BMC state of the beverage business 2012

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The Beverage Marketing Corporation's review of 2012 Sales in the USA in both Alcoholic and Non Alcoholic products

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BMC state of the beverage business 2012

  1. 1. Welcome!
  2. 2. Moderator Jeff Cioletti Editor in Chief Beverage World Magazine
  3. 3. Agenda • In-Depth Data & Analysis on Major Beverage Categories →Energy Drinks → Beer →Carbonated Soft Drinks → Wine → Bottled Water → Spirits → Ready-to-Drink Tea → Hard Cider • Panel of Multi-Beverage Experts • Solution Snapshots from Sponsors •Interactive Polling Questions • Q&A: Submit Qs at Any Time • Evaluation Questions
  4. 4. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  5. 5. Thank You to Our Sponsors
  6. 6. Liquid Refreshment Growth Trajectory
  7. 7. Liquid Refreshment
  8. 8. Carbonated Soft Drinks
  9. 9. Carbonated Soft Drinks
  10. 10. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  11. 11. Energy Drinks
  12. 12. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  13. 13. Solution Snapshot Pamela Thornton Business Development Manager-Beverages Avery Dennison
  14. 14. 14 | Bottle Grade Recyclable Pressure Sensitive Labels June 6th, 2013 We’re Everywhere You Look Pamela Thornton North American Business Development Manager
  15. 15. 15 | Bottle-to-Bottle PET Recycling Process
  16. 16. 16 | Bottle-to-Bottle (B2B) Portfolio for PET Recycling North American beverage manufacturers are seeking a more sustainable solution for PET containers due to • rPET reduces our dependence on foreign oil & petrochemicals • Pound for pound rPET uses84% less energy and reduces greenhouse gas emission by 71%. • Improves recyclers yields, reduces rPET supply imbalances and improves cost • Source of domestic jobs (450,000) & tax revenues ($10.3B) • Increasing pressure from trade associations Standard PS and shrink labels limit PET recyclablility, prohibiting recyclability into food-grade rPET, due to contamination.
  17. 17. 17 | Bottle-to-Bottle (B2B) Solution & Product Description Product Description The solution is a “switchable” pressure sensitive label which adheres to a PET bottle until the end of the cycle where the cohesive bond is broken at the recycler allowing the PSL facestock and adhesive to cleanly separate from the PET flake. B2B recycling reduces landfill, enables upcycling (rPET), landfill and capitalizes on the renewable energy in a PET bottle. Avery Dennison Solution
  18. 18. 18 | Thank You! 214.578.4592
  19. 19. Bottled Water
  20. 20. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  21. 21. RTD Tea
  22. 22. RTD Tea
  23. 23. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  24. 24. Solution Snapshot Brian Schulte Industry Marketing Director Direct Store Delivery Intermec
  25. 25. 25COMPANY CONFIDENTIAL 25COMPANY CONFIDENTIAL • 30+ years providing beverage industry leading solutions world-wide • Broad portfolio of products and services • Deep understanding of beverage distribution processes • Long list of technology innovations • Ex. smart battery packs, first 3 radio mobile computers • Industry leadership Intermec Overview
  26. 26. 26COMPANY CONFIDENTIAL 26COMPANY CONFIDENTIAL DEX/DSD Initiative • GS1 DEX/DSD workgroup formed – Suppliers, retailers, industry associations, technology providers • Intermec co-leading the initiative • Team addressing: – Business process – Technology – Education • Initial focus for Technology team is: – Bluetooth module in stores as a replacement for DEX cables – Establishing a DEX Forum • dexforum.net, .org, .com
  27. 27. Current and New DEX Configurations 27 DEX Port Store Receiving System In the Retail Store Plug-in Cable Current Delivery Computer w/ DEX Cable
  28. 28. Current and New DEX Configurations 28 DEX Port Store Receiving System Bluetooth DEX Module In the Retail Store Plug-in Cable Current New Delivery Computer w/ DEX Cable Delivery Computer w/o DEX Cable DEX Port Store Receiving System
