It’s Tricky: Right-on-Time
Rhyme Rocking for Brand
Development and
Community Engagement
A PowerPoint by FlyoverJoel
Introduction
• At the end of the day,
rhyme rocking is vital
vis-à-vis community
engagement
• Web 2.0 increases
challenge ...
Business Problem
Number of rhymes that were correctly
rocked on time and under budget in
Q2 2013
Business Problem
While many lovely ladies assume that rocking a
rhyme right on time is easy, recent conference
experience ...
Tricky v. Non-Tricky Rhymes
DMC's Analysis
Tricky Rhymes
Non-Tricky Rhymes
Sucka MC's
NYC Case Study
Increased on time rhyme rocking leads to increased
community engagement
NYC Case Study
Increased community engagement leads to operational
expenses like hiding behind tinted windows and a decrea...
NYC Case Study
Acquisition costs of New
Yorkers generated by
improved rhyme rocking
needs to be offset with better
“word l...
Trickiness of Rhyme over Time
0
2
4
6
8
10
12
SugarhillGang
Blonde
RunDMC
LLCoolJ
PublicEnemy
MCHammer
2LiveCrew
BeastieBo...
Demand Leads to Problems
Increased customer demand leads to more AM
voicemails, emails and word logistics status meetings
...
Repercussions
Brand Awareness leads to more highly engaged
followers, torn clothes
Daryl had to block Carol on Twitter, no...
Repercussions
• TV appearances lead to increased pressure demand for
streamlined right-on-time rhyme delivery
• Nepotistic...
Key Takeaways
• Don’t be thugs
• Don’t use drugs
• Don’t quit
• This is it
The End
Thanks for reading! Feel free to follow me on:
Twitter www.twitter.com/flyoverjoel
or Facebook http://www.facebook...
Upcoming SlideShare
Loading in …5
×

It’s Tricky: Right-on-Time Rhyme Rocking for Brand Development and Community Engagement

304 views
196 views

Published on

It's tricky to rock a rhyme that's right on time.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
304
On SlideShare
0
From Embeds
0
Number of Embeds
5
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

It’s Tricky: Right-on-Time Rhyme Rocking for Brand Development and Community Engagement

  1. 1. It’s Tricky: Right-on-Time Rhyme Rocking for Brand Development and Community Engagement A PowerPoint by FlyoverJoel
  2. 2. Introduction • At the end of the day, rhyme rocking is vital vis-à-vis community engagement • Web 2.0 increases challenge of rhyme rocking • The “trick” to “brand development” is “word logistics”
  3. 3. Business Problem Number of rhymes that were correctly rocked on time and under budget in Q2 2013
  4. 4. Business Problem While many lovely ladies assume that rocking a rhyme right on time is easy, recent conference experience with a lovely curly hair girl speaks volumes to the challenges of “word logistics.”
  5. 5. Tricky v. Non-Tricky Rhymes DMC's Analysis Tricky Rhymes Non-Tricky Rhymes Sucka MC's
  6. 6. NYC Case Study Increased on time rhyme rocking leads to increased community engagement
  7. 7. NYC Case Study Increased community engagement leads to operational expenses like hiding behind tinted windows and a decrease in time.
  8. 8. NYC Case Study Acquisition costs of New Yorkers generated by improved rhyme rocking needs to be offset with better “word logistics”
  9. 9. Trickiness of Rhyme over Time 0 2 4 6 8 10 12 SugarhillGang Blonde RunDMC LLCoolJ PublicEnemy MCHammer 2LiveCrew BeastieBoys DeLaSoul CypressHill Coolio IceCube NAS Difficulty Difficulty
  10. 10. Demand Leads to Problems Increased customer demand leads to more AM voicemails, emails and word logistics status meetings Decreased focus on rocking rhyme delivery
  11. 11. Repercussions Brand Awareness leads to more highly engaged followers, torn clothes Daryl had to block Carol on Twitter, now she excessively @ replies Jay
  12. 12. Repercussions • TV appearances lead to increased pressure demand for streamlined right-on-time rhyme delivery • Nepotistic hiring of father to handle daily inquiries
  13. 13. Key Takeaways • Don’t be thugs • Don’t use drugs • Don’t quit • This is it
  14. 14. The End Thanks for reading! Feel free to follow me on: Twitter www.twitter.com/flyoverjoel or Facebook http://www.facebook.com/FlyoverJoel

×