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Micro Pulse: How small touches in social media impact the heartbeat of your brand.

by Chris Wilson on Nov 01, 2009

  • 9,322 views

Micro Pulse: How small touches in social media impact the heartbeat of your brand. This was presented at InnoTech Oklahoma on November 4th, 2009. ...

Micro Pulse: How small touches in social media impact the heartbeat of your brand. This was presented at InnoTech Oklahoma on November 4th, 2009.

Just as small movements, gestures and facial expressions impact your ability to communicate effectively, small touches add up to create a cumulative perception of a brand. Touchpoints take on a whole new dimension now that consumers have access to brands whenever and wherever they want. This makes every single touch with consumers, no matter how small, a crucial interaction.

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Chris Wilson
http://www.freshpeel.com

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34 Embeds 1,083

http://freshpeel.com 277
http://thecuriousbrain.com 164
http://www.litmanlive.co.uk 137
http://redguy.fr 122
http://thinkoutsidebr.wordpress.com 105
http://kreativadvert.wordpress.com 44
http://www.slideshare.net 38
http://eranium.posterous.com 37
http://www.belowthebiz.com 34
http://www.scoop.it 21
http://thanhphuongvo.tumblr.com 19
http://www.hesterdesigns.com 15
http://feeds.feedburner.com 11
http://freshpeel.posterous.com 10
http://thesouthernsocials.com 9
http://posterous.freshpeel.com 8
http://www.brandlessons.com 6
http://blog.greatpaths.com 4
http://social-media-material.posterous.com 4
http://www.thegreyink.com 2
http://safe.tumblr.com 2
http://posterous.com 2
http://blog.bostondave.net 1
http://webcache.googleusercontent.com 1
http://feeds2.feedburner.com 1
http://translate.googleusercontent.com 1
http://www.mikelitman.me 1
http://thegreyink.blogspot.com 1
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http://www.lmodules.com 1
http://localhost:8888 1
http://static.slidesharecdn.com 1
http://209.85.129.132 1
http://www.iweb34.com 1

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Micro Pulse: How small touches in social media impact the heartbeat of your brand. — Presentation Transcript