Ko 2020 Accelerating Us Value

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Ko 2020 Accelerating Us Value

  1. 1. Accelerating Value Growth In The US Sandy Douglas President, Coca-Cola North America
  2. 2. Coca-Cola USA – Traditional Route To Market Retail Dollars Warehouse Juice and Water 12% % of Total USA Bottler Delivered Volume Coca-Cola Enterprises 75% Bottler Delivered Foodservice 46% Consolidated 7% 42% United 3% All Other 15%
  3. 3. Coca-Cola USA – Our Business Today Retail Dollars Venturing & Emerging Brands Minute Maid Less Than 1% Coke Nestea Diet Coke Powerade Fanta Dasani Still 35% glaceau Sprite vitaminwater Sparkling 65% NEXT NEXT
  4. 4. USA Roadmap Toward 2020 Deliver Sustainable Profit Growth And Exemplify Leadership In Everything We Do
  5. 5. USA Roadmap Toward 2020 Grow Overall System Revenues & Profits… Relentless Productivity Revitalize & Grow Sparkling… Led by Coke TM Fastest Growing Still Beverage Company Best in Class Commercial & Customer Service Capabilities Recruit, Retain and Inspire a World Class and Diverse Organization Industry Leader in Sustainability
  6. 6. USA Roadmap Toward 2020 Grow Overall System Revenues & Profits… Relentless Productivity Revitalize & Grow Sparkling… Led by Coke TM Fastest Growing Still Beverage Company Best in Class Commercial & Customer Service Capabilities Recruit, Retain and Inspire a World Class and Diverse Organization Growth Rate Accelerating; Increasing Value Share Industry Leader in Sustainability
  7. 7. USA Roadmap Toward 2020 Grow Overall System Revenues & Profits… Relentless Productivity Revitalize & Grow Sparkling… Led by Coke TM Fastest Growing Still Beverage Company Improving Overall Brand Health While Creating More Best in Class Commercial Billon Dollar Brands & Customer Service Capabilities Recruit, Retain and Inspire a World Class and Diverse Organization Industry Leader in Sustainability
  8. 8. USA Roadmap Toward 2020 Grow Overall System Revenues & Profits… Relentless Productivity Revitalize & Grow Sparkling… Value-Creating Led by Coke TM Customer Relationships Fastest Growing Still Beverage Company Best in Class Commercial & Customer Service Capabilities Recruit, Retain and Inspire a World Class and Diverse Organization Industry Leader in Sustainability
  9. 9. Accelerating Value Growth In The US Steve Cahillane Executive Vice President & President, North American Group, CCE
  10. 10. The CCE Operating Framework Being #1 or #2 in Every Category in Which We Choose to Compete Become Our Customer’s Most Valued Supplier Establishing a Winning & Inclusive Culture DRIVE CONSISTENT LONG-TERM PROFITABLE GROWTH
  11. 11. Our Customer And Commercial Destination Be The Best Beverage Sales And Customer Service Company
  12. 12. Our Customer And Commercial Destination Be The Best Beverage Sales And Customer Service Company Total Beverage Teams Customer Collaboration Model Shopper Card Better Supply Research Chain Planning Driving Insights And Execution SKUs Inventory Out of Stocks
  13. 13. Our Customer And Commercial Destination Be The Best Beverage Sales And Customer Service Company
  14. 14. Our Productivity Destination Become Our Customer’s Most Valued Supplier SMO Selling and Merchandising Optimization Fountain Harmony
  15. 15. Our People Destination Establish A Winning And Inclusive Culture Build Our Talent Pipeline And Develop Our Capabilities Create The Right Environment, Rewards, And Opportunities Motivate Our People
  16. 16. Live Positively & CRS Our Sustainability Destination Corporate Responsibility and Sustainability Energy Conservation And Climate Protection Water Stewardship Sustainable Packaging
  17. 17. Live Positively & CRS Our Sustainability Destination Corporate Responsibility and Sustainability Energy Conservation And Climate Protection Water Stewardship Sustainable Packaging
  18. 18. Live Positively & CRS Our Sustainability Destination Corporate Responsibility and Sustainability Energy Conservation And Climate Protection Water Stewardship Sustainable Packaging
  19. 19. Live Positively & CRS Our Sustainability Destination Corporate Responsibility and Sustainability Energy Conservation And Climate Protection Water Stewardship Sustainable Packaging
  20. 20. Live Positively & CRS Our Sustainability Destination Corporate Responsibility and Sustainability Energy Conservation And Climate Protection Water Stewardship Sustainable Packaging
  21. 21. The CCE Operating Framework Being #1 or #2 in Every Category in Which We Choose to Compete Become Our Customer’s Most Valued Supplier Establishing a Winning & Inclusive Culture DRIVE CONSISTENT LONG-TERM PROFITABLE GROWTH
  22. 22. USA Roadmap Toward 2020 Grow Overall System Revenues & Profits… Relentless Productivity Revitalize & Grow Sparkling… Led by Coke TM Fastest Growing Still Beverage Company Best in Class Commercial & Customer Service Capabilities Recruit, Retain and Inspire a World Class and Diverse Organization Industry Leader in Sustainability
  23. 23. USA Roadmap Toward 2020 Deliver Sustainable Profit Growth And Exemplify Leadership In Everything We Do
  24. 24. Toward 2020: Our Roadmap For Winning Together Strong Brands Customer Value System Capability

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