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2013 Corporate Strategy Priorities Survey Results
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2013 Corporate Strategy Priorities Survey Results

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  • 1. R&D/ Innovation Corporate Corporate Sales Strategy Leadership Strategy Marketing CEO Corporate Development Growth Team Membership™ Investors/ Market Finance Research Competitive Intelligence CO-SPONSOR 2013 CORPORATE STRATEGY PRIORITIES SURVEY RESULTSCorporate strategy executives wrestle with a perennialissue: embedding and implementing the annual strategy.Corporate strategists must align division-level strategiesto the corporate plan, improve their changemanagement capabilities, and ensure financial goalsreflect the long-term strategy—ultimately supportinglong-term growth and development.ImplementingTHE VISION Access the 37-page report at FREE http://www.frost.com/sublib/display-market-insight.do?id=275595162 Key Corporate Strategy Challenges Respondents identified their top internal challenges for 2013 and the associated root causes. PRIMARY CHALLENGE AND ROOT CAUSE Balancing demands for Insufficient support short-term profit with from senior long-term strategic plans management Corporate Strategy Resource Trends Respondents shared their expected 2013 budget and staffing levels. STAFFING LEVELS 72% Expect staffing to remain constant BUDGETS 57% Anticipate budgets will remain constant Change Management Respondents shared their perspectives on change management effectiveness and challenges. EFFECTIVENESS Rate their effectiveness as 37% “Below average” Primary Obstacle 68% Inadequate communications NEGLECTED ACTIVITIES 83% 77% Do not set up plans to Do not set realistic address the emotional expectations for what components of change change means to employees 72% Do not identify and address resistors to change Register at http://www.frost.com/sublib/display-market-insight.do?id=275595162 to download a free copy of our: › “2013 Corporate Strategy and Corporate Development Survey Report” SOURCE: “2013 Corporate Strategy and Corporate Development Survey Results” http://www.frost.com/sublib/display-market-insight.do?id=275595162. ORIGINAL FILE: JPG: http://bit.ly/134Bmmd; PDF: http://bit.ly/1157dhD Growth Team Membership™ (GTM) is a premier, best practices research and consulting organization affiliated with Frost & Sullivan. GTMresearch@frost.com www.gtm.frost.com @Frost_GTM Copyright © Frost & Sullivan

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