Latin America Unified Communications & Collaboration Solutions Market 


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Latin America Unified Communications & Collaboration Solutions Market 

  1. 1. Latin America Unified Communications & Collaboration Solutions Market Executive Summary NDEC-64 July 2014
  2. 2. NDEC-64 2 Study Description & Research Methodology
  3. 3. NDEC-64 3 Study Description Market Scope: • This study examines the trends in the unified communications and collaboration solutions market in Latin America. • It estimates the incomes of the product providers of unified communications in 2013 and projects the revenues up to 2020. • The study considers incomes provided by product manufacturers (manufacturing revenue) and excludes revenues generated by indirect channels of distribution (street revenue). • It does not consider incomes generated by provision of services, but only considers products on premise—in other words, this study excludes revenue generated by hosted products or cloud base. Source: Frost & Sullivan analysis.
  4. 4. NDEC-64 4 Study Description (cont.) The key application segments and enabling platforms that form the UC framework are: Unified Communications and Collaboration Solutions Unified Communications Videoconferencing Enterprise Telephony • Traditional telephony • IP telephony • IP terminals • Video Conferencing Endpoints (VCEs): Room Solutions and Executive Desktop Systems • Video Conferencing Infrastructure (VCI): Multipoint control units (MCU) and Non- MCU Infrastructure • Unified Client • Unified Messaging • Web Conferencing On Premises Source: Frost & Sullivan analysis.
  5. 5. NDEC-64 5 Study Description (cont.) • Enterprise telephony • Enterprise telephony is an umbrella term used to define traditional telephony, IP telephony, and IP phones. •For traditional and IP telephony, this study only considers the line-license component that provides the end user access to an enterprise telephony system. Revenue from any hardware or software element necessary for the telephony system to work is not included. Furthermore, managed services and service fees associated with maintenance, integration, and installation are not included. • Time Division Multiplexing (TDM) • Traditional telephony refers to telephony line licenses that work over private-branch- exchange (PBX) systems. • IP Telephony • Internet protocol (IP) telephony refers to telephony line licenses that work over IP-PBX systems. The IP-PBX can be a hybrid system (that supports traditional telephony and IP telephony), but a license must be an IP-line license for consideration in this category. Source: Frost & Sullivan analysis.
  6. 6. NDEC-64 6 • IP Terminals • IP phones are communications endpoints that connect to the company network and provide the end user access to the enterprise’s IP communications system. This study only counts desktop IP phones, not multimedia IP phones equipped to support video calling. • Unified Communications • UC is an umbrella term that, depending on the source, can cover a wide range of information and communication technologies (ICTs). For this study, only unified clients and unified messaging solutions are considered. Furthermore, only client-access license (CAL) revenue that enables the end user to use the aforementioned solutions is included. Hardware components necessary for these solutions to work are not included, nor are managed services or service fees associated with maintenance, integration, and installation. • Unified Client • Unified clients are software-based interfaces that include the following capabilities: PC- based presence, telephony presence, point-to-point voice calling and PBX call handling, instant messaging, audio conferencing, application and file sharing, and PC-based video. Study Description (cont.) Source: Frost & Sullivan analysis.
  7. 7. NDEC-64 7 • Unified Messaging • Unified messaging includes applications that integrate storage and accessibility of voice, fax, and email messages into a single mailbox that can be accessed by email, telephone, Web browser, or a unified client. • Web Conferencing On Premises • Web conferencing on premises is available as a licensed software for installation on servers; the Web conferencing application is deployed behind the enterprise firewall and managed by the customer. This product is typically offered as a converged conferencing of a UC solution. • Video Conferencing • In this study, Frost & Sullivan only considers room solutions, executive desktop systems, and infrastructure systems, within the videoconferencing category. • Frost & Sullivan counts revenue from the physical component sales of the aforementioned solutions. All professional and managed services are excluded from the revenue count. Study Description (cont.) Source: Frost & Sullivan analysis.
