2013 Global Market Research Priorities Survey Results
by Frost and Sullivan on May 30, 2013
- 768 views
Generation of high-quality insights and demonstration of ROI ...
Generation of high-quality insights and demonstration of ROI
continue to be top challenges for market research executives.
In 2013, market research leaders should reexamine their
processes and tools for integrating disparate information
streams, packaging information for easy consumption, and
mapping research efforts to clearly defined metrics.
- Total Views
- Views on SlideShare
- Embed Views