  29. 29. 29COMPANY CONFIDENTIAL 29COMPANY CONFIDENTIAL Contact Information • Brian Schulte • brian.schulte@intermec.com • 319.369.3553
  30. 30. Alcohol Beverages
  31. 31. Beer
  32. 32. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  33. 33. Craft Beer
  34. 34. Craft Beer
  35. 35. Craft Beer Source: Brewers Association •1,254 Breweries in Planning (as of 12/31/12) —Up nearly 50% from prior year •2,347 Total Craft Breweries Currently Operating —Up about 25% from prior year
  36. 36. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  37. 37. Solution Snapshot Chris Shepard Beverage Product Manager Orbis Corporation
  38. 38. www.orbiscorporation.com | 800-999-8683 | © Property of ORBIS Corporation, A Subsidiary of Menasha Corporation 38 Drive Global Supply Chain Efficiency and Sustainability in the Beverage Industry with Plastic Reusable Packaging Chris Shepard Beverage Product Manager
  39. 39. We’ll Handle It. 39 End-to-End Supply Chain Productivity • Increases cans/bottles/cases per shipment • Prevents automated system downtime due to loose pallet boards and inconsistent sizes • More efficient merchandising • Asset management services ensures packaging is where you need it, when you need it Environmental Sustainability Impacts • Assets can be reused, reducing single-use packaging waste • Fully recyclable Product Integrity/Hygiene • Reduces product damage and risk of contamination • Cleaning services available Reduced Transportation/Distribution Costs • Optimizes transportation (more bins per truck, etc.) Labor Reductions • Improves safety and ergonomics • Reduces merchandising labor Supports globalization through standardization • Standardizes unit loads on common footprints • Provides flexibility and versatility between plants around the world Why Reusable Packaging for the Global Beverage Industry?
  40. 40. We’ll Handle It. 40 End-to-End Beverage Supply Chain Efficiency From processing to retail: • Pallets for can/bottle manufacturing (44x56) • Divider sheets/layer pads and top frames to stabilize loads of cans/bottles • Pallets for racked storage of finished goods • Distribution pallets (37x37) • Bulk containers for caps/closures • Beverage shells for 20oz to 2 liter bottles • Merchandising pallets for c-stores, grocery stores, mass retailers and club stores • Asset management services ensure pallets, sheets and top frames are allocated most efficiently.
  41. 41. We’ll Handle It. 41 Leading Beverage Bottlers, Suppliers and Retailers Rely on Reusable Packaging
  42. 42. We’ll Handle It. 42 For more information, please visit www.orbiscorporation.com
  43. 43. Cider
  44. 44. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  45. 45. Distilled Spirits 2012 Revenue: +4.5% Volume: +3%
  46. 46. Distilled Spirits
  47. 47. Distilled Spirits
  48. 48. Craft Spirits +71% in 2 years
  49. 49. 2012 Revenue: +3.3% Volume: +2.5% Wine
  50. 50. Panelists Michael Bellas Chairman & CEO Beverage Marketing Corp. Gary Hemphill Managing Director & COO Information Services Beverage Marketing Corp.
  51. 51. Copyright © 2013 Beverage Marketing Corp.-51-
  52. 52. Copyright © 2013 Beverage Marketing Corp.-52- DrinkTell™ Includes: • Volume and wholesale dollars by categories (14), sub-categories (40), companies (over 100), brands (over 400) and other key breakouts • Projections for volume and wholesale dollars by segment • Consumer demographics by beverage segment and brand • Ad expenditures by segment and media type • Packaging units by category, package material and size • Beverage imports by segment and origin • Financial analyst reports and surveys for beverage industry • CPI and PPI by beverage category • U.S. demographic and macro-economic data
  53. 53. Copyright © 2013 Beverage Marketing Corp.-53- For more information or a database demo, contact Charlene Harvey CHarvey@beveragemarketing.com 212-688-7640 Ext. 1962
  54. 54. Q&A
  55. 55. THANK YOU! www.beverageworld.com

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