  8. 8. NDEC-64 8 Study Description (cont.) • VCE Within video conferencing endpoints (VCEs), this research service considers room solutions and executive desktop systems. • Room Solution • Room videoconferencing solutions facilitate videoconferencing in a group setting. These are high-quality systems designed to be used in shared environments such as meeting rooms, boardrooms, and auditoriums. This category has evolved tremendously over the last several years. Price points have come down, form factors have become more diverse, and functionality has improved. • Executive Desktop Systems • Executive desktop systems are characterized by fully integrated hardware–based endpoints with built-in camera, microphone, speakers, and LCD, which can also be utilized as a PC monitor. These units are primarily designed for personal conferencing. The smaller form factor makes them well-suited for desktops, executive suites, remote offices, and doctors’ offices. Source: Frost & Sullivan analysis.
  9. 9. NDEC-64 9 • VCI • Within video conferencing infrastructure (VCI), this study considers multipoint control units and non-multi point control units. • MCU • A videoconferencing bridge, also called a multipoint control unit (MCU), allows videoconferencing endpoints to connect and participate in a multi-point conference. • Non-MCU Infrastructure • Infrastructure systems include routers, firewall traversal, gateways, gatekeepers, and management and scheduling software. Study Description (cont.) Source: Frost & Sullivan analysis.
  10. 10. NDEC-64 10 Research Methodology This strategic analysis is part of Frost & Sullivan’s continued coverage of the Latin America unified communications and enterprise solutions market. Geographical Regions Covered: • The study covers the following regions: Brazil, Mexico, Central America and The Caribbean, Andean Region (Colombia, Venezuela, Peru, Bolivia, Ecuador), Southern Cone (Argentina, Chile, Paraguay, Uruguay). Research Methodology and Scope: o In order to assess the current LATAM unified communications solutions market, data from many primary and secondary sources were used, including: Interviews with enterprise telephony, software, and equipment vendors. o Frost & Sullivan‘s published research services o Frost & Sullivan‘s decision support databases o Company Websites and other secondary sources The base year for this research service is 2013 and forecast period is 2014 to 2020. Source: Frost & Sullivan analysis.
  11. 11. NDEC-64 11 Study Description (cont.) - Table of Contents Source: Frost & Sullivan analysis.
  12. 12. NDEC-64 12 Executive Summary
  13. 13. NDEC-64 13 Executive Summary • In 2013, the unified communications and collaboration solutions market in Latin America generated a revenue of $890,386,656 Million, representing a growth of 3.8% from 2012. • In 2014, market revenue growth is expected to be small. Lack of knowledge about all the benefits of these services, recession in the economies of the region, depreciation of local currencies, free solutions as participants of the market, lower prices, and bundle options that included more than one technology at special rates are the main reasons for this recession. • However, UC applications, along with IP telephony and videoconferencing, are expected to continue to grow. The total unified communications and collaboration solutions market is forecast to grow at a compound annual growth rate (CAGR) of 6.8% during 2013–2020. • The enterprise telephony segment is forecast to grow at a CAGR of 5.2% due to the decline in IP prices. While the units are expected to grow, the prices are likely to decline, producing a balance with a similar revenue scenario as the year before. • The unified communications segment is expected to grow at a CAGR of 11.4%, considering the escalating price of its components. This is the highest-growing segment in the market. The products in this segment are gaining popularity steadily and are known as a software that increases productivity. • The video conferencing segment is expected to grow at a CAGR of 8.1%, considering the growing recognition of these solutions. VCI is likely to stand out within this segment • In 2013, Brazil was the largest market in Latin America, accounting for 37.4% of total sales, having a 39.3% market share in 2012. Mexico is positioned to get the second place in 2013 of the market share in Latin America, with 25.0%, owning a 22.8% market share in 2012. Source: Frost & Sullivan analysis.
