Social Media Mentoring A Business Proposal & Overview

Business Case: Today’s Web Web 2.0 technologies are: Ubiquitous and Omnipresent Ever Easier to Use and Acquire Yet, they are also Constantly Upgrading Perpetually Migrating Requiring Precious Time

Web 2.0 technologies are:

Ubiquitous and Omnipresent

Ever Easier to Use and Acquire

Yet, they are also

Constantly Upgrading

Perpetually Migrating

Requiring Precious Time

Business Case: Facts A Part of Most Everyone’s Lives For Work For Pleasure For Business For Social Activism For Congregational Activities For School & Learning i.e. For most every other “relationship” we have, there is a growing reliance on these SM/N tools.

A Part of Most Everyone’s Lives

For Work

For Pleasure

For Business

For Social Activism

For Congregational Activities

For School & Learning

i.e. For most every other “relationship” we have, there is a growing reliance on these SM/N tools.

Business Research Meant to engage and retain: Target Customers in the Key Demographics Covering their Business Needs As covered by existing Corporate Websites Leveraging Ancillary Materials All the while creating a ‘Persona’ as an SME (Subject Matter Expert)

Meant to engage and retain:

Target Customers in the Key Demographics

Covering their Business Needs

As covered by existing Corporate Websites

Leveraging Ancillary Materials

All the while creating a ‘Persona’ as an SME

(Subject Matter Expert)

Business Case for Social Media Circumvents Time Constraints Disseminates Valuable Information Eliminates Communication Barriers Strengthens Social and Personal Ties “ To Know, Like and Trust”

Circumvents Time Constraints

Disseminates Valuable Information

Eliminates Communication Barriers

Strengthens Social and Personal Ties

“ To Know, Like and Trust”

Monetization Point Social Media Delivery Modes WILL lead to higher monetization of Product Basket as: Customers become better acquainted… All in their Own Time… Thru Daily Promotions/Elaborations of each… All Online-Based… Helping them with their decision-making process. Generating additional ‘Buzz’ the moment they are ‘forwarded’ to their peers

Social Media Delivery Modes WILL lead to higher monetization of Product Basket as:

Customers become better acquainted…

All in their Own Time…

Thru Daily Promotions/Elaborations of each…

All Online-Based…

Helping them with their decision-making process.

Generating additional ‘Buzz’ the moment they are ‘forwarded’ to their peers

Segmentation & Differentiation Premium Users will appreciate the redelivery of specifically targeted content. It expedites their onboarding onto these new investment vehicles. All will appreciate the possibility of researching in stages At their own pace and under their own rules Within their own Online Communities.

Premium Users will appreciate the redelivery of specifically targeted content.

It expedites their onboarding onto these new investment vehicles.

All will appreciate the possibility of researching in stages

At their own pace and under their own rules

Within their own Online Communities.

Business Expansion: Referrals Nourishing existing Customer Bases Expanding it via Online Referrals Leveraging Access to Customized Content Shortening the Sales Cycle to New Leads.

Nourishing existing Customer Bases

Expanding it via Online Referrals

Leveraging Access to Customized Content

Shortening the Sales Cycle to New Leads.

Business Plan: Organic Growth These Social overlaps will create: A Critical Mass that Scales on its Own Via True Organic Growth Where each member of YOUR Online Social Media Community becomes a de-facto “Advocate” of YOUR Expertise.

These Social overlaps will create:

A Critical Mass that Scales on its Own

Via True Organic Growth

Where each member of YOUR Online Social Media Community becomes a de-facto “Advocate” of YOUR Expertise.

Business Principles 2.0 The MAIN METRIC : Boosts and Accelerates the natural “Word of Mouth” process present in Networking. Speeds Up all other Networking Processes Facilitates and Generates additional leads Creates Bona-Fide positive PR From ALL Stakeholders of a properly-executed Social Media Strategic Campaign

The MAIN METRIC :

Boosts and Accelerates the natural “Word of Mouth” process present in Networking.

Speeds Up all other Networking Processes

Facilitates and Generates additional leads

Creates Bona-Fide positive PR

From ALL Stakeholders of a properly-executed Social Media Strategic Campaign

Business Proposal: Monthly Costs Package contains ten (10) hours of Social Media Community Administration About 30 mins per day, 20 Business Days a Month About 3 or 4 daily postings/updates from Corporate Site - and Approved Sources About 20 mins daily mining available sources as to expand the network on a daily basis.

Package contains ten (10) hours of Social Media Community Administration

About 30 mins per day, 20 Business Days a Month

About 3 or 4 daily postings/updates from Corporate Site - and Approved Sources

About 20 mins daily mining available sources as to expand the network on a daily basis.

Customized Content: Costs Additional Content Generation can be scheduled at an hourly rate Custom Blog Articles Videos Podcasts Photo Essays Event Coverage Graphics, Collateral and Promotional Tie-ins.

Additional Content Generation can be scheduled at an hourly rate

Custom Blog Articles

Videos

Podcasts

Photo Essays

Event Coverage

Graphics, Collateral and Promotional Tie-ins.

Looking Forward! Francisco J. Palacio, CTO Social Media Mentoring, Inc. 954 270 02 76 Cell/SMS [email_address] Web: http://Sn.Im/FJPalacio Twitter: http://Twitter.Com/FJPalacio Facebook: http// Profile.To/FranciscoPalacio LinkedIN: http://Sn.Im/LnkdN

Francisco J. Palacio, CTO

Social Media Mentoring, Inc.

954 270 02 76 Cell/SMS

[email_address]

Web: http://Sn.Im/FJPalacio

Twitter: http://Twitter.Com/FJPalacio

Facebook: http// Profile.To/FranciscoPalacio

LinkedIN: http://Sn.Im/LnkdN