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Facebook Graph Search – The Impact on Search and Social           Dan Cohen           VP of Search and Social Media       ...
Tonight’s Event: PanelKaty Howell   Jeremy Waite   Jim Ray        James                                            Whatley...
Facebook and privacy                       • Access to our personal                         information                   ...
Is Facebook dangerous?
Is Facebook dangerous?  http://actualfacebookgraphsearches.tumblr.com/
Married People who use bang with friends
Spouses of Married People who use bang with friends
Places that Married People who use bang with friends work
Facebook activity log
Facebook activity log
Is Facebook dangerous?
How people spend their time online
Is Facebook dangerous?
Where is Facebook more dominant?
Why do I just put all my media budget intoFacebook bidable?
SEO IS DEAD
Facebook Graph Search and Bing  Did bing just get far more important?
Facebook Graph Search Layout                               Search bar                               Powered by Bing       ...
Facebook vs Bing Similarities                                  Related Searches                    Web Results  Local Resu...
Local Result Comparison                       Facebook Local Results                       Bing Local Results32%          ...
Bars in London                                               Facebook GroupBing Local Results     No Bing Local Results
Rank Comparison                        Different          38%           Same62%
5 SEO tips for graph search1. Let Bing know that you exist!2. Claim your listing in Bing Local3. Add location data to your...
ThanksJames Ray | Head of SEO Engineering | jim@forward.co.uk | @mycult
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Facebook graph search
Facebook graph search
Facebook graph search
Facebook graph search
Facebook graph search
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Facebook graph search

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Slides from the recent Facebook Graph Search event and the Impact on Search and Social hosted by Forward3D.

If you would like anymore information about this event please contact amanda.ashworth@forward3d.co.uk

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  • Graphsearch - Facebook and privacy
  • Married People who use bang with friends
  • Spouses of Married People who use bang with friends
  • Places that Married People who use bang with friends work.
  • Transcript of "Facebook graph search"

    1. 1. Facebook Graph Search – The Impact on Search and Social Dan Cohen VP of Search and Social Media dan.cohen@forward.co.uk @danc0hen +44 07808 639570 March 5, 2013
    2. 2. Tonight’s Event: PanelKaty Howell Jeremy Waite Jim Ray James WhatleyCEO of Head of Head of SEOImmediate Social Engineering Head ofFuture Strategy at at Forward3D Social Media Adobe EMEA at Ogilvy Soho Square
    3. 3. Facebook and privacy • Access to our personal information • Details about our work and home life • App makers can be anyone
    4. 4. Is Facebook dangerous?
    5. 5. Is Facebook dangerous? http://actualfacebookgraphsearches.tumblr.com/
    6. 6. Married People who use bang with friends
    7. 7. Spouses of Married People who use bang with friends
    8. 8. Places that Married People who use bang with friends work
    9. 9. Facebook activity log
    10. 10. Facebook activity log
    11. 11. Is Facebook dangerous?
    12. 12. How people spend their time online
    13. 13. Is Facebook dangerous?
    14. 14. Where is Facebook more dominant?
    15. 15. Why do I just put all my media budget intoFacebook bidable?
    16. 16. SEO IS DEAD
    17. 17. Facebook Graph Search and Bing Did bing just get far more important?
    18. 18. Facebook Graph Search Layout Search bar Powered by Bing Related Searches Web Results Local Search Results
    19. 19. Facebook vs Bing Similarities Related Searches Web Results Local Results
    20. 20. Local Result Comparison Facebook Local Results Bing Local Results32% 68%
    21. 21. Bars in London Facebook GroupBing Local Results No Bing Local Results
    22. 22. Rank Comparison Different 38% Same62%
    23. 23. 5 SEO tips for graph search1. Let Bing know that you exist!2. Claim your listing in Bing Local3. Add location data to your Facebook Page or else4. Aim to be #1 on your head terms and related searches5. Build citations to cement local ranks
    24. 24. ThanksJames Ray | Head of SEO Engineering | jim@forward.co.uk | @mycult
    25. 25. Cat Picture
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