Your SlideShare is downloading. ×
Top management awareness program on Open Innovation
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Top management awareness program on Open Innovation

609

Published on

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
609
On Slideshare
0
From Embeds
0
Number of Embeds
6
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. SLIDESETTOPMANAGEMENTAWARENESSPROGRAM.PPTX © innovation-3; Any unauthorized copying, reproduction or distribution is strictly prohibitedSlide Set Top Management Awareness Program.pptx Service Offering Top Management Awareness & Alignment Program on Open / Collaborative Innovation
  • 2. SLIDESETTOPMANAGEMENTAWARENESSPROGRAM.PPTX © innovation-3; Any unauthorized copying, reproduction or distribution is strictly prohibitedSlide Set Top Management Awareness Program.pptx Is this your situation? Personally, you are convinced that Open / Collaborative Innovation is the future of innovation management Your firm has already some singular experiences in open approaches to innovation, e.g.  (Consumer-driven Open Innovation) e.g. Ideation contests, Netnography projects  (R&D-driven Open Innovation) e.g. innovation clusters or using intermediaries such as NineSigma  (Intra-firm Open Innovation) e.g. Innovation Jams - 2 - ● However, in your firm’s Top Management there is only a general “ok” / “why not”-attitude … … But no strong support ● Your firm’s Top Management neither shares a common vision nor uses a common language with respect to Open / Collaborative visions ● You are wondering how the Top Management can develop a common view on Open / Collaborative Innovation – in a process that respects the seniority and the little time these people have ● Furthermore you are wondering if this process could be set up in a way that it includes some benchmarking and it could be reused in parts for Middle Management and Senior Expert education
  • 3. SLIDESETTOPMANAGEMENTAWARENESSPROGRAM.PPTX © innovation-3; Any unauthorized copying, reproduction or distribution is strictly prohibitedSlide Set Top Management Awareness Program.pptx Then, innovation-3 might provide the solution ● We are designing a two-workshop Top Management awareness / alignment program ● This program includes selected relevant benchmarks ● Goals of this program: • Stretching the mindsets of Top Management • Common understanding and language on Open / Collaborative Innovation • Common understanding of the Top Management’s role in Open / Collaborative Innovation • Individual understanding of how exactly Open / Collaborative Innovation matters to the respective person • Alignment on where to lead innovation and specific support for next steps ● Secondary benefits of this program: • Material for corporate communication and education • Strong signals for change management that are useful for convincing the doubters and by-standers - 3 -
  • 4. SLIDESETTOPMANAGEMENTAWARENESSPROGRAM.PPTX © innovation-3; Any unauthorized copying, reproduction or distribution is strictly prohibitedSlide Set Top Management Awareness Program.pptx Lacking Top Management support for Open / Collaborative Innovation: Symptoms and Root Causes ● Inclined to favor short-term gains ● Little innovation education ● Risk-averse, given the short term pressures from shareholders ● Favoring control over creativity ● Seldom a holistic vision ● Lack of understanding of why networking culture is important for open innovation ● Too far away from the action. - 4 - Root Causes ● Lack of a clear vision and strategy for open innovation ● Vague insights into how the company will identify and generate value from innovation ● Little understanding on how an organizatio- nal model that supports Open Innovation / support for the Open Innovation team should be designed ● Budgeting and allocating resources not optimal for supporting Open / Collaborative Innovation ● No active role in identifying and tackling obstacles ● No significant experience in how to monitor and evaluate results Symptoms
  • 5. SLIDESETTOPMANAGEMENTAWARENESSPROGRAM.PPTX © innovation-3; Any unauthorized copying, reproduction or distribution is strictly prohibitedSlide Set Top Management Awareness Program.pptx A controlled process with 5 steps produces the answer to your questions - 5 - Preparation Workshop I Inter-workshop analysis / concept work Workshop II Operationa- lization Steps ● Definition of focal points ● Reflection on vi- sion and strategy ● Aligning current management practices ● Deep-dive analysis and/or worked-out concepts for issues from Workshop I ● Reflections on what it takes to weave open/col- laborative inno- vation into the corporate fabric ● Detailed plan for moving ahead Key Result Other Results ● Pinpointing the current situation ● Relevant Benchmarks ● Common lan- guage ● Common under- standing on supporting orga- nizational mo- dels ● … on Top Mana- gement’s role ● Consensus on routes of actions ● Consensus on how to monitor progress ● Supporting material for corporate communication and education
  • 6. SLIDESETTOPMANAGEMENTAWARENESSPROGRAM.PPTX © innovation-3; Any unauthorized copying, reproduction or distribution is strictly prohibitedSlide Set Top Management Awareness Program.pptx - 6 - Would you like to start our conversation? Frank Mattes Founder and CEO, innovation-3 Grillparzerstr. 4 II / III 65187 Wiesbaden Tel.: +49-(0)611-59057-0 frank.mattes@innovation-3.com www.innovation-3.com

×