Local SEO Best Practices

Local SEO Seminar – Takeaway Nuggets
Claim Your Listing:
Google Places: http://www.google.com/places
Yahoo Local: (listings.local.yahoo.com)
Bing Local: (ssl.bing.com/listings/BusinessSearch.aspx)
No Duplicate Listings!
Add Keywords to your Title:
These will be bolded in results
Help to increase CTR, similar to PPC advertising
Local Search Strategy & Optimization
Categorize Your Listing:
Search Engines use categories to help define your business accurately
Proximity:
Having an address in the city and close to the city center helps with local ranking
Importance is determined by competition
Add Service Areas:
Good for businesses that serve specific areas
Specify a certain radius you service
Add Profile Content:
Reviews, photos, videos, coupons
Off-Site Optimization:
Get Citations. Ex. Sources, yellowbook.com, superpages.com, getfave.com, hotfrog.com
Get Links: Submit to Free and/or Paid directories
Thank You to for Providing the Food & Drinks for this Seminar
Join Us for Our Next Seminar on June 9th 2010. Subject: Website Analysis
Please e-mail John@ johnm@formicmedia.com with questions

Local SEO Best Practices

by Formic Media, Inc. on Apr 19, 2011

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