutual synergy effects
Expand scope of product and service offerings
Deliver integrated products/services globally
“ Fully integrating Fujitsu Siemens Computers into the Fujitsu Group fits perfectly into our global growth strategy.” Kuniaki Nozoe, President of Fujitsu
The power behind: Fujitsu at a Glance Note: Fujitsu Group consolidated figures for fiscal year ended March 31, 2008. US$1 = ¥100. Principal Business Areas: Technology Solutions: System Products, Network Products, Services Ubiquitous Product Solutions: PCs, Hard Disk Drives, Mobile Phones Device Solutions: LSI Devices, Electronic Components Headquarters: Tokyo, Japan President: Kuniaki Nozoe Established: June 1935 Net Sales: US$ 53.3 billion Net Income: US$ 481 million R&D Spending: US$ 2.5 billion Employees: 167,000 worldwide
Fujitsu’s global growth strategy focuses on:
Field Innovation: Improve the customer’s business, not just the IT business
Global Expansion: Shift the focus from Japan to global business
Environmental Contributions: Preserve the environment for future generations.
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