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Intel (Mike H. Cato): Über den Wolken – grenzenlose IT

Intel (Mike H. Cato): Über den Wolken – grenzenlose IT

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  • Vielen dank dass Sie gekommen sind.Nun, wenn Sie sich auf eine Roadmap-Präsentation mit 100 Folien mit Bits und Bites eingestellt haben, werden Sie vielleicht etwas enttäuscht seinHier geht es vielmehr um Innovation, Investition und Gelegenheiten für ein Geschäftswachstum. Hier geht es um die Verknüpfung technischer Innovation mit Geschäftssinn, um Mehrwertlösungen und Umsatzmöglichkeiten zu schaffen.Wir beginnen mit einer kurzen Erinnerung an einige Umweltfaktoren, die uns alle betreffen und widmen uns dann der fortgesetzten Innovation und den Möglichkeiten, durch Investitionen aus der Konjunkturkrise herauszukommen.
  • There are several challenges to the ramp of cloud services and environments, both technology related and also business and IP related. Technology maturationSecurity / privacy is a major concern– once data is off premise in the cloud, it may be easier to access by criminals, spies or competitors. Today’s cloud services providers do not offer extensive guarantees or remedy in case of data breachLack of automation – to drive greater efficiencies and there is a need for more flexible, automated resource pools that scale dynamically to manage service level agreements, enable workload migration from server to server, and be more power aware to migrate workloads based on power consumption. This level of automation is still evolving. Power efficiency – IDC is projecting datacenter power and cooling costs to grow at 8X faster than spend on new servers. Even greater levels of power efficiency are needed - across servers, racks, and entire datacenters - to improve TCO and keep a lid on power costs. Acceptance of risk IP protection – relating back to security, the need to protect core intellectual property, a company’s “crown jewels”, is of paramount importance to many companies. Interoperability and lock in – for cloud to be truly realized to provide for more automation, shared and dynamic resources and federation of multiple cloud environments together in a seamless way requires interoperability and standards based hardware and software. There is a lack of standards today to address the needs for interoperability. Governance may be an issue – public clouds are the least transparent externally sourced service delivery method, storing and processing data externally in multiple unspecified locations, often sourced from other unnamed providers and containing data from multiple customersQuality of service is not guaranteed – few public cloud providers offer any reassurances on continuity of service, mean time to repair or data recovery, meaning services are unreliable for mission-critical applicationsCompliance/audit becomes complex - For example, public cloud service providers could migrate data to another country where power is cheaper, but regulation laxer. Who will own the legal responsibilities for data management, data retention, record transparency and accounting accuracy as required by many regulatory agencies? To date, no major cloud offering company is willing (or financially able) to provide the kind of assurance and insurance that would be required for large companies to take this risk
  • Intel believes the cloud of 2015 will look dramatically different from today’s computing infrastructure. The Cloud will beAutomated: Dynamically allocate resources to agreed upon services levels and automatically optimize for maximum resource utilization and power efficiency. This includes automation of provisioning, resource monitoring, reporting of consumption for bill back and workload balancing.Federated: data and services will seamlessly and securely scale beyond borders to span public and private clouds when desired. Federation allows you to move your workload from one service provider to another, burst between your internal private cloud and public cloud providers if additional capacity is needed and more easily share information across vendors, partners or clients.Client aware: the data center will provide secure access and optimal experience across a range of devices to take advantage of the capabilities of the device in hand. Today many internet services are “dumbed down” to the lowest common denominator – even if the user is accessing the service via a powerful desk top computer. Or the opposite can be true where services are difficult to read/use if you access them from a device that isn’t a personal computer (e.g. have you ever tried to track a flight on your blackberry?). In a client aware environment, the capabilities of both the server and the client will be exposed to the cloud service. The cloud service will then be able to adapt based upon that information and deliver optimal service based on the device at hand – fully utilizing the power of the client/server when available.Some of these attribute exist today, but many are not fully developed, complete software capabilities do not exist and standards are missing that will enable businesses to achieve the full realization and potential of the cloud