  14. 14. NDEC-64 14 Market Status by Application • Enterprise Telephony continues to be the most important segment in terms of revenues. • The time-division multiplexing (TDM) telephony segment decelerated since vendors are switching focus to increase Internet protocol (IP) telephony solutions penetration. • Unified communications demonstrated stable growth throughout the LATAM region, with the Mexican market experiencing the highest growth from 2012, closely followed by the Andean region and the Southern Cone region . However, Brazil has the highest investments in this solution. • The videoconferencing segment grew at 16.4 percent. Is the smallest segment within the unified communications and collaboration solutions market.Note: All figures are rounded. The base year is 2013. Source: Frost & Sullivan analysis. Percent Sales Breakdown Total UC and Collaboration Solutions Market by Segment: LATAM, 2013 69.5% 17.2% 13.2% Enterprise Telephony Unified Communications Video Conferencing
  15. 15. NDEC-64 15 Drivers & Restraints MarketDriversMarketRestraints Total UC and Collaboration Solutions Market: Key Market Drivers and Restraints, LATAM, 2012–2020 Government restrictive polices (such as taxes in Brazil and restriction on import of equipment in Argentina) likely to restrain UC equipment adoption M M M Constant development, promotion, and access to cost-free solutions restrains growth. M L L Unstable economic scenario in key Latin American countries slows market growth M L L Underdeveloped IT infrastructure in Latin America affects technology adoption in secondary cities M L L 1–2 Years 3–5 Years 6–7 Years Globalization of Latin American economies likely to generate new opportunities for unified communications M M L Low costs of employment and maintenance of new communication solutions to increase implementation of solutions M M L Conception of new collaborative and multitask jobs, which require secure, rapid feedback would drive the adoption of UC applications M M L Arrival of enhanced devices that enable and support UC solutions to allow increase penetration of advanced applications in Latin America L M M Impact: H High M Medium L Low Note: Drivers and restraints are ranked in order of impact. Source: Frost & Sullivan analysis.
  16. 16. NDEC-64 16 The Frost & Sullivan Story
  17. 17. NDEC-64 17 Who is Frost & Sullivan Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit
  18. 18. NDEC-64 18 What Makes Us Unique All services aligned on growth to help clients develop and implement innovative growth strategies Continuous monitoring of industries and their convergence, giving clients first mover advantage in emerging opportunities More than 40 global offices ensure that clients gain global perspective to mitigate risk and sustain long term growth Proprietary TEAM Methodology integrates 7 critical research perspectives to optimize growth investments Career research and case studies for the CEOs’ Growth Team to ensure growth strategy implementation at best practice levels Close collaboration with clients in developing their research-based visionary perspective to drive GIL Focused on Growth Industry Coverage Global Footprint Career Best Practices 360 Degree Perspective Visionary Innovation Partner
  19. 19. NDEC-64 19 TEAM Methodology Frost & Sullivan’s proprietary TEAM Methodology ensures that clients have a complete 360 Degree PerspectiveTM from which to drive decision making. Technical, Econometric, Application, and Market information ensures that clients have a comprehensive view of industries, markets, and technology. Technical Real-time intelligence on technology, including emerging technologies, new R&D breakthroughs, technology forecasting, impact analysis, groundbreaking research, and licensing opportunities. Econometric In-depth qualitative and quantitative research focused on timely and critical global, regional, and country-specific trends, including the political, demographic, and socioeconomic landscapes. Application Insightful strategies, networking opportunities, and best practices that can be applied for enhanced market growth; interactions between the client, peers, and Frost & Sullivan representatives that result in added value and effectiveness. Market Global and regional market analysis, including drivers and restraints, market trends, regulatory changes, competitive insights, growth forecasts, industry challenges, strategic recommendations, and end-user perspectives.
  20. 20. NDEC-64 20 Global Perspective • 1,700 staff across every major market worldwide • Over 10,000 clients worldwide from emerging to global 1000 companies
  21. 21. NDEC-64 21 Frost & Sullivan Contacts Jose Roberto Mavignier Director of Latin America - ICT Frost & Sullivan Latin America +55 11 3065-8463 Juan Manuel Gonzalez ICT Industry Manager Frost & Sullivan Latin America +54 11 4777 0071 Valeria Goldsworthy Industry Analyst - ICT Frost & Sullivan Latin America +55 11 4771 8006