Incontinence Care Market - How Can You Absorb the Change?


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An analyst briefing about the changing dynamic of the global incontinence care market.

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Incontinence Care Market - How Can You Absorb the Change?

  1. 1. Incontinence Care Market – How Can You Absorb the Change? Changing Dynamics of the Global Incontinence Care Market Beulah Devadason, Senior Research Analyst Healthcare EIA 21st March 2012© 2012 Frost & Sullivan. All rights reserved. This document contains highly confidential information and is the sole property ofFrost & Sullivan. No part of it may be circulated, quoted, copied or otherwise reproduced without the written approval of Frost & Sullivan.
  2. 2. Today’s Presenter 2
  3. 3. Focus Points• Market Overview• Market Segments• The Incontinence Care Market: Yesterday, Today, and Tomorrow• Key Trends: Challenges and Drivers• Revenue Forecasts• Conclusion: Key Take-aways 3
  4. 4. Occasion for the Analyst Briefing• Incontinence care market has seen high growth rates through the economic downturn• Global incontinence market estimated over $5.0 Billion in 2011• Increasing prevalence of urinary incontinence• Customer centric innovations from market participants 4
  5. 5. Market Overview and SegmentsUS, Europe and Japan are the major regional marketsMarket Segments include: • Absorbent Products • Drainage Bags • Incontinence Clamp • Incontinence Cleaners • Skin Protection • Odour Control • Urinals • Catheters Source: Frost & Sullivan Analysis. 5
  6. 6. The Incontinence Care Market: Yesterday, Today, andTomorrow• Market has seen double-digit growth throughout the last decade• Absorbent products form 90 to 95 percent of all incontinence care product revenues• US, Europe, and Japan continue to dominate the regional market• Japan is the fastest growing regional market• Ageing population a key driver for this market• Product innovation boosts sales• Incontinence care market – the sunshine continues… Source: Frost & Sullivan Analysis. 6
  7. 7. Key Trends: Challenges and DriversChallenges:1. Threat of alternates and substitutes2. Threat of low-cost manufacturers3. Increasing demands of an active elderly populationDrivers:1. Ageing population in key regional markets2. Increasing awareness and acceptance of incontinence care products3. Innovations to personalize products to specific consumer segments Source: Frost & Sullivan Analysis. 7
  8. 8. Revenue Forecasts• Global incontinence care market valued at $5.26 Billion in 2010.• Estimated to grow at a CAGR of 3.8 percent to $7.08 Billion in 2017. Source: Frost & Sullivan Analysis. 8
  9. 9. Conclusion: Key Take-aways APAC region will provide significant growth opportunities to market 1 participants investing in establishing distribution structures 2 New entrants from APAC region to target the west 3 Customer-centric product innovation to increase market penetration Source: Frost & Sullivan Analysis. 9
  10. 10. Next StepsDevelop Your Visionary and Innovative Skills Growth Partnership Service Share your growth thought leadership and ideas or join our GIL Global Community Join our GIL Community Newsletter Keep abreast of innovative growth opportunities 10
  11. 11. Your Feedback is Important to Us What would you like to see from Frost & Sullivan?Growth Forecasts?Competitive Structure?Emerging Trends?Strategic Recommendations?Other? Please inform us by “Rating” this presentation. 11
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  13. 13. For Additional InformationJanique Morvan Beulah DevadasonCorporate Communications Senior Research AnalystHealthcare Healthcare+ 33 (0) 679 22 4142 (+91-44) 6681- beulahd@frost.comSowmya Rajagopalan Noel AndersonResearch Manager European Vice PresidentHealthcare New Business Development(+91-44) 6681- 4146 +44 (0) 207 343 13