Noorderslag: Jonathan Bouman

ListAndPlay.com
MTV AS IT SHOULD BE

Why?
I WANT MUSIC: FAST, LAZY & EASY
Fast: Google Instant look & feel
Lazy: Enter 1 song, get 150 similar songs back
Easy: No login, nodistractions, justmusicvideos

What?
A SMART MASHUP!
Recipe:
YoutubeChromeless API (cut the crap)
Last.fm API (similar songs)
Facebook API (music taste of myfriends)
Bit.ly API (generateplaylisturls)
Everything happens clientside(scalability)
1 click to shareonFacebook/Twitter(viral)

Doesitwork?
HELL YEAH!
Featuredonfrontpage:
Reddit.com / Hacker News / Tweakers.net / Socialtimes.com / Geek.com / CNN Fortune / Emerce.nl / Bright.nl / More…
Quotes:
“I was missing this without knowingit! I loveit!”
“When you said "create your own MTV", I assumed I would go there looking for music and it would spit out endless hours of crappy reality TV programming. This is MTV from the 90s!”
Trizillion new users within a few days

Legal?
*KNOCK KNOCK*
Youtube:
Got a few license deals with the musicindustry
HQ musicvideosfromindustrythemself (VEVO)
API usage is free
Last.fm:
API usage is free for non commercial use

Legal?
*KNOCK KNOCK*
Warnedby multiple anonymoussourcesforbeingon a watchlist of startups ‘to hunt down’
Must seepresentation; Founder of iMeem talk onchallengesformusicstartups:
“You’llbe in troubleifyoudon’town the content and use it. It’s just a matter of time.” [1]
No legalfundsto defendmyself
Medicine student working 60 hours a week, unpaid, for the upcoming 2 years
Legal experts can’tgiveanindication of the risksI’mfacing.
Impossible to acquireapprovalforevery country
RIAA is unreachable
Youtubeunreachable: unclearif deals with RIAA/Music industry covers embedsworldwide
But: Buma gave official approvalfor NL!
Result:
I tooklistandplay.com down for 95% of the users…
Butsince 3 weeks online againfor the Netherlands
[1] http://techcrunch.com/2010/10/20/imeem-founder-dalton-caldwells-must-see-talk-on-the-challenges-facing-music-startups/

Future!
TV TVTV
Done:
New playerbasedon HTML5 Video
Thismeans support foriPhone & iPad
Waitingon YT for release of HTML5 to the public
In progress:
Last.fmscrobbler support
Solvinglegaltrouble(feelfree to advice me!)

Who?
Jonathan Bouman
Jonathan@Protozoan.nl
06 14 707 160
Facebook.com/imJonathan
Twitter.com/JonathanBouman

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Noorderslag: Jonathan Bouman

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