Your SlideShare is downloading. ×
4  Conclusion of Industry Consultation - Exercise as Medicine
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

4 Conclusion of Industry Consultation - Exercise as Medicine

644
views

Published on


0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
644
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Exercise as Medicine Dr John Searle
  • 2. a new landscape
    • PCTs will disappear & GPs will benefit from ‘devolution’
    • Public Health White Paper due in December 2010
    • Change4Life ’s new marketing focus has profound implications for us
  • 3. engagement strategy to date
    • Industry profile has never been higher in the healthcare sector
    • addressing three major hurdles:
      • Awareness of what we can do
      • Build confidence in what we do
      • Develop skills & protocols to help deliver what they want us to do
    • How
      • Joint Consultative Forum
      • Local implementation
  • 4. our three tier offering
    • Prevention
    • - Reduce the risk of lifestyle diseases
    • ‘ prevention ’
    • Exercise referral
    • - Be part of the remedial process
    • ‘ curative’
    • Disease recovery
    • - Help patients recover from illness
    • ‘ rehab’
  • 5. a prevention strategy
    • Develop a more profound strategic relationship with GPs and healthcare professionals
    • Accelerate DH thinking re Public Health campaigns which are activity led
      • Work more closely with Health NGOs
    • Review & enhance our ‘skills’ (Level 3 & 4) capability
    • Increase the number of ‘Delivery Agents’ ......
  • 6. ...... an ambitious target
    • Every GP surgery should have
    • a dedicated fitness specialists
    • 10K GP Surgeries .... 20K fitness specialists
  • 7. a curative strategy
    • ‘ Exercise Referral’
    • The facts:
      • 1m people visit a GP every day
      • 0.0008m Exercise Referral Programmes (ERP) in the UK
      • The opportunity .....
  • 8. a curative strategy
    • ‘ Exercise Referral ’
    • The facts:
      • 1m people visit a GP every day
      • 0.0008m Exercise Referral Programmes (ERP) in the UK
      • The opportunity .....
    • The Strategic Imperatives
      • Improve ‘partnership’ with healthcare sector
      • Increase our ability to deliver ERPs ..... 20K dedicated fitness specialists with the right skills
      • Increase demand for ERPs
      • Improve our ‘evidence protocols’ ... what we measure & how we feedback
  • 9. a rehab strategy
    • Exploit our assets
      • 6K facilities
      • 30K trained exercise professionals
      • 90% of the population are within 2 miles of a facility
      • Evidence exists that ‘supervised’ exercise:
        • Accelerates recovery
        • Enhances the recovery process
        • Underpins psychological aspects of recovery
  • 10. a rehab strategy
    • Exploit our assets
      • 6K facilities
      • 30K trained exercise professionals
      • 90% of the population are within 2 miles of a facility
      • Evidence exists that ‘supervised’ exercise:
        • Accelerates recovery
        • Enhance s the recovery process
        • Underpins psychological aspects of recovery
    • The Strategic Imperatives
      • Increase our delivery capability
        • 350K patients served by 20K dedicated fitness specialists
      • Improve our ‘ evidence protocols’
        • What we measure & how we feedback
      • Enhance our ‘service’
        • Knowledge & expertise + ‘soft skills’: language & empathy
  • 11. conclusion
    • The opportunity is great
    • The impact we could have is huge
    • But our challenge is to build:
      • Credibility
      • Capability: skills & technology
      • Confidence in who we are & what we do
  • 12. Exercise as Medicine Dr John Searle