Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />VIP PET wine bottles – recent press <br />& Including Euromonitor 2...
Drinks International<br />UK: PET wine bottles ‘becoming more popular’ <br />21 October, 2010<br />“PET bottles are set to...
Wine The Gap<br />A last thought on PET vs glass11 August, 2011<br />“ ... the point that I am more interested in consider...
www.food24.com<br />Would you buy wine in plastic bottles?<br />27 July, 2010<br />“Backsberg - the first SA winery to ach...
New Zealand Herald<br />Good taste: An Unfavourable look at the bottle<br />24 May, 2011<br />The New Zealand wine industr...
Hawke’s Bay Toady<br />Lighter, greener plastic wine bottles gain favour<br />29 June, 2011<br />Wine producers from New Z...
Glass Bottles – The elephant in the room for sustainable wine<br />17 June, 2011<br />“ ... There is still a head in the s...
The Dominion Post<br />First screwtops, now it’s plastic wine bottles<br />5 July, 2011<br />First introduced in 2009, pla...
Wineanorak.com<br />“ ... In recent years, moves have been made to replace glass, which while being excellent at protectin...
Packaging-Gateway.com<br />The PET Wine Bottle Choice is DiamondClear™<br />20 July, 2009<br />At the forefront of innovat...
Food Production Daily.com<br />24 Nov, 2010<br />APPE, the biggest producer of PET bottles in Europe, has already increase...
Euromonitor International<br /><ul><li>“Other packaging” growth out stripping growth of glass 7.1% vs 3.1%
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PET Wine Bottles ~ Recent Media & Euromonitor Info ~ VIP Packaging

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PET Wine Bottles ~ Recent Media & Euromonitor Info ~ VIP Packaging

