Script: Before we talk about best practices, let’s see what students are doing on LinkedIn. This new generation of students, called Gen “C”, which stands for Content, is very tech-savvy; social is their native habitat. They grew up using Social Networks; they primarily use LinkedIn to research companies, explore trends, and get inside scoop on careers from classmates, friends & family. Students, by definition, are active candidates. They are looking for a job and if the info is out there, they will find it. Their behaviors are very different from passive candidates. This generation is quick, connected and engaged. Surprisingly, they know exactly what to do when they join LinkedIn. Really?Generation “C”?“C” stands for “Content”. These are “digital natives”. Next generation of young professionals (born 1990-2004)More info: http://www.booz.com/media/uploads/Rise_Of_Generation_C.pdf
Script:First order of business is to establish an identity. The LinkedIn profile was previously a basic “title and company” form. This profile didn’t jive with this new “Generation C” where content matters. They spoke, we heard, and we changed. The LinkedIn profile now enables students to express their creativity; they can enter information about their education such as test scores, schools, degree of study as well as media content. Many of these facets are now searchable and targetable to help you find and reach out to the right candidate. Students can now create rich profiles even without actual work experience.
Now we are going to talk about a brand new product – CheckIn.
Introduce CheckIn – create a campus event interface where students / prospects can quickly and easily register their interest.Effortlessly improve campus recruiting efficiency by automating the process of gathering and managing leads in LinkedIn RecruiterGet a true picture of your events by capturing & managing student leads all in LinkedIn Recruiter.SIMPLE. MOBILE. DATA-DRIVEN.
Script: In summary, CheckIn enables you toInstantly capture event leads connected to LinkedInEngage immediately with automatic communication and pipelining toolsTrack results over time, to help you get insights into how your org is performing at events vis-à-vis your peers
Recruiter will make your best recruiters even better and your less successful recruiters as good as your best:Boost Productivity: Multiple tools to get to talent faster. Recruiter boosts productivity: 1-to-many InMails and saved templates let you contact more candidates in less time Saved Searches and Search alerts let you find new talent that matches your criteria even when you’re working on something else. You can be the first to get to candidates! Project folders let you stay on top of each search by saving the Req, search queries, interesting profiles and more in the same work spaceGet your Team on the same Page: Visibility into colleagues’ projects, notes on candidates and more.Get all your recruiters on the same page:No more duplication of effort or stepping on each others’ toes.With shared folders, your team can share notes on candidates, searches, contact history and InMail templates.Maintain Sourcing Activity: Team activity history stays with your companyDon’t lose weeks & months of work when your recruiters leave your team:Unlike with personal accounts, the sourcing activity and history of a seat holder does vanish when a recruiter leaves but can be re-assigned to another team member.And we also help you with your OFCCP compliance efforts.
Make sure people see your brand every time they interact with your employeesBoost visibility of jobs and career opportunities
When building a strategyfor mobile recruitment make sureyouapply the bestpracticesand keep itsimple. To quote a abstract painting expressionist, Hans Hofmann, “The abilitytosimplify means toeliminate the unnecessarysothat the necessarymayspeak”Have you ever seenyourown company/career site on a mobile device? What do youthinkabout the experience? Becausewhat we see is that the company site hasn’t been optimised at all, let alone the career site. (numbers on research enforcethis is well)Thisresults in drop off ratesand a bad experiencefor a potential employee. These drop off rates are producedbecause the website is tooclutteredandunresponsiveSowhat we are aiming at is a website optimised on all fronts making itresponsiveA simplified design whereyouvisitors/candidatescan view the necessary information in a veryclearandunderstandable way
Time to hire: what is it about?
Survey Methodology: In September 2011, LinkedIn conducted online interviews among 389 in-house corporate recruiters who work for Fortune 500
companies and reside in the United States. Participants were randomly invited from thousands of eligible recruiters and HR professionals registered on
LinkedIn Talent Solutions to reduce your
time to hire
Recruiting candidates is difficult today
Whether you’re collecting resumes or spreadsheets of candidate information…
Often candidates don’t know anything about your company and culture
At events, collecting information manually is cumbersome and error-prone
Poor tracking and follow-up results in lost leads after the event
Employees the ambassadors of your company… but who knows it?
Giulia visits LinkedIn.com quite often, since it’s the hub for any
professional news and job opportunity and she finds …
Great visual communication
(and the banner is clickable)
Clear messages that speak to
Culture and values displayed
through text and rich media
Jobs that fit the
Giulia is in love with NISC
because she knows exactly what’s in it for her!
Looking for a super Brand
We’ve got all the info we need.
CheckIn lets recruiters...
Instantly capture event leads using a simple interface,
connected to the LinkedIn network
Engage immediately with automatic
communication, pipelining tools, and up-to-date LinkedIn
Track results over time, including number of event leads and
where they went
… so you never miss an event lead again!
Where all these applications go? LinkedIn Recruiter!
“LinkedIn is a game changer for us in Asia because
it enables our recruiters to reach out to passive
candidates directly through a trusted platform. By
speaking to them directly, getting them engaged
and excited about opportunities at adidas group
while providing a great candidate experience that
we strive for, is a massive advantage”