How to start a studio in Berlin

HELLO. I’M FLORIS DEKKERMonday, March 14, 2011

SOMETHING ABOUT US • WE STARTED 1,5 YEARS AGO • WE BARELY KNEW ANYONE IN BERLIN • WE WERE 21, 23 AND 24 WHEN WE STARTED • WE ARE PROFITABLEMonday, March 14, 2011

WE WORKED FOR: • RAMMSTEIN • KIDS RIGHTS • ETSY • APASSIONATA • RED CROSS • BRIGHT MAGAZINE • DUTCH GOVERNMENT • SCHINDLER PARENT • PALOMAR5 • AND MANY MORE...Monday, March 14, 2011

LET’S GET STARTED.Monday, March 14, 2011

THESE ARE OUR LEARNINGS.Monday, March 14, 2011

WHEN YOU’RE IN A PLANE, MAKE SURE THE PILOT IS THE PERSON FLYING IT.Monday, March 14, 2011

THE INGREDIENTS • A MULTIDISCIPLINARY TEAM • A NOTARY • AN ACCOUNTANT • AN OFFICE • HARDWAREMonday, March 14, 2011

GETTING STARTED... ...JUST DO IT ©Monday, March 14, 2011

HOUSE RULES • HAVE STRICT HOURLY/DAILY RATES • ONLY WORK WITH PEOPLE BETTER THEN US (THIS ALSO GOES FOR CLIENTS IF POSSIBLE) • HAVE A MINIMUM PROJECT SIZE • ALWAYS PAY OTHERS / DON’T WORK FOR FREE • BE HONESTMonday, March 14, 2011

AMPLIFY YOUR PRESENCE • GET OUT THERE • GIVE A LOT OF TALKS • DO A LOT OF BLOGGING • PUT EFFORT IN MEDIA ATTENTION • GET NICE BUSINESS CARDS • WHATEVER HELPS...Monday, March 14, 2011

GET A LOT OF DIFFERENT KIND OF CLIENTS.Monday, March 14, 2011

DO YOUR OWN PROJECTS AND DO THEM WELL.Monday, March 14, 2011

SOME OF OUR PROJECTS: • COGNITIVE CITIES CONFERENCE • CITY CRAWLERS • LITTLE BIG DETAILS • FAIL CONFERENCE • AND MANY SMALL ONES.Monday, March 14, 2011

BE A NAYSAYER.Monday, March 14, 2011

IF YOU DON’T KNOW WHAT TO CHARGE FOR IT YOU PROBABLY DON’T KNOW HOW TO DO IT.Monday, March 14, 2011

YOU’RE PROVIDING A SERVICE, NOT A PRODUCT. ACT LIKE IT.Monday, March 14, 2011

BE A SPECIALIST.Monday, March 14, 2011

DON’T SELL PIXELS.Monday, March 14, 2011

HAVE A BRAND AND TREAT IT LIKE ONE, BUT BE INDIVIDUALS.Monday, March 14, 2011

PORTFOLIO ???Monday, March 14, 2011

BE YOUR OWN EMPLOYEE.Monday, March 14, 2011

DON’T REINVENT THE WHEEL, BUT ASK OTHERS HOW THE WHEEL WAS INVENTED.Monday, March 14, 2011

GIVE, AND YOU SHALL RECEIVE.Monday, March 14, 2011

MEETINGS DON’T HAVE TO BE A BAD THING.Monday, March 14, 2011

HAVE PLAY TIME TOGETHER.Monday, March 14, 2011

HAVE GOOD OFFICE SECURITY.Monday, March 14, 2011

THERE’S GOOD NEWS TOO! WHICH WILL BE ANNOUNCED IN APRIL...Monday, March 14, 2011

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How to start a studio in Berlin

by Floriz on Mar 14, 2011

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