  1. 1. Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />VIP PET wine bottles – recent press <br />& Including Euromonitor 2011 <br />“Global Trends & Prospects” <br />
  2. 2. Drinks International<br />UK: PET wine bottles ‘becoming more popular’ <br />21 October, 2010<br />“PET bottles are set to become the most popular alternative to glass among UK wine drinkers, according to Wine Intelligence.<br />In a consumer survey of monthly wine drinkers, 40% of respondents said that a PET bottle would be their choice as an alternative to glass, compared with 37% for a bag-in-box and 21% for a Tetra Pak pouch.”<br />http://bit.ly/mDWhd2<br />Recent press regarding PET wine bottles<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  3. 3. Wine The Gap<br />A last thought on PET vs glass11 August, 2011<br />“ ... the point that I am more interested in considering. Would you as a wine consumer rather prefer a cheap looking glass bottle (and let’s be honest, the lack of a punt and odd shoulder does look cheap) or a PET bottle that looks slick by plastic standards, but is still essentially a plastic bottle for your vino? ... “<br />http://bit.ly/iRAOGa<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  4. 4. www.food24.com<br />Would you buy wine in plastic bottles?<br />27 July, 2010<br />“Backsberg - the first SA winery to achieve carbon neutral status - is again making history with its new wine brand, ‘Tread Lightly’ ...<br />... The enjoyment of a great bottle of wine should never be at the cost of the environment”, says Backsberg owner, Michael Back. “Whether by measurable process or by intuitive approach, every step we take in producing our wines must be challenged. The packaging and transport of wine contributes significantly to our carbon footprint and therefore needs to be addressed.”<br />http://bit.ly/mllFqK<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  5. 5. New Zealand Herald<br />Good taste: An Unfavourable look at the bottle<br />24 May, 2011<br />The New Zealand wine industry prides itself on its green credentials yet has thus far failed miserably on environmentally friendly packaging. <br />Although the rest of the wine world has turned to lightweight bottles, plastic, and Tetra Paks, we've been stuck in the 20th century with our heavy glass bottles. The lightest bottle available is 450g, yet the Aussies can manage 330g, reducing energy use by 20 per cent and water by 12 per cent. <br />http://bit.ly/k3ok6S<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  6. 6. Hawke’s Bay Toady<br />Lighter, greener plastic wine bottles gain favour<br />29 June, 2011<br />Wine producers from New Zealand, the United States and even France are switching from glass to plastic wine bottles, saying they are lighter, good for the environment and not bad for the wine. The PET, polyethylene terephthalate, bottles are 100 per cent recyclable, unbreakable, lighter and smaller to transport than glass and take less energy to create."We see plastic as a positive step in terms of energy and production," said Michael Wentworth, of New Zealand's Yealands Estate."It's 89 per cent lighter than glass, so you're reducing your carbon footprint there, as well as anytime you ship it."The plastic containers have not changed the taste of the wine Yealands said because its Sauvignon Blanc and Merlot, which have both been bottled in plastic, have done well in blind tasting wine competitions.<br />http://bit.ly/m7hvfn<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  7. 7. Glass Bottles – The elephant in the room for sustainable wine<br />17 June, 2011<br />“ ... There is still a head in the sand (pun intended) mentality when it comes to the way many wine producers, and quite frankly the wine trade in general, view the container in which wine is stored ... <br /> ... I am a strong advocate for the wine industry to break with convention and embrace a new, more sustainable wine packaging solution ... <br />... the carbon footprint and energy associated with glass is a very significant part of the product life cycle ... glass makes up over 40% of the life cycle carbon footprint of a wine shipped to the UK.”<br />http://bit.ly/iFRfa9<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  8. 8. The Dominion Post<br />First screwtops, now it’s plastic wine bottles<br />5 July, 2011<br />First introduced in 2009, plastic bottles were aimed at the environmentally conscious crowd, Wineworks bottling company managing director Tim Nowell-Usticke said. Five wineries on his books in Hawke's Bay and Martinborough were already using plastic. <br />Restaurant Association Wellington president Mike Egan said airlines and stadiums had sold single-serve wine bottles for years for lightness and safety. <br />http://bit.ly/mThhyd<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  9. 9. Wineanorak.com<br />“ ... In recent years, moves have been made to replace glass, which while being excellent at protecting wine from the ingress of oxygen, is heavy and has a tendency to break... <br />... But the latest development—and one making headlines in the UK at the moment—is the appearance of 75 cl (standard sized) PET bottles on supermarket shelves. Two wines, a New Zealand Sauvignon Blanc and an Australian Shiraz Rosé  (pictured above) have been launched by UK supermarket Sainsbury’s in PET. Later this year Aussie producer Wolf Blass will be launching two of its Green Label wines in PET... “<br />http://bit.ly/wAvPI<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  10. 10. Packaging-Gateway.com<br />The PET Wine Bottle Choice is DiamondClear™<br />20 July, 2009<br />At the forefront of innovation, the new Wolf Blass Green Label wines are the first wine products released in Australia to use DiamondClear technology. <br />Gram for gram, DiamondClear oxygen scavenging material has approximately five times more oxygen absorption capacity than competing scavenger technologies. The active monolayer materials absorb oxygen, which not only limits the amount of oxygen that ingresses into the bottle, but also assists with the removal of oxygen from the head space, ensuring the wine delivers the same quality, taste and fresh fruit flavours within a best-before date of 12 months.<br />http://bit.ly/ldGjhE<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  11. 11. Food Production Daily.com<br />24 Nov, 2010<br />APPE, the biggest producer of PET bottles in Europe, has already increased its production of PET wine bottles 45% this year vs. 2009<br />Such growth does not mean that PET is on its way to replace glass in the wine market, but rather supplement it and open new markets<br />Japan is one of the biggest sources of growth for PET packed wines ... The weigh of PET bottles, around eight times lighter than glass bottles, gives PET a major economic and ecological advantage in export markets like Japan.<br />http://bit.ly/kxOCMB<br />Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />
  12. 12. Euromonitor International<br /><ul><li>“Other packaging” growth out stripping growth of glass 7.1% vs 3.1%
  13. 13. Un traditional sizes also showing strong growth ~ 187ml +20% CAGR 2010 – 14
  14. 14. Convenience packaging also leading the market – Differentiation via innovative packaging, appealing to a new consumer – small size PET (amongst other alt package types) is taking share
  15. 15. PET Opportunities
  16. 16. Changing consumer consumption culture – buy to drink now
  17. 17. Lighter / safer to transport
  18. 18. Single serve sizes – most of the weight is in the wine not the bottle
  19. 19. Green perceptions – if the consumer can be educated</li></ul>Fraser.Mackenzie@VIPPackaging.com.au 021 221 7676<br />

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