Transcript

  • 1. Über den Wolken – grenzenlose IT
    Mike H. Cato
    DirektorVertriebGeschäftskunden
    Intel GmbH
  • 2. IT Reality : The 2010 Dilemma
    Business Spending Forecasted to Improve…
    …but this won’t translate into a blank check for IT…
    “IT spending will rebound in 2010 as the industry leaves behind the worst year ever”
    —GartnerOctober 19, 2009
    “For more than 50% of CIOs the IT budget will be 0% or less in growth terms”
    —GartnerOctober 19, 2009
    IT Investments Must Save Money or Help Grow the Business
    Source: Gartner press release http://www.gartner.com/it/page.jsp?id=1209913
  • 3. IT Budgetary Perspective –Balance Strategic with Tactical
    Drive Transformation
    • A Service Oriented Utility infrastructure
    Innovate
    Maintain
    (Keep the lights on)
    Enhance
    (near term wins)
    Remove Barriers
    • Standardize & optimize
    • 4. Virtualization : utilization
    • 5. Virtualization : flexibility
    • 6. Datacenter Power Efficiencies
    Source: Gartner IT Key Metrics Data 2008
  • 7. Digital Wave of Internet Growth
    Today
    2015
    More Users
    Only 25% of the world is Internet connected today = 1.5 Billion people
    New technologies will connect over 1 billion additional users to the Internet
    More Devices
    Cars, TVs, households, etc. to increase connected devices 2.5x to >10 billion globally3
    ~80% of Internet connected devices are computers & phones = 4 Billion Devices
    More Content
    2.5B photos on Facebook4
    30B videos viewed/mos5
    Google indexes >1T pages6
    8X network, 16X storage & 20x compute capacity needed7
  • 8. Sensors
    Home
    Storage
    Point of Sale
    IP Cameras
    Power Lines
    IP Phones
    In-Vehicle
    Infotainment
    Net book
    Security
    IPTV/IMS
    Military/Aero
    Learning
    Home Auto
    Digital Signage
    Portable
    Medical
    Net top
    Factory
    Automation
    Gaming
    Industrial PC
    Printers
    Medical
    Transport
    Robotics
    MID
    From Genomic research to Connecting Cars
    …it’s Only the Beginning
    Genomics Research
    Medical Imaging
    Financial Analysis
    Weather Prediction
    Oil Exploration
    Design Simulation
    Cloud Computing
    Data Center Refresh
  • 9. Our Vision: Intel inside the Compute Continuum
    Servers/Cloud
    Smart TVs
    Handhelds
    Embedded
    Desktops
    Tablets
    Personal Devices
    Laptops
    Netbooks
    IVI
  • 10. Business Trend & Technology Response
    Faster Business Clock Speed
    Real-time biz intelligence; data explosion;
    rapid re-provisioning
    Innovation Beyond the Firewall
    “Everything” as a Service, SOA, Cloud
    The World is Flat
    Mobile device as std biz client, secure connectivity anytime/anywhere. Collaboration with Web 2.0
    The World is Green
    Low power clients
    Server utilization tunable consumption
    Efficient IT
    Consolidation & re-platforming. Dynamic resource management. Automation. Outsourcing. Cloud computing
    The Internet Underpins the Next Wave of Business Computing…
    Customers
    Mobile Consumer
    Digital
    Offices
    Data Center
    Mobile Workforce
    ISP / Telco
    Factory / Warehouse
    Supplier
    Outsourcer
  • 11. …Business Cloud
    The corporate boundariesare blurring.
    The cloud is emerging.
  • 12. Cloud at the peak of the Hype Cycle
  • 13. Considering Cloud Deployment Today
    “Private Clouds”
    “Public Clouds”
    Virtual Private and Hybrid clouds
    Services via public internet, multi-tenant
    Deployed behind firewall for an organization’s internal use
    Best for:
    • Security
    • 14. Compliance and Governance
    • 15. Interoperability
    Best for:
    • Rapid Deployment
    • 16. Reduced Capital Expenditure
    • 17. External vendor expertise
    Example: ERP, business intelligence
    Example: batch jobs, HR apps
    Intel ‘s IT Strategy: develop private clouds while adopting best of breed public cloud services
  • 18. What is Holding Back the Cloud Today?
    Technology Maturation
    Security
    Lack of automation
    Lacking power efficiency
    Standards
    Acceptance of Risk
    IP protection
    Interoperability and lock in
    Compliance and audit
    Guaranteed quality of service
    A cultural shift and technology advancement is needed
  • 19. Intel’s Cloud 2015 Vision
    Client-AwareSecure access and optimal experience across a range of devices
    FederatedData and services seamlessly and securely span clouds
    AutomatedDynamically allocates resources to manage service level and optimize power
    Requires an Efficient, Secure, Simplified and Open Architecture
  • 20. Moore’s Law: Alive and Well at Intel
    2019+
    15nm
    2013*
    11nm
    2015*
    8nm
    2017*
    45nm
    2007
    32nm
    2009
    22nm
    2011*
    65nm
    2005
    MANUFACTURING
    DEVELOPMENT
    RESEARCH
    Intel Innovation-Enabled Technology Pipeline is Full
  • 21. Single-chip Cloud Computer (SCC)
    • Experimental many-core CPU on 45 nm, developed in Braunschweig, Oregon & Bangalore
    • 22. 48 IA-cores , 4 DDR3 MC’s
    • 23. Fine-grained power management (25-125W)
    • 24. Supports ‘Message Passing”; highly parallel “scale-out” programming model
    • 25. SW research platform for industry and academic collaborators  Symposium in IBW March 17th
    • 26. Microsoft, ETH Zurich, UC Berkeley and University of Illinois
    "We're very excited about Intel's SCC. In the Barrelfish project we are designing OS architectures for future multi-core and many-core systems.  The  chip's memory system and message passing support are a great fit for us, and it's an ideal vehicle for us to test and validate our ideas.“
    – Prof. Timothy Roscoe, ETH